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Top Rated Marketing Attribution Software with Engagement tracking - Page 2

Last updated: August 2026

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70 software options

Trialfire logo

Marketing attribution platform

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Trialfire is a marketing attribution platform that provides visibility into customers' path-to-purchase. It uses sophisticated game-theory attribution to help determine where to invest marketing dollars for optimal results. The platform combines first-party data with ad spend to deliver accurate return on ad spend metrics, eliminating double counting. This gives marketers a single source of truth to guide strategy and decision making.

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Spectacle logo

Marketing attribution software for SaaS and subscription biz

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Spectacle is multi-touch attribution software that reveals which keywords and ads drive quality customers. Cut spend, boost revenue. Made for SaaS and subscription companies.

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Reaktion logo

Marketing analytics solution for eCommerce businesses

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Reaktion is a marketig analytics solution that helps businesses with accurate tracking, profit-driven insights, automated reporting and near real-time dashboards. Teams can track the orders with advanced plug-and-play Conversion API integrations. Users can gain eye-opening insights for increased profits and align the team as well as agency partners.

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Odyssey Attribution logo

Marketing attribution & spend recommendation for advertisers

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Odyssey Attribution helps you identify the true performance of your marketing campaigns by looking at multi-touch attribution. Unique to Odyssey is the integration with Google Analytics, meaning we can use your historical data. Set up only takes 2 minutes and doesn't require development resources.

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ThoughtMetric logo

Marketing attribution for your e-commerce business.

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Marketing attribution for your e-commerce business

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Cinch logo

A combined customer data and marketing automation platform.

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Your business looks to you for answers and insights. Cinch makes that easier with our attribution and reporting dashboard. Explore 14 reports that give you the information and insights you need to understand the effectiveness of your marketing—and how to pivot for future growth.

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Improvado logo

Marketing analytics and intelligence platform

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Improvado is a powerful ETL platform that seamlessly extracts data from 500+ sources, applies smart transformations, and delivers unified insights to your preferred destination. With 15 pre-built data transformation recipes, you can instantly standardize metrics and run cross-channel analysis.

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Apptrove logo

Mobile Marketing Platform for app owners

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Apptrove is a comprehensive Mobile Measurement Partner (MMP) platform designed to manage the performance of mobile apps. The platform offers a suite of features to empower app marketers, data analysts, and product teams.

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Heeet logo

Cloud-based sales engagement platform

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Heeet is a cloud-based sales engagement platform that automates marketing KPIs in Salesforce with its cookieless technology. It offers capabilities such as campaign investments & ROI, multitouch attribution, CAC & Payback, and content influence.

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Uplifter logo

Link management platform for campaign tracking

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Uplifter is a link management platform designed for enterprise marketing teams to create and track campaign links. The software includes a UTM builder for generating error-free tracking parameters, a URL shortener with custom domain options, and a QR code generator for tracking offline touchpoints. It offers campaign dashboards for reporting, mobile app deep linking capabilities, and integrations with analytics platforms including Google Analytics and Adobe Analytics.

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Catchr logo

Marketing data management solution

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Catchr is the tool you need to extract your marketing data. Our connectors ( facebook ads, google ads, Linkedin ads, twitter ads, bing ads ... ) will allow you to make reports and visualize your efforts in a simple and fast way.

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InfiniGrow logo

Revenue marketing platform with attribution insights

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InfiniGrow is a revenue marketing platform that helps B2B marketers measure, predict, and optimize impact on revenue through multi-touch attribution, customer journey analytics, and AI-powered forecasting. Transform your marketing strategy with data-driven insights and predictive intelligence.

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Kochava logo

Mobile attribution and analytics platform for app marketers

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Kochava provides attribution and real-time analytics, fraud mitigation, audience disocvery, and push notifications for mobile marketers.

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Adobe Customer Journey Analytics logo

Analyze and optimize the complete customer journey.

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Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights.

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AdRoll ABM logo

Account-based execution, made easy

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RollWorks is an Account-Based Platform with ABM and advertising solutions enabling growth-oriented B2B marketers to deeply understand their buyers and rapidly drive business results.

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Agency Reporter logo

Fast. Easy. Beautiful. Attribution Reporting.

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Agency Reporter clearly shows the marketing impact marketing agency delivers to clients and is quick to deploy and demonstrate clear ROI on marketing services.

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Mapp Marketing Cloud logo

Data handled. Engagement automated. Marketers liberated.

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Mapp Cloud is an Insight-led Customer Experience platform that helps B2C brands understand and act on meaningful insights. Data collection, analysis, segmentation, personalization and cross-channel engagement are the core components, transformed into real time actions for customer centric marketing.

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Zoho Marketing Automation logo

Multichannel marketing automation, simplified

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See which marketing channels and campaigns drive conversions. Multi-touch attribution models help you understand the customer journey and invest in high-performing channels for better ROI.

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AnyTrack logo

Conversion tracking and attribution management software

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AnyTrack helps digital marketers unlock their conversion data across their entire marketing stack. Clear visibility and clean and fully synced data enable marketers to scale their campaigns with data driven insights.

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HockeyStack logo

SaaS web analytics and attribution platform

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HockeyStack is a data-driven SaaS analytics platform designed to help companies increase growth by solving the marketing attribution problem. It combines marketing, revenue, and product data to manage the company's marketing spend and streamline targeting and campaign management processes.

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Spotler Activate logo

Customer data platform for cross-media marketing

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Squeezely is an online customer data platform for collecting customer data centrally. Target groups can be determined based on data points. The platform synchronizes all online channels, allowing cross-media campaigns to be executed more easily.

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Solitics logo

Personalised, real-time journeys for fintech and iGaming.

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Solitics is an AI-powered engagement platform for iGaming, trading, fintech and banking. Launch real-time, hyper-personalised journeys using all your data. Respond to user behaviour in 1.8 seconds. Go live in 45 days. One platform. Full control. Real-time results.

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Revenue.io logo

Sales engagement and call tracking platform

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Revenue.io is a cloud-based sales engagement platform designed to help Salesforce users manage leads, identify revenue-generating channels, and analyze performance. Features include lead prioritization, real-time recommendations, workflow automation, reporting, call monitoring, and transcription.

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Marin Software logo

Online Advertising Management Platform

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Marin Software provides AI-powered digital marketing solutions, offering an integrated platform for managing search (SEM), retail, display, and social marketing.

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Adjust logo

Drive your app growth with Adjust’s analytics platform.

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Understand the true impact of your marketing efforts. With Adjust attribution, you’re empowered to grow your app ROI with accurate, reliable data. Understand user journeys for every possible channel, track your entire subscription funnel, and increase conversion rates with deep links.

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