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Terminus Pricing, Features, Reviews and Alternatives

Terminus product overview

What is Terminus?

Terminus is an account-based marketing software that offers tools including target account identification, account-based advertising, sales intelligence, account-based analytics, web visitor intelligence, web personalization, and more. It enables B2B marketers to plan and manage ABM (account based marketing) at scale.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
Chat
Phone Support
Knowledge Base

Training options

Webinars
In Person
Documentation
Live Online
Videos

Terminus features

Functionality

4.3

/5

141
Total Features81 10 categories

Most valued features by users

Reporting/Analytics
Campaign Management
Activity Dashboard
Third Party Integrations
Data Import/Export
Campaign Analytics
Template Management
Social Media Integration

Functionality contenders

Terminus users reviews

Overall rating

4.6

/5

141

Positive reviews

94%

Write a review
Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.76/10
Rating distribution

5

4

3

2

1

92

40

7

1

1

Pros
Love the team and the ideas. The creative samples and tracking each person’s outcomes are really exciting.

Jen N.

We've been happy with Sigstr's product and their customer service team. We haven't needed their help much, but when we did they were very responsive.

Kaitlan W.

Product features are getting better and better (site id, LinkedIn integration, etc.). Customer Service is awesome and really responsive.

JG

Josh G.

Cons
The lack of analytics behind campaign results, and the inability to look at results based on specific time frames. Also a lot of WEIRD bugs in the platform.

RH

Reverie H.

There are still a few things that are awkward, on the admin side.

AR

Anonymous Reviewer

Sigstr: the tool we were missing to complete our marketing toolbox.

MB

Manon B.

Overall rating contenders

Overall Rating

Great tool to take hold of email signatures

Reviewed a year ago

Transcript

Dylan: My name is Dylan, and I'm a Digital Marketing Manager in the software industry, and I rate Sigstr...

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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No-brainer for marketing engagement

Reviewed 3 years ago

We were able to standardize our email footers, as well as introduce campaigns into them seamlessly.

Pros

Intuitive system, easy to ramp up and immediately effective. We recently added the Salesforce integration to our account as well, and this has elevated our ability to target prospects and customers more effectively than ever. We have been using the Sigstr app for 2 years before we got the Salesforce integration app, and I was already very pleased with the results.

Cons

All the suggestions I have made to Sigstr for improving their system, they have responded to and we have seen their system get better and better. So there is nothing now I don't like about the software.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

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Decent Option for Signature Management

Reviewed 7 months ago

Overall, support was very helpful, the signatures worked well and allowed me to update my campaigns as needed while dynamically updating the banner. We were happy with our experience.

Pros

Setting up the clickable banner with Sigstr is a great way to promote things for your organization and deploy it with your entire team. The signature builder has good options for design as well and also has good flexibility for using your own designs.

Cons

The thing I like least is that my users need to sign in and copy their own signatures. I would prefer a situation where I could install these on my G Suite account without every person needing to sign in and input information. Our organization had some trouble initially getting onboarded.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

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Good for smaller companies

Reviewed 2 years ago

Customer support is always helpful, but the amount of times I've had to get support involved (for what I consider I fairly simple tool), and the REASONS why I need to submit tickets, are quite ridiculous in my opinion. I've never had to rope in customer support on any other platform, in order to get the correct data to show on a dashboard/home screen, esp when it's the tool's OWN data they're collecting. I'd say Sigstr is great for small startup companies, but I wouldn't recommend for larger enterprise-level companies.

Pros

Ease of use in setting up email signature campaigns and assigning them to different groups in your organization.

Cons

The lack of analytics behind campaign results, and the inability to look at results based on specific time frames. Also a lot of WEIRD bugs in the platform. Ex: I've had to submit tickets to correct the overall results that appeared for each campaign. It was showing the same results (clicks, views, CTR) for EVERY campaign I had, which was obviously not correct. I've also seen inaccurate group assignments...

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Must need for ABM programs, great customer success team

Reviewed a year ago

Working with Terminus has been great. Had a few bumps in the road when we started, but their team is very responsive and helpful to resolve issues, fast.

Pros

Terminus is a must need for ABM programs. The reporting, account engagement and targeting has been a great addition to our paid media efforts. Their customer success team is a delight to work with, and very helpful, especially with onboarding.

Cons

I do wish creating new campaigns was a bit easier, for example being able to duplicate a tactic or campaign would be very helpful.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Ideal and Low Cost ABM Tool

Reviewed 7 months ago

When you consider the number of emails your organization sends out on a daily basis, it represents a massive and often untapped opportunity to connect to customers and prospects. Also, typically most, if not all, one-to-one emails sent from sales associates to customers will be opened. This provides a benefit over a traditional email marketing campaign which will only see a 15-20% open rate. Also, since we have an ecom component to our business, we were able to add a "Buy Now" to our SIGSTR banners and link them directly to product pages on our B2B ecom site. Paired with Google Analytics, this let us understand the SIGSTR click-thru's that resulted in purchases. In turn, this allowed us to quickly demonstrate a clear and unquestionable ROI.

Pros

The solution makes it very easy to centrally manage and target marketing messages for the entire business. It integrates with CRM (Hubspot for our biz) so you can trigger a message based on any CRM field, e.g. send one message to customers our Southeast vs West Coast, send a different message to small vs large customer, etc. or with ABM strategy you can target customized messaging for specific accounts. It can also be used to specifically message employees in your organization, e.g. to promote upcoming benefits enrollment for example. Finally, SIGSTR offers valuable metrics to see who is seeing your message and who is clicking through.

Cons

One issue is that if customers do not have their local email client configured to auto-download images, the SIGSTR banner may not show but this would be the case with any email sig solution.

Terminus FAQs and common questions

Terminus has the following typical customers:
Large Enterprises, Mid Size Business, Non Profit, Small Business


Terminus supports the following languages:
English


No, Terminus does not have an API available.


Terminus integrates with the following applications:
HubSpot Marketing Hub, Google Analytics, Sendoso, Uberflip, SalesLoft, PathFactory, Adobe Analytics, Pardot, Salesforce Sales Cloud, LinkedIn, Marketo Engage


Terminus offers the following support options:
Email/Help Desk, Chat, Phone Support, Knowledge Base

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