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Emarsys
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Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Customer experience and marketing automation platform
Table of Contents
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Emarsys - 2026 Pricing, Features, Reviews & Alternatives
All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: March 2026
Emarsys overview
What is Emarsys?
Emarsys is a marketing automation software designed to help businesses of all sizes streamline customer engagement, campaign management, and data collection operations via a unified platform. The application allows marketing teams to conduct A/B tests, configure workflows, and analyze the behavior of customers.
It enables employees to capture and store customer data in a centralized repository, manage loyalty programs, map customer journeys, and generate custom reports.
Features of Emarsys include an activity dashboard, multi-channel marketing, geofencing, in-app and browser push notifications, customer segmentation, behavioral analytics, lead management, and more.
Emarsys also lets administrators capture customers’ mobile browsing behavior, conduct surveys, and manage drip campaigns.
It also provides native integrations with many leading commerce platforms.
Emarsys’s user interface
Emarsys reviews
Overall rating
4.3
/5
12
Positive reviews
67
%
- Value for money
- Ease of use
- Features
- Customer support
- Likelihood to recommend0.67/10
5
4
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2
1
6
4
1
1
0
Who uses Emarsys?
Based on 12 verified user reviews.
Company size
Small Businesses
Midsize Businesses
Enterprises
Top industries
Use cases
Emarsys's key features
Most critical features, based on insights from Emarsys users:
All Emarsys features
Features rating:
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Emarsys pricing
Value for money rating:
Starting from
No pricing info
User opinions about Emarsys price and value
Value for money rating:
Emarsys integrations (3)
Top integrations
Emarsys support options
Typical customers
Platforms supported
Support options
Training options