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SAP Engagement Cloud (formerly SAP Emarsys)
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Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Customer experience and marketing automation platform
Table of Contents
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SAP Engagement Cloud (formerly SAP Emarsys) - 2026 Pricing, Features, Reviews & Alternatives
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Last updated: November 2026
SAP Engagement Cloud (formerly SAP Emarsys) overview
What is SAP Engagement Cloud (formerly SAP Emarsys)?
Emarsys is a marketing automation software designed to help businesses of all sizes streamline customer engagement, campaign management, and data collection operations via a unified platform. The application allows marketing teams to conduct A/B tests, configure workflows, and analyze the behavior of customers.
It enables employees to capture and store customer data in a centralized repository, manage loyalty programs, map customer journeys, and generate custom reports.
Features of Emarsys include an activity dashboard, multi-channel marketing, geofencing, in-app and browser push notifications, customer segmentation, behavioral analytics, lead management, and more.
Emarsys also lets administrators capture customers’ mobile browsing behavior, conduct surveys, and manage drip campaigns.
It also provides native integrations with many leading commerce platforms.
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SAP Engagement Cloud (formerly SAP Emarsys)’s user interface
SAP Engagement Cloud (formerly SAP Emarsys) reviews
Overall rating
4.3
/5
12
Positive reviews
67
%
- Value for money
- Ease of use
- Features
- Customer support
- Likelihood to recommend6.67/10
5
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Who uses SAP Engagement Cloud (formerly SAP Emarsys)?
Based on 12 verified user reviews.
Company size
Small Businesses
Midsize Businesses
Enterprises
Top industries
Use cases
SAP Engagement Cloud (formerly SAP Emarsys)'s key features
Most critical features, based on insights from SAP Engagement Cloud (formerly SAP Emarsys) users:
All SAP Engagement Cloud (formerly SAP Emarsys) features
Features rating:
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SAP Engagement Cloud (formerly SAP Emarsys) pricing
Value for money rating:
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User opinions about SAP Engagement Cloud (formerly SAP Emarsys) price and value
Value for money rating:
SAP Engagement Cloud (formerly SAP Emarsys) integrations (3)
Top integrations
SAP Engagement Cloud (formerly SAP Emarsys) support options
Typical customers
Platforms supported
Support options
Training options
SAP Engagement Cloud (formerly SAP Emarsys) FAQs
Q. What level of support does SAP Engagement Cloud (formerly SAP Emarsys) offer?
SAP Engagement Cloud (formerly SAP Emarsys) offers the following support options:
Chat, 24/7 (Live rep), Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support