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Trackingplan Logo

Ensure the quality of your digital analytics.

Last updated: June 2026

Trackingplan Alternatives & Competitors (2026)

Top 7 free alternatives

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Devices supported


User rating


Organization types


Integrated with


Industry


Company size


SAS Viya logo

Cloud native AI and analytics platform

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logo
SAS Viya
logo
Trackingplan

1.1

3.7

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month
4.4

Functionality

4.4

AI/Machine Learning

4.5/5

API

4/5

Ad hoc Reporting

3/5

Top Features

Access Controls/Permissions

4.7/5

Activity Dashboard

N/A

Activity Monitoring

N/A

Tableau logo

Visual analytics platform for data exploration

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Tableau
logo
Trackingplan

0.6

4.2

Value for money

4.8
15
per user/per month

Starting price

299
/per month

0.1

4.5

Functionality

4.4

AI/Machine Learning

4.8/5

Access Controls/Permissions

4.4/5

Activity Dashboard

4.4/5

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

Activity Tracking

N/A

Google Cloud logo

Modular platform for computing, hosting, storage and more

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Google Cloud
logo
Trackingplan

0.4

4.4

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month

0.2

4.6

Functionality

4.4

Application Management

4.8/5

Activity Monitoring

4.7/5

API

4.6/5

Top Features

Access Controls/Permissions

4.7/5

Activity Dashboard

N/A

Activity Tracking

N/A

Looker logo

BI platform for data exploration & analytics

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logo
Looker
logo
Trackingplan

0.4

4.4

Value for money

4.8
2000
/per month

Starting price

299
/per month
4.4

Functionality

4.4

Activity Tracking

5/5

AI/Machine Learning

5/5

Alerts/Notifications

4.8/5

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

Address Validation

N/A

Splunk Enterprise logo

Machine data management and analytics

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Splunk Enterprise
logo
Trackingplan

0.5

4.3

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month

0.1

4.5

Functionality

4.4

Activity Monitoring

5/5

Alerts/Notifications

4.6/5

Access Controls/Permissions

4.5/5

Top Features

Access Controls/Permissions

4.7/5

Address Validation

N/A

Ad hoc Query

N/A

Klips logo

Custom dashboards for you and your team.

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Klips
logo
Trackingplan

0.1

4.7

Value for money

4.8
90
flat rate/per month

Starting price

299
/per month

0.2

4.6

Functionality

4.4

Alerts/Notifications

5/5

Alerts/Notifications

N/A

API

N/A

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

Activity Tracking

N/A

Mixpanel logo

Powerful, self-serve product analytics.

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Mixpanel
logo
Trackingplan

0.6

4.2

Value for money

4.8
25
flat rate/per month

Starting price

299
/per month

0.1

4.5

Functionality

4.4

Activity Dashboard

5/5

API

5/5

Audience Targeting

5/5

Top Features

Access Controls/Permissions

4.7/5

Access Controls/Permissions

N/A

Activity Monitoring

N/A

Matomo logo

Take back control with Matomo

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Matomo
logo
Trackingplan
4.8

Value for money

4.8
9
/per month

Starting price

299
/per month

0.2

4.6

Functionality

4.4

Alerts/Notifications

5/5

Campaign Tracking

5/5

Conversion Tracking

4.6/5

Top Features

Access Controls/Permissions

4.7/5

Access Controls/Permissions

N/A

Activity Monitoring

N/A

Lebesgue logo

AI Intelligence & First-Party Data for E-commerce Growth.

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Lebesgue
logo
Trackingplan

0.1

4.9

Value for money

4.8
59
flat rate/per month

Starting price

299
/per month

0.2

4.6

Functionality

4.4

Behavior Tracking

4.8/5

Alerts/Notifications

4.8/5

AI/Machine Learning

4/5

Top Features

Access Controls/Permissions

4.7/5

Access Controls/Permissions

N/A

Activity Monitoring

N/A

Two Minute Reports logo

Software for monitoring and analyzing marketing data

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logo
Two Minute Reports
logo
Trackingplan
4.8

Value for money

4.8
8
per user/per month

Starting price

299
/per month

0.1

4.5

Functionality

4.4

Ad hoc Reporting

5/5

Benchmarking

5/5

Ad hoc Query

4/5

Top Features

Access Controls/Permissions

4.7/5

Access Controls/Permissions

N/A

Activity Dashboard

N/A

Adverity logo

Integrated data platform for marketing analytics

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logo
Adverity
logo
Trackingplan

0.6

4.2

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month
4.4

Functionality

4.4

A/B Testing

N/A

Alerts/Escalation

N/A

Alerts/Notifications

N/A

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

Address Validation

N/A

Funnel logo

Marketing data aggregation and reporting platform

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logo
Funnel
logo
Trackingplan

0.1

4.7

Value for money

4.8
120

Starting price

299
/per month

0.1

4.5

Functionality

4.4

API

5/5

Ad hoc Reporting

4/5

Alerts/Notifications

N/A

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

Activity Tracking

N/A

Rulex logo

The ultimate platform for empowering your business with data

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logo
Rulex
logo
Trackingplan

0.4

4.4

Value for money

4.8
95
per user/per month

Starting price

299
/per month

0.3

4.7

Functionality

4.4

Big Data Analytics

5/5

API

3/5

Business Process Automation

3/5

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

Activity Tracking

N/A

BlueConic logo

Customer growth platform powered by real-time AI decisioning

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logo
BlueConic
logo
Trackingplan

0.9

3.9

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month

0.1

4.3

Functionality

4.4

API

5/5

Abandoned Cart Saver

N/A

A/B Testing

N/A

Top Features

Access Controls/Permissions

4.7/5

Access Controls/Permissions

N/A

Activity Monitoring

N/A

Oracle Analytics Cloud logo

Become analytics-driven to improve business decisions

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logo
Oracle Analytics Cloud
logo
Trackingplan

0.8

4.0

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month
4.4

Functionality

4.4

Ad hoc Reporting

5/5

Access Controls/Permissions

4.5/5

Audit Trail

4/5

Top Features

Access Controls/Permissions

4.7/5

Activity Dashboard

N/A

Activity Monitoring

N/A

Snowplow BDP logo

Data collection platform for small to large businesses

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logo
Snowplow BDP
logo
Trackingplan

0.2

4.6

Value for money

4.8
1500
/per month

Starting price

299
/per month
4.4

Functionality

4.4

Campaign Tracking

N/A

Compliance Management

N/A

Customer Database

N/A

Top Features

Access Controls/Permissions

4.7/5

Access Controls/Permissions

N/A

Activity Dashboard

N/A

Aware logo

Enterprise Collaboration Security, Compliance, and Insights

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logo
Aware
logo
Trackingplan

1.0

3.8

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month

1.1

3.3

Functionality

4.4

Access Controls/Permissions

3/5

360 Degree Feedback

N/A

Access Control

N/A

Top Features

Access Controls/Permissions

4.7/5

Address Validation

N/A

AI Copilot

N/A

Stratio Data Fabric logo

A secure business data layer for business & data teams

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logo
Stratio Data Fabric
logo
Trackingplan

4.8

0.0

Value for money

4.8
0.01
usage based

Starting price

299
/per month

4.4

0.0

Functionality

4.4

Access Control

N/A

Active Directory Integration

N/A

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

AI Copilot

N/A

Suadeo logo

Self-data service (SDS) platform for data management

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logo
Suadeo
logo
Trackingplan

4.8

0.0

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month

4.4

0.0

Functionality

4.4

Active Directory Integration

N/A

Alerts/Escalation

N/A

Alerts/Notifications

N/A

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

Address Validation

N/A

ThinkData Platform logo

The best way to connect, manage, and share data.

learn more
logo
ThinkData Platform
logo
Trackingplan

4.8

0.0

Value for money

4.8
Empty state illustration for "No pricing info"

No pricing info

Starting price

299
/per month

4.4

0.0

Functionality

4.4

Access Control

N/A

Alerts/Notifications

N/A

API

N/A

Top Features

Access Controls/Permissions

4.7/5

Activity Monitoring

N/A

Address Validation

N/A