Trackingplan - 2025 Pricing, Features, Reviews & Alternatives

Trackingplan ensures your tracking and attributions never break and lets you create alerts on everything that matters to you and your company.

- Plug&play installation: Kickstart automation and start optimizing efficiency right from the beginning. Installing Trackingplan is as simple as copying and pasting a code snippet.

- Discover and debug what you are tracking: Trackingplan automatically documents and monitors all the data that flows between your sites and third-party integrations right after its installation – whether they're analytics, marketing automations, pixels, or campaigns – to find mistakes in your data, assure its quality, and notify you about any update or error as soon as it happens before problems have a significant impact.

- Automate error detection and root cause analysis: Receive alerts via email or Slack with unexpected data fluctuations. From missing events or properties, naming inconsistencies, traffic anomalies, and property type mismatches, to validation errors, we keep everything affecting the quality of your data in the loop and help you fix it in record time by pinpointing the root cause of the problem and why it occurred.

- Get rid of outdated spreadsheets: Trackingplan automatically provides you with your actual analytics schema to have an always-updated single source of truth of what you're tracking. Share what's happening and see what has changed over time. Keep track of the existing problems, get notified when they are solved, and ensure everyone on your team is on the same page.

- QA your analytics: Trackingplan allows you to automatically detect errors in your analytics before launching any of your implementations into production.