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iubenda Logo

Google-certified CMP and All-in-one Compliance Solution

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iubenda - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

iubenda overview

Based on 190 verified user reviews

What is iubenda?

Reviews for iubenda come from a wide variety of industries, including marketing and advertising (12% of reviewers), information technology and services (12%), and internet (10%). The most frequent use case for iubenda cited by reviewers is GDPR compliance (100% of reviewers).

What do users say about iubenda pricing?

Some reviewers feel iubenda offers good value for money, citing affordability and time savings. Users appreciate discounts for multi-license purchases. However, some users report costs rise quickly for advanced features, and reviewers indicate pricing can be confusing.

What are the most popular integrations for iubenda?

The iubenda integration most frequently cited by reviewers is WordPress, a website builder product rated 4.8 out of 5 for its integration with iubenda.

Starting price

3.49 /
per month

Pros & Cons

Customer Support

Cookie Policy

Policy Generation

Website Legal Compliance

iubenda’s user interface

Ease of use rating:

iubenda pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(6)
3-4(38)
5(146)

What do users say about iubenda?

Reviews for iubenda come from a wide variety of industries, including marketing and advertising (12% of reviewers), information technology and services (12%), and internet (10%). The most frequent use case for iubenda cited by reviewers is GDPR compliance (100% of reviewers).

Select to learn more


Who uses iubenda?

Based on 190 verified user reviews.

Company size

Small Businesses

Midsize Businesses

Enterprises

Top industries

Management Consulting
Retail
Internet
Information Technology and Services
Others

Use cases

GDPR Compliance
Data Privacy

iubenda's key features

Most critical features, based on insights from iubenda users:

Consent management
Policy management
Compliance management

All iubenda features

Features rating:

Access controls/permissions
Activity dashboard
Activity tracking
Alerts/Notifications
API
Archiving & retention
Audit management
Audit trail
Compliance management
Compliance tracking
Consent management
Customizable templates
Data classification
Data discovery
Data import/export
Data storage management
Data subject requests (dsr/dsar)
Data visualization
Deletion Management
Document management
GDPR compliance
Monitoring
Multi-Language
Policy management
Privacy options
Reminders
Reporting & statistics
Role-Based permissions
Search/Filter
Self service portal
Template management
Third-Party integration
Third-Party integrations
User management
Workflow management

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iubenda pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Free

0.00

Features included:

  • Privacy and cookie policy (up to 3 services)
  • Continuously updated by our legal team
  • Cookie consent with prior blocking and asynchronous reactivation (up to 1k page views per month)
  • Multiple options for accepting/rejecting cookies
  • Permanent database log of consent proofs
  • Google partner CMP
  • Occasional compliance scanning
  • GDPR
  • US Privacy Laws
  • LGPD
  • FADP
  • WayWidget (Add on: $7/month for 10,000 page views)

Starter

3.49

Per month

Features included:

  • Privacy and cookie policy, fully customizable from 2,000+ clauses (up to 7 services)
  • Continuously updated by our legal team
  • Cookie banner with dynamic notice text
  • Cookie consent with prior blocking and asynchronous reactivation (up to 5k page views per month)
  • Google partner CMP
  • Permanent database log of consent proofs
  • Regular compliance scanning
  • Limited customization
  • GDPR
  • US Privacy Laws
  • LGPD
  • FADP
  • WayWidget (Add on: $7/month for 10,000 page views)

Essentials

5.99

Per month

Features included:

  • Privacy and cookie policy, fully customizable from 2000+ clauses (up to 20 services)
  • Continuously updated by our legal team
  • Cookie banner with dynamic notice text
  • Cookie consent with prior blocking and asynchronous reactivation (up to 25k page views per month)
  • Google partner CMP
  • Permanent database log of consent proofs
  • Regular compliance scanning
  • Minimal branding
  • Full style customization
  • Flexible embedding options
  • GDPR
  • US Privacy Laws
  • LGPD
  • FADP
  • WayWidget (Add on: $7/month for 10,000 page views)

Advanced

24.99

Per month

Features included:

  • Privacy and cookie policy, fully customizable from 2000+ clauses (up to 30 services)
  • Ability to add custom text to your privacy and cookie policy
  • Continuously updated by our legal team
  • Cookie banner with dynamic notice text
  • Cookie consent with prior blocking and asynchronous reactivation (up to 50k page views per month)
  • Geolocation-based consent settings
  • Permanent database log of consent proofs
  • Google partner CMP
  • Terms and Conditions with guided set-up to help you include everything you need
  • Plug-and-go integrations for popular store systems like WordPress, Shopify, Google Tag Manager, Joomla, PrestaShop, and Magento
  • Regular compliance scanning
  • Seamless embedding options
  • Native mobile app integration
  • Minimal branding
  • Multi-language option
  • Full style customization
  • GDPR
  • US Privacy Laws
  • LGPD
  • FADP
  • WayWidget (Add on: $7/month for 10,000 page views)

Ultimate

99.99

Per month

Features included:

  • Privacy and cookie policy, fully customizable from 2000+ clauses (unlimited services)
  • Ability to add custom text to your privacy and cookie policy
  • Continuously updated by our legal team
  • Cookie banner with dynamic notice text
  • Cookie consent with prior blocking and asynchronous reactivation (up to 150k page views per month)
  • Geolocation-based consent settings
  • Detailed consent analytics
  • Recover users that reject marketing tracking with inline prompts and more
  • Cookie consent paywall
  • Permanent database log of consent proofs
  • Google partner CMP
  • Terms and Conditions with guided setup to help you include everything you need
  • Plug-and-go integrations for popular store systems like WordPress, Shopify, Google Tag Manager, Joomla, PrestaShop, and Magento
  • Register of data processing activities
  • Whistleblowing Management Tool
  • Data Subject Rights Management Tool
  • Hourly compliance scanning
  • Seamless embedding options
  • Native mobile app integration
  • White label
  • Multi-language option
  • Full style customization
  • GDPR
  • US Privacy Laws
  • LGPD
  • FADP
  • WayWidget (Add on: $7/month for 10,000 page views)

User opinions about iubenda price and value

Value for money rating:

Of 31 reviews that provide robust commentary on iubenda's price and value, mention it in a positive light.

Some reviewers feel iubenda offers good value for money, citing its affordability compared to legal alternatives and the significant time and effort it saves. Users think the basic plans are reasonably priced and appreciate discounts for multi-license purchases. Some reviewers find the service comprehensive for the cost, especially for small businesses or simple needs. However, some users report that costs increase quickly for advanced features, multi-language support, or multiple websites, making it less suitable for complex or high-traffic sites. Reviewers indicate that pricing can be confusing and that full GDPR compliance or e-commerce functionality requires higher-priced plans.

, and

iubenda integrations (15)

Integrations rated by users

We looked at 190 user reviews to identify which products are mentioned as iubenda integrations and how users feel about them.

WordPress logo
WordPress

Integration rating: 4.8 (10)

VipeCloud logo
VipeCloud

Integration rating: 5.0 (1)

Webflow logo
Webflow

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

iubenda customer support

What do users say about iubenda customer support?

Customer support rating:

We analyzed verified user reviews to identify positive and negative aspects of iubenda customer support.

Widespread user sentiment highlights fast, helpful, and knowledgeable customer support that resolves issues efficiently.

Frequently reported by users, the support team is easy to contact, friendly, and provides clear guidance for technical problems.

Broad user base appreciates prompt responses and effective assistance, especially when learning to use iubenda's features.

A minority of users report slow or unresponsive support, with some noting inadequate help for technical or integration issues.

Support options

24/7 (live rep)
Knowledge base
Chat
Faqs/forum
Phone support
Email/help desk

Training options

Live online
Videos
Documentation
In person
Webinars

To see what individual users say about iubenda's customer support, check out the review snippets below.

“the customer care is outstanding. If you have a problem they will help to fix it.”

mf

massimo f.

coach

“So sales department is up and running, not sure yet there is any customer support at all.”

CM

Carmen M.

Founding Director

“First and most importantly, they have an incompetent customer support team who barely replies to our concerns and forget about the 24/7 support that they say they have.”

hM

h M.

CEO

“Support is practically non-existent.”

SR

Sandra R.

CSM

iubenda FAQs

Q. Who are the typical users of iubenda?

iubenda has the following typical customers:
Small Business, Mid-size Business, Large Enterprises, Freelancers

These products have better value for money


Q. What is iubenda used for?

iubenda is a Google-certified Consent Management Platform (CMP) and all-in-one compliance solution that helps businesses, websites, apps, and organizations manage their legal requirements with confidence and ease. The platform combines attorney-level expertise with powerful automation, ensuring that all documents, consent tools, and internal processes remain fully aligned with the latest data protection laws - continuously maintained by an international team of lawyers. Its suite of products includes the Privacy and Cookie Policy Generator, customizable Consent Management Platform (CMP), Terms and Conditions Generator, and WayWidget, the accessibility interface - among others. iubenda supports major privacy frameworks, including GDPR (and UK GDPR), the ePrivacy Directive (Cookie Law), Brazil’s LGPD, Switzerland’s FADP, California’s CCPA/CPRA, and several other U.S. state privacy regulations. Optimized for every type of online business - from startups, blogs, and SaaS platforms to e-commerce stores, publishers, advertisers, agencies, and large enterprises - iubenda adapts seamlessly to a variety of needs and industries. The platform integrates effortlessly with leading CMS and e-commerce systems such as WordPress, Shopify, Joomla, Magento, PrestaShop, Wix, Weebly, BigCommerce, and more. With one-click installation and automatic synchronization, users can manage multiple websites and policies from a single dashboard, ensuring consistent and up-to-date compliance across all documents. iubenda is an Italian company founded in 2011 and is trusted by 150,000 customers in over 100+ countries. Its multilingual, legally maintained, and automated approach makes it the go-to compliance platform for businesses operating across multiple markets.


Q. What level of support does iubenda offer?

iubenda offers the following support options:
24/7 (Live rep), Knowledge Base, Chat, FAQs/Forum, Phone Support, Email/Help Desk

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