Webflow Pricing, Features, Reviews & Alternatives

Webflow

The responsive website builder for professionals

4.54/5 (120 reviews)

Webflow overview

What is Webflow?

Webflow is a visual website builder for designing professional, responsive sites. No coding required. You can either design a website entirely from scratch or start from one of our gorgeous business templates. Our templates are modern and responsive, and our client list proves it: We're relied on by the design teams at Groupon, MTV, Pinterest, IBM, and many more.
webflow.com

Pricing

Starting from
$16/month
Pricing options
Free
Free trial
Subscription
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada

Supported languages

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Webflow screenshot: In the DesignerWebflow: Welcome (Watch us make a site in under 80s)

Webflow user reviews

Value for money
Features
Ease of use
Customer support
  4.2
  4.5
  4.1
  4.2
Shannon C.

I can't stop recommending Webflow to everyone

Used weekly for 1-2 years
Reviewed 2019-12-04
Review Source: Capterra

Webflow is the best thing that has ever happened to my business.

Pros
As a small business, it's not uncommon to be the one wearing all of the hats in your business. I'm a photographer and I've designed websites for myself through Wix, 22slides, 4ormat, Squarespace, Wordpress, Virb and finally... Webflow. I'm not exaggerating when I say Webflow is the holy grail of customizability and ease of use. For the past 10 years, I've hated doing website updates or overhauls. Now, I look forward to creating websites in Webflow. Using Webflow inspired the confidence to design more websites for fun, including one for a personal project! They all look beautiful.

Cons
This honestly may be something I haven't figured out yet, but I don't think you can use animations within CMS pages.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Joshua T.

Incredible Creativity Flexibility And Potential

Used daily for 6-12 months
Reviewed 2021-04-22
Review Source: Capterra

My overall experience with Webflow has been nothing short of spectacular. The seamless integration of a no-code interface and the way Webflow writes code in the background is honestly a game changer for me. As a result of my limited coding ability, I was over-reliant on WordPress themes in the past but I would always need additional plugins to bring my ideas to life. As such my website would become increasingly bloated. Not having to worry about any of these issues is truly liberating and I honestly couldn't be happier with my decision to transition to Webflow.

Pros
Webflow provides an incredible no-code user experience that has completely elevated my workflow! Everything is incredible well designed and implemented - from the WYSIWYG editor, to the fantastic Webflow University and the seamless deployment of code as you bring your website to life. Creating, maintaining and evolving my website/blog has never been more enjoyable and I finally feel as though I have total creative freedom! I recommend Webflow unreservedly.

Cons
Having used Webflow for the better part of the year, I can honestly say that I don't have any major concerns with Webflow. There are many website developers who undoubtedly require deeper functionality but I've not run into any issues that have prevented me from realising the goals for my website. Webflow is a fantastic tool and I'm honestly excited to see how they continue to grow and evolve the platform.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Arvaldo S.

Bad support and bugs

Used daily for 2+ years
Reviewed 2020-12-07
Review Source: Capterra

In two adjectives: BAD and ANNOYING, I regret it.

Pros
In the beginning, I thought Webflow would really be the tool to help me solve the problems I was hoping to solve, but not, they created new ones that this time, without a website developer around one can't fix it. Then you ask for support help and the answer you get is "it seems you are asking for web development services, we don't offer that, please ask for help in the community". This has happened to me endless times in the last 2 years with LEGIT questions on bugs I found in this tool. I do NOT recommend that you use it or switch from WordPress or something else thinking you are really going to get the next level here, because you are not. I hope this feedback doesn't get canceled or blocked because it is real and can help other people to make their decision.

Cons
Bad support No support for multiple languages Limit to 100 pages (then everything crashes) Bugs!!!!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 1/10

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Max T.

Webflow - the king of the no-code movement

Used weekly for 1-2 years
Reviewed 2021-02-04
Review Source: Capterra

Once you understand webflow you'll never want to go back to any other builder but the learning curve at first is very steep. If your goal is to deploy standard websites fast this isn't the best tool for you, however if you're planning on building memorizabile experiences and indivual websites learning webflow will be the best choice you have ever made.

Pros
This is the most powerful visual designer you have ever used when designing websites. Other visual design tools like duda, sqaurespace, wix etc. don't even come close to what is possible with webflow. That's because webflow isn't a usual visual design tool, it's a way to code visually. This explains the huge difference between webflow and the other tools, because you essentially write code you're not tied to any limitations the builder offers. With that in mind you can build pretty much anything you'd ever imagine with webflow.

Cons
Because it's so powerful there comes a huge learning curve when first starting webflow. While most of the other visual design tools are more or less self explanatory when you used them for a few weeks webflow is not. This makes introducing the tool to other people hard, however this isn't something that is the fault of the product itself, it comes with the many possibilities this product offers. The thing I dislike most about the service is the customer service, it's close to non-existent. Many other website builder tools offer live chat support etc., however webflow doesnt do that at all, if you have any issues you'll have to write them an email and you can feel lucky if they responod in 2 weeks.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Daniel W.

Once I found Webflow, I NEVER turned back!

Used daily for 2+ years
Reviewed 2020-09-18
Review Source: Capterra

I love Webflow, and could spend all day counting the reasons, but here are the top 5 that created a nice business use case for my clients who are more than happy to proceed with Webflow. 1) Contributors can edit almost any element of content right on the page. Click on a photo, and bam... you can upload your own instead. Click on some text that's inside of a show/hide div, and bam... you're typing away right on the page so you can see how it's looking without having to bounce to a new window every step. This single feature is the strongest draw for my clients as we all know what WP has to offer. 2) NO PLUGINNS necessary! nothing to update, configure, or crash as Webflow is constantly improving features and taking care of system updates for you. The danger of having so many plugins and composers mixed into a WP site is just that.. danger to a small business who has no staff or staging site to test the latest updates. Basically, Webflow takes the guesswork out of making a professional custom site. 3) Solid Support and hours of training videos that are frequently updated/added to. 4) NO CODING NECESSARY. A basic understanding of HTML and CSS will truly help, but unless one is adding in an iFrame or custom code element, there is never a need to write CSS code, JS code, Angular JS, PHP, and so-on. -allowing all us designers to soar with fast paced visual editing. 5) Awesome templates, and one can paste content and structure from one site/account to another!!

Pros
-Most important- EASE OF USE with it's visual interface-see next -The GUI is very similar to the Adobe Creative Cloud software as it uses tool pallets instead of tedious forms and fields. -Contributors can edit RIGHT INSIDE THE PAGE vs the WordPress back-end feel that gets folks lost. -The automation of multiple image sizes per view -Minifying scripts and code -Custom code insertions are as easy as drag/drop -Intuitive interface knows when one is using similar classes and suggests them while creating new -Client Billing is easy and a Dream to setup including a pinch of the cut for yourself -Setting up hosting is lightning fast with a proficient DNS record understanding.

Cons
-Because Webflow is built for professional use, Admin edit access for a site is setup so only the Webflow account holder can access and edit the site at an admin level. This becomes a huge issue for clients who only want to contract my work upfront. Contributors can surely edit content, but should be able to be authors/admins. There are "Team Plans" but they are costly. So- in order to allow my clients Admin access, I would either have to give them my account info, opening up to them deleting other clients sites, or I must have them setup their own webflow account. -Due to this, I must transfer sites to client accounts once my design is complete if they want to be the Admin after hand-off. suggest much better setup here please~

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Webflow pricing

Starting from
$16/month
Pricing options
Free
Free trial
Subscription
View Pricing Plans

Webflow's paid plans start at $16/mo for everything you need, including an optional custom domain name.

Subscription packages include Personal, Professional and Team levels, all billed annually.

Enterprise plans are available on enquiry.

Webflow features

Access Controls/Permissions
Collaboration Tools
Customizable Templates
Data Import/Export
Drag & Drop
Reporting/Analytics
SEO Management

API (365 other apps)
Activity Dashboard (234 other apps)
Alerts/Notifications (199 other apps)
Cataloging/Categorization (190 other apps)
Content Management (233 other apps)
Customizable Branding (243 other apps)
Inventory Management (197 other apps)
Order Management (219 other apps)
Reporting & Statistics (202 other apps)
Search/Filter (238 other apps)
Shopping Cart (177 other apps)
Third Party Integrations (295 other apps)
eCommerce Management (196 other apps)

Videos and tutorials

Additional information for Webflow

Key features of Webflow

  • Ability to work collectively on a project while communicating and sharing information within the system in real time
  • Add tools to web pages to handle online bookings
  • Assemble applications and processes by dragging over and arranging pre-built components
  • Automatic update of information / software
  • Collect, upload, store, and share all documents in a centralized location making it easier for everyone involved to access information
  • Collection of images, videos and other digital content that can be used
  • Create an online form to capture new lead information
  • Create and manage surveys
  • Create, design, and visually represent processes within the software
  • Create, save, and re-purpose formatting
  • Digital forms that are shared and accessed online
  • Edit text as needed
  • Facilitate search engine optimization associated to content
  • Facilitates online authoring and publishing of the content
  • Import and export information and reports to and from the program
  • Includes functionalities for creating custom eCommerce websites
  • Look through entire documents, not just sections
  • Preview and make real-time changes in the web content
  • Regulate who can view and use the system by setting permissions and issuing passwords
  • Supports video files
  • Tag documents so that they may be searched via those tags
  • Templates for common app use cases
  • Track revisions and updates to collateral, and navigate between versions of the same documentation
  • View and track pertinent metrics
  • Website builder or integration with 3rd party site
View All Features

Benefits

Webflow is a visual website builder for designing professional, responsive sites. No coding required.