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Call Tracking Software with ROI Tracking (2026)

Last updated: April 2026

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52 software options

EngageBay CRM logo

Integrated sales & marketing software for growing teams

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AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

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Twilio logo

Build, Scale, and Operate Customized Communication Solutions

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Twilio offers an API for phone services enabling companies to make and receive phone calls and send and receive text messages. It allows programmers to integrate various communication methods and to use existing web development skills and codes to solve communication problems.

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Liine logo

AI-powered call tracking, marketing analytics and ad optimiz

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AI-powered call tracking, marketing analytics and ad optimization platform built for multisite healthcare, dental and vet practices

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Agile CRM logo

Sales and marketing CRM for growing businesses

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Agile CRM combines powerful automation, telephony, web, mobile, email, social and scheduling features to effectively manage the entire customer journey

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Close logo

The conversation-first CRM for small, scaling sales teams

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Close is a conversation-first CRM designed for founders and small, scaling sales teams to manage every conversation in one place — with built-in calling, email, and SMS built natively inside the platform.

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CTM logo
Category Leaders

Conversation analytics for marketing attribution

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CTM provides conversation analytics software that helps businesses track which marketing campaigns drive conversions across calls, chats, forms, and texts. The platform features AI-driven insights that analyze customer conversations to uncover preferences and behaviors, while offering workflow automation tools to streamline sales pipelines through intelligent call routing and lead management capabilities.

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CallRail logo

Call Tracking & Analytics

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Call Tracking provides insight into where inbound calls are coming from.

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Phonexa logo
Category Leaders

Cloud-based all-in-one marketing platform

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Phonexa is an all-in-one marketing software with a suite of eight products for calls, leads, clicks, email, SMS, and more. The company services D2C companies with high-volume consumer traffic. Industries include financial services, insurance, home services, legal, real estate, and Healthcare.

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Ricochet360 logo

Customer relationship management and auto dialer solution

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Ricochet360 is an all-in-one auto-dialer, CRM, lead management, and marketing automation platform designed for both inbound and outbound agents looking for a competitive advantage. It enables teams to call a new lead in one second, nurture and engage prospects throughout the entire sales process, and automate most of the daily workflows.

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LeadSquared logo

Marketing automation and sales execution platform

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Call Tracking Software that tracks all inbound and outbound calls, increases sales, and analyzes metrics with ease.

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800response logo

Lead management, call tracking & customer analytics solution

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800response is a lead generation, call tracking, and customer analytics platform that helps businesses streamline processes related to generating and tracking leads, customer data capture, marketing campaign management, interaction analysis, & more.

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smrtPhone logo
Category Leaders

Make more calls, send more texts, close more deals

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smrtPhone is an all-in-one communication platform for sales-driven businesses. smrtPhone effortlessly integrates with your CRM, freeing you up to make more calls, send more texts, and close more deals.

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WhatConverts logo

Call, lead and conversion tracking with real-time reporting

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Track you phone calls back to your marketing campaigns and keywords

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Convirza logo
Category Leaders

Call optimization and tracking solution

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Convirza shows you where your best leads are coming from, and how much they are worth to your business.

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PhoneWagon logo

#1 Top Rated Call Tracking Software

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Beautifully simple call tracking software that helps businesses see which marketing campaigns are generating quality leads..

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ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

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ActiveDEMAND Phone Call Tracking software empowers businesses to manage multiple call tracking campaigns from one account, with all the features you need.

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Clixtell logo

Google Ads Click Fraud Detection & Protection Software

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Clixtell provides advanced Google Ads automated click fraud protection and detection services, call-only ads tracking & click monitor, live reporting, web analytics, and PPC click fraud protection tools for businesses & advertising agencies.

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WeKall logo

Cloud-based contact center and telephony AI software

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WeKall is a cloud-based telephony software that helps businesses handle team communications, generate phone log reports, and configure call campaigns on a unified platform.

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Nimbata logo

#1 Lead Insights w/ call tracking and conversion attribution

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Our top-rated Call Analytics software enables marketing teams to convert more. Gain real-time insights on the channels, ads and keywords that bring valuable phone leads and sales to your business.

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Funnel Science logo

Predictive Sales & Marketing Analytics

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Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies

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Callcap logo

Call tracking, monitoring & recording

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Callcap increases visibility into sales and marketing goals, and overall customer experience with measurable, real-time analytics, alerts, feedback, and more

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INVOX logo

Call tracking solution for marketing campaigns

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INVOX is a cloud-based call tracking solution that helps businesses track the source of incoming calls, facilitating lead generation and sales operations. Users can monitor the marketing source of calls across online and offline campaigns, keywords, advertisements, and website pages.

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Infinity Call Tracking logo

Call intelligence platform for businesses of all sizes

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Infinity is a call intelligence solution that features online and offline call tracking. Integrated with multiple CRM platforms, Infinity can easily understand the full customer journey and maximize ROI by viewing revenue against specific marketing campaigns.

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SeoSamba Marketing Operating System logo

Marketing automation for franchises, and small businesses

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SambaSaaS is a marketing automation solution for small businesses, franchises & brands offering automated SEO, PR, social marketing, email nurturing, CRM, website builder, shopping cart & more

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Invoca logo

AI-Powered Call Tracking & Conversation Intelligence

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Invoca is AI-powered call tracking and analytics solution that helps marketers get conversion reporting and campaign attribution from inbound phone calls.

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