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Optmyzr Logo

Tools for PPC Pros

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Table of Contents

Optmyzr - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Optmyzr overview

What is Optmyzr?

Optmyzr provides time saving tools for PPC professionals who manage AdWords and Bing Ads. The interface has 4 main areas available to all subscribers.

One Click Optimizations offer suggestions for ways to improve accounts by adding or removing keywords, changing bids, updating ad text, changing placements on the display network, and making Google Shopping Campaigns more profitable.

Data Insights take raw data from Bing Ads and AdWords and turn it into data visualizations that help account managers see trends and highlights which can be used to guide optimization strategies.

The Report Builder can be used to create beautiful PDF and web based reports and dashboards that can be shared with clients and stakeholders to show the value that PPC ads are bringing to their companies.

Enhanced Scripts for AdWords make powerful automations available to non-programmers through an easy-to-use graphical user interface that updates the AdWords Scripts code.

Key benefits of using Optmyzr

Many PPC management tools focus on managing cross-platform campaigns but none take care of automatically optimizing accounts the way Optmyzr does. Optmyzr turns manual, repetitive account management tasks into quick optimizations and reports that save hours of time and let account managers devote more time to working on strategic initiatives instead of account management tasks.

Starting price

299usage based /
per month
view pricing plans
try for free

Pros & Cons

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Responsiveness

Efficiency

Automation

Optimization

Evolution

Optmyzr’s user interface

Ease of use rating:

Optmyzr pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(1)
3-4(55)
5(127)

What do users say about Optmyzr?

Users say Optmyzr saves significant time on reporting, account, and campaign management, with automation and customizable features streamlining routine tasks. They appreciate the responsive customer support, frequent feature updates, and the ability to manage multiple paid search accounts efficiently from a single interface. They find the tool intuitive and easy to use, especially for Google Ads, and value the insights it provides for optimization.

Some report a steep learning curve for beginners and note limited support for platforms like Bing and Facebook. They mention occasional performance lags, complex advanced features, and a desire for more training resources and reporting customization.

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Who uses Optmyzr?

Based on 183 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising
Internet
Retail
Information Technology and Services
Others

Use cases

PPC
Advertising Agency
Marketing
Social Media Marketing
Small Business Marketing

Optmyzr's key features

Most critical features, based on insights from Optmyzr users:

Advertising management
Campaign analytics
For ppc campaigns
Campaign management
Performance management
Campaign Segmentation

All Optmyzr features

Features rating:

Budget management
Conversion tracking
Visual analytics
Trend analysis
Third-Party integrations
Scheduled/Automated reports
ROI tracking
Real-Time updates
Real-Time monitoring
Performance metrics
Multi-Campaign
Landing pages/web forms
Keyword tracking
Keyword research tools
Geotargeting
Data visualization
Data import/export
Customizable reports
Conversion Rate Optimization
Campaign planning
Bid management
API
Activity dashboard
Account alerts
A/B testing

Optmyzr awards

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Optmyzr pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Essentials

299

Per month

Features included:

  • Custom Rule Bidder
  • Budget Optimization
  • Bid Management
  • PPC Insights
  • One Click Optimizations
  • Reporting & Monitoring
  • Real-Time Data Refresh
  • Enhanced Scripts
  • Account Blueprints
  • Logging and Undo
  • Scripts
  • Slack Integration
  • Audit Logs
  • Performance Max

Premium

389

Per month

Features included:

  • Account Blueprints
  • 50+ Accounts
  • Shopping Ads
  • Real-Time Data Refresh
  • Shopping Campaign 2.0
  • Performance Max
  • PPC Insights
  • Competitor Benchmarking
  • Multi-account reporting and budgets
  • Budget Optimization
  • Custom Rule Bidder
  • Bid Management
  • One Click Optimizations
  • Audit Logs
  • Enhanced Scripts

Enterprise

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • 50+ Accounts
  • Access Controls
  • Account Blueprints
  • Advanced Security
  • Audit Logs
  • Bid Management
  • Budget Optimization
  • Custom Rule Bidder
  • Enhanced Scripts
  • Logging and Undo
  • Monthly Video Training Sessions
  • One Click Optimizations
  • Optmyzr API
  • PPC Insights
  • Real-Time Data Refresh
  • Reporting & Monitoring
  • Scripts
  • Shopping Ads
  • Shopping Campaign 2.0
  • Slack Integration
  • Unlimited Automation
  • Unlimited Monthly Ad Spend

User opinions about Optmyzr price and value

Value for money rating:

Of 24 reviews that provide robust commentary on Optmyzr's price and value, 71% mention it in a positive light.

Most reviewers indicate that Optmyzr offers good value for money, providing critical insights and saving time at a fair price. They appreciate its cost-effectiveness compared to more expensive solutions and find the pricing accessible. Some users say it includes many features within a small budget, making it a worthy investment for AdWords marketers. However, some users report that the pricing model can be unfair for large agencies and find certain options only available in higher-priced plans. They also mention issues with billing in USD and unexpected charges.

, and

To see what individual users think of Optmyzr's cost and value, check out the review excerpts below.

“After comparison of many tools OPTMYZR provides us the best ratio of cost / performance.”
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Tomáš S.

Online Marketing Consultant

“The pricing is pretty fair and we recommend it as a worthy substitute to more expensive solutions such as Marin, Wordstream, Kenshoo, etc.”
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Bruno F.

Marketing Consultant

“Unfair Pricing Model: Large agencies with many users pay the same as one person agencies; No roadmap information what is planned for future software updates”
GK

Gerald K.

Owner

Optmyzr customer support

What do users say about Optmyzr customer support?

Customer support rating:

We analyzed 39 verified user reviews to identify positive and negative aspects of Optmyzr customer support.

Widespread user sentiment highlights Optmyzr's support team as responsive, knowledgeable, and quick to address questions or issues.

A fair number of users appreciate that support is open to feedback, listens to suggestions, and implements feature requests.

Multiple users mention the support staff is friendly, solution-oriented, and offers helpful one-on-one assistance when needed.

Support options

Chat
Knowledge base
Faqs/forum
Email/help desk

Training options

Live online
Documentation
Videos
Webinars

To see what individual users say about Optmyzr's customer support, check out the review snippets below.

“Their Rule Engine allows users (with no programming or coding experience required) to build their own automated tools that help them fit their clients' and organization's needs. Plus they have an incredibly helpful and quick-to-respond support team that is always looking to help.”

AW

Austin W.

Paid Search Manager

“Moreover, the support team is very responsive and willing to implement new features based on requests from the users.”

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Simon R.

Junior Search Consultant

“Support is fantastic with screen sharing 1 on 1 support by people who actually know their shit!”

JF

Justin F.

PPC SPECIALIST

Optmyzr FAQs

Q. What type of pricing plans does Optmyzr offer?

Optmyzr has the following pricing plans:
Starting from: $389.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)


Q. Who are the typical users of Optmyzr?

Optmyzr has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business


Q. What languages does Optmyzr support?

Optmyzr supports the following languages:
Dutch, English, German, Hungarian, Italian, Polish, Portuguese, Spanish


Q. Does Optmyzr offer an API?

Yes, Optmyzr has an API available for use.


Q. What other apps does Optmyzr integrate with?

Optmyzr integrates with the following applications:
CallRail, Google Analytics 360, Google Workspace, Google Ads, Meta for Business


Q. What level of support does Optmyzr offer?

Optmyzr offers the following support options:
Chat, Knowledge Base, FAQs/Forum, Email/Help Desk

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