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Market Research Software

Last updated: April 2026

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98 software options

Alchemer logo

Customer experience management and online survey platform

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The Alchemer Platform is the ideal solution for teams, departments, or for an entire organization looking to close the feedback loop with their customers and employees. Transform data into strategic action by effortlessly collecting, analyzing, and delivering actionable guidance—at any scale.

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EthOS logo

Great Experiences Start With Great Research

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EthOS brings companies closer to their customers by capturing experiences as they happen through videos, pictures, screen recordings, and text. This rich contextual data gives organizations a deeper understanding of their customers’ real-world experiences.

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Typeform logo

Interactive form builder for data collection

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Capture richer insights with adaptive surveys, AI-powered follow-ups, and faster analysis of patterns and trends.

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SurveyLegend logo

Mobile-friendly survey management platform

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SurveyLegend empowers you to conduct impactful market research by creating beautiful, mobile-friendly surveys, forms, and polls with ease. Gain valuable insights from your audience through an intuitive, visually engaging platform designed to boost response rates and data quality.

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Zoho Survey logo

Cloud-based tool for creating and manging surveys

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Zoho Survey offers a customizable online survey maker for businesses to gather insights. With over 30 question types, advanced logic, and multilingual support, users can create targeted questionnaires. Surveys can be distributed via email, social media, and QR codes, collecting responses online or offline. The platform provides analytics like sentiment analysis, word clouds, and cross tabulation to help organizations understand customer satisfaction, employee experience, and market research.

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IdSurvey logo

Survey software specialized in phone surveys, web, offline

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IdSurvey is a cloud-based solution for surveys via telephone, web and face to face (CATI-CAWI-CAPI). Key features include text piping, 50+ questions, multi-channel distribution, audience targeting, SMS and Email sender, data export, and reporting.

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Checkbox Survey logo

Secure survey software for governments and businesses

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Professional online survey software for small businesses to large enterprises. Available in hosted and on-premises versions.

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Confirmit logo

Customer Feedback Management

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Confirmit is a market research platform that includes features such as feedback & data collection, analysis & reporting, and action management.

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Zonka Feedback logo

Turn feedback into intelligence, action, and growth

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Zonka Feedback is an AI-powered Customer Feedback & Intelligence platform to collect, analyze, and act on customer feedback—improving experiences, boosting loyalty, and driving business growth.

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mytraffic logo

Complete & reliable location data for better decision-making

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mytraffic helps businesses get location insights for any physical place across Europe. Drive more traffic, generate additional revenues and reduce risks thanks to data-driven decisions.

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YouGov Surveys: Self-serve logo

Survey platform delivering real-world insights.

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The YouGov Surveys: Self-serve makes it easy to create and launch surveys in minutes. With flexible targeting, quick responses, and data from real people, brands get fast, accurate insights that reflect reality – so they can make smarter decisions with confidence.

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Surveyol logo

Online survey and questionnaire creation software

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SurveyOL is an affordable online survey software designed for small businesses and teams. The software includes predefined templates like event feedback, employee satisfaction, and more. SurveyOL now comes with ChatGPT integration to help you create professional surveys effortlessly.

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TestSynthia logo

AI-powered market research & product validation

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TestSynthia is an AI-powered market research platform that enables product validation through simulated market panels. The software utilizes stateful AI personas with persistent memory to provide feedback on product concepts, pricing, messaging, and features. Users can target specific demographics, build custom surveys with various question types, and analyze responses through demographic segmentation and thematic analysis.

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Survio logo

Turn feedback into growth with Survio.

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Trusted by 5M+ users, Survio is a secure, GDPR-compliant survey platform with powerful features for every device.

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AlphaSense logo

AI-enabled market intelligence platform

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AlphaSense is a market intelligence platform leveraging the power of AI to help users extract insights from a universe of public and private content – including company filings, event transcripts, expert call transcripts, news, trade journals, and equity research.

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XM for Strategy & Research logo

Customer insights & brand research survey management tool

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Qualtrics CoreXM is the the most trusted enterprise market research platform in the world to capture, analyze and act on data. Our flexible platform features make it easy to build beautiful, complex surveys with state of the art features. Track consumer behavior across diverse segments.

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PitchBook logo

The Pulse of Private Capital Markets

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PitchBook Desktop is a comprehensive business intelligence solution that can help businesses discover the right data. PitchBook utilizes advanced search capabilities to filter through millions of data points & generate lists of the companies, investors, or individuals for new business opportunities.

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Panoplai logo

Ask any question. Find any audience. Use AI to analyze.

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Glimpse offers quick AI-driven market insights and brand analysis. Access a 300M global network, utilize diverse surveys, and get concise, automated summaries. Smart, simple market research.

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Feedly logo

Cloud-based news aggregation application with mobile support

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Feedly for Market and Threat Intelligence use powerful AI-Feeds to help teams collect, prioritize, and share relevant insights up to 7X faster.

Feedly Reader is an RSS-based news aggregator application for browsers, iOS, and Android devices to help individuals tailor their information.

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e-Survey logo

Cloud-based market research and survey solution

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e-Survey is an all-in-one solution for creating surveys, accessing a reliable respondent panel, collecting data, and analyzing results. This full-scale platform is easy to use and built on years of expertise in market research.

Our platform has been developed by marketing research professionals 🔎 with a clear objective: to be one of the most powerful survey software packages on the market, while remaining the easiest to use.

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Tango logo

Rewards that are easy to give and awesome to receive!

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Tango Card automates workplace gifting through incentive delivery technology. It is designed for companies in the B2B space for domestic and global reward programs. The platform allows users to send gift cards, donations, and prepaid cards to groups or individuals and automate incentive programs.

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Panelfox logo

Research recruitment solution

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Panelfox is panel management software that enables market and user research teams to easily build panelist profiles, send recruiting emails and texts at scale, automate screening workflows, and track project statuses - all within one integrated platform. Panelfox's suite of tools streamlines the research recruiting process so you can increase efficiency and focus on human-centered connections with respondents.

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Qualaroo logo

Powerful Survey And Feedback Management Tool

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Unlimited surveys, free account, & easy-to-use to gather feedback for product development, UI/UX optimization, marketing, and more. 100+ million insights collected.

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CONTEXTCLOUD logo

AI-powered strategy platform for data-driven communication.

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CONTEXTCLOUD is your market analysis platform for intelligent portfolio analyses and comprehensive competitive benchmarking.

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IntouchSurvey logo

Collect Voice of Customer data with flexible survey software

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IntouchSurvey is a survey tool designed to help multi-location businesses across retail, hospitality, grocery, & other sectors conduct electronic surveys for market research. The tool enables you to measure customer satisfaction scores, collect user feedback, retain existing & acquire new customer

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