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Marketing Analytics Software with A/B Testing (2026) - Page 3

Last updated: April 2026

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145 software options

Cision logo

Public relations and earned media software and services

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Cision is a PR management platform that provides one of the most comprehensive global databases of media contacts and outlets and can be used for journalist and influencer identification and outreach, media monitoring and analytics, and press release distribution.

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NPAW Suite logo

Real-time streaming video analytics platform

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NPAW Suite is a real-time streaming video analytics platform. It empowers marketing, operations, and engineering teams with insights and analysis of streaming performance and video usage. By delivering visibility into platform performance, audience behavior, advertising, and content, it supports informed, data-driven decisions.

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OWOX BI logo

OWOX Data Marts - Free Forever Open-Source Self-Service Anal

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OWOX Data Marts - Free Forever Open-Source Self-Service Analytics Platform

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Singular logo

Next-gen marketing analytics and attribution platform

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Collect full-funnel marketing data including cost, creatives, bids, and ad monetization across every partner, device, & platform.

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Kochava logo

Mobile attribution and analytics platform for app marketers

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Kochava provides attribution and real-time analytics, fraud mitigation, audience disocvery, and push notifications for mobile marketers.

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ACTITO logo

Customer Engagement Platform

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Actito is an intuitive marketing automation tool, built for efficient customer activation. Non-technical marketers are able to leverage a powerful data model to translate a wealth of customer data into impactful multi-channel customer journeys.

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Pyze logo

Actionable customer intelligence for brands & enterprises

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Pyze is an actionable customer intelligence suite which helps brands and enterprises to maximize user retention through AI-based engagement and personalization

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Funnel Science logo

Predictive Sales & Marketing Analytics

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Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies

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CPV Lab Pro logo

track, test and optimize marketing campaigns

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CPV Lab Pro is an performance marketing tool for all your marketing campaigns.
It allows you to track, manage, and optimize all paid and organic traffic sources straight from one platform.

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Adverity logo

The integrated data platform for teams that run on data.

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Adverity is the leading integrated data platform for connecting and managing all of the data you need to drive marketing performance.

• 600+ data connectors across marketing, advertising, sales and finance
• Automated data quality and management tools
• Customizable data visualizations

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Google Marketing Platform logo

Advertising campaigns and analytics software

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Google Marketing Platform is an advertising agency management software that helps businesses manage campaigns, monitor marketing performance, optimize websites & handle creatives on a centralized platform. Users can build dashboards and transform raw data into metrics, data visualizations & reports.

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Trevor.io logo

There's a better way to work with data.

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Trevor empowers your whole team to get answers from your data without using SQL, and then visualise, dashboard, export, and set alerts

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Netcore Customer Engagement logo

AI-driven omnichannel growth platform

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Netcore’s Customer Engagement & Experience suite serves ad a full-stack growth platform for digital brands to boost customer engagement, conversions, retention and product experience at scale. It helps deliver the right message to the right customer through the right channel and at the right time.

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Chartbeat logo

Realtime analytics and insights for online publishers

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Chartbeat is a suite of content analytics tools for publishers that lets you easily track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.

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Sendlane logo

Email marketing automation for eCommerce Stores!

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Short Description Behavior-based automation proven to help turn email marketing into your #1 growth engine for your eCommerce store.

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Improvado logo

Marketing analytics and intelligence platform

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Improvado is a powerful ETL platform that seamlessly extracts data from 500+ sources, applies smart transformations, and delivers unified insights to your preferred destination. With 15 pre-built data transformation recipes, you can instantly standardize metrics and run cross-channel analysis.

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Freshmarketer logo

Conversation rate and marketing management software

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Freshmarketer is an all-in-one conversion rate optimization (CRO) hub designed to help businesses and marketing agencies convert website visitors into customers

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MikMak logo

Commerce Intelligence and Orchestration Platform

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MikMak Insights provides real-time eCommerce analytics reporting on your performance from every angle, globally, in one easy-to-use dashboard that automatically enables fast decision-making across the entire organization

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QuanticFy logo

The real performance of every marketing investments

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Quanticfy is the first marketing attribution solution to recognize each user before the first purchase on sites and thus, give the real figures/ROAS of every marketing investment.

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Max AI logo

A GenAI analytics assistant for analyzing enterprise data

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AnswerRocket is an AI-powered augmented analytics platform that enables business users to get instant answers and insights from their data. With AnswerRocket, customers can monitor key metrics, identify performance drivers and detect critical issues in seconds.

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Measured logo

Attribution Powered by Incrementality - Voted #1 Measurement

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Voted #1 Measurement/Analytics tech by AdExchanged, Measured provides accurate & timely marketing attribution & cross-channel reporting. Measured runs incrementality testing for online (Google, Facebook, YouTube, OTT) & offline channels like TV, radio, direct mail, catalog, and more!

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Veritone Attribute logo

Media attribution for radio & TV broadcasters

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Veritone Attribute is a real-time media attribution software which gives radio & television broadcasters the ability to measure the effectiveness of their advertising campaigns with features such as behavior analytics, campaign management, intelligent attribution, reports & dashboards, & more

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Outbrain logo

Native Advertising Platform

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Outbrain is the worlds leading native advertising platform. Connecting readers, publishers and marketers.

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riyo.ai logo

Maximize your conversion with riyo.ai, an all-in-one tool.

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riyo.ai is a top-of-the-line sales and marketing tool designed to help businesses of all sizes optimize their customer acquisition process. Its all-in-one tool offers a comprehensive set of features that can help businesses generate leads, enhance their conversion rates and improve customer engagement

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AppTweak logo

App Store Acquisition Platform Driven by Data Science

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AppTweak is the trusted app store acquisition partner for mobile leaders worldwide; we provide innovative solutions that help apps and games optimize their app store presence and increase downloads.

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