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Marketing Analytics Software with Customer Segmentation (2026) - Page 5

Last updated: April 2026

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186 software options

Zoho Marketing Plus logo

Unified marketing platform

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Unify your team on one platform and manage your marketing more effectively with Zoho Marketing Plus. The platform combines email, SMS, social media, surveys, events, webinars, and more, and offers a centralized repository for content creation and brand asset management so that you can manage your entire marketing operation from one place.

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data.ai Intelligence logo

Analytics software & competitor intelligence for mobile apps

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App Annie provides the world's leading brands and publishers across all B2C verticals with the most comprehensive mobile market data and analytics to drive their mobile strategy, products, marketing and monetization.

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cxomni logo

The Leader in Customer Journey Management

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cxomni is a leading Journey Management platform combining mapping, analytics, and AI to optimize experiences and drive improvements.

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SqueezeCMM logo

Content analytics platform for professional marketers

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SqueezeCMM is a cloud-based platform designed to professional marketers analyze and manage the performance of content and generate leads. Key features include link management, ad click fraud detection, customer database creation, campaign planning, and customizable reporting.

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Tagger logo

Influencer marketing platform.

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Powered by advanced analytics and machine learning, Tagger by Sprout Social gives marketers an edge to conduct comprehensive competitive analysis, connect directly with influencers, and accurately track performance and measure conversions.

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Cordial logo

Cloud-based marketing automation platform

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Cordial is a marketing platform that empowers brands to fully automate their marketing strategies and transform the way they work.

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Keatext logo

Your most impactful improvements start here.

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Keatext is a text analytics solution that delivers AI-based recommendations and ready-to-share reports leveraging GPT to improve customer experience.

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Maropost logo

Omnichannel campaigns that get results

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Maropost empowers businesses to scale and boost revenue with an easy-to-use marketing automation solution that enables users to hyper-segment their audience and rapidly create marketing campaigns that distinguish them from the competition.

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Solitics logo

Personalised, real-time journeys for fintech and iGaming.

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Solitics is an AI-powered engagement platform for iGaming, trading, fintech and banking. Launch real-time, hyper-personalised journeys using all your data. Respond to user behaviour in 1.8 seconds. Go live in 45 days. One platform. Full control. Real-time results.

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Verfacto logo

Marketing analytics software for eCommerce platforms

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Verfacto is a marketing analytics software that is designed for businesses in multiple industry segments, such as healthcare, electronics, fintech, fashion, personal care, and personal care. It helps organizations monitor product performance and sales operations across eCommerce platforms.

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Inselligence logo

The last sales tool you will ever need for your tech stack!

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With Inselligence, you can establish a marketing process that gives you the data-driven insights you need to generate better leads and know why they were successful. Start Your 14-Day Free Trail today and transform your data into beautiful dashboards that provide insights for improvement.

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Comarch Loyalty Marketing Platform logo

Powering hundreds of loyalty programs worldwide.

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No code and API-Centric Loyalty Marketing Platform that you can easily blend into any IT ecosystem with existing MarTech solutions. With built-in marketing analytics, it helps optimize campaigns and offers.

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SessionCam logo

Session Replay | Website Heatmaps | Conversion Funnels

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Use SessionCam to record every customer journey made on your website. Replay individual sessions, generate heatmaps, understand and investigate funnel and form drop-off. SessionCam is a cloud-based solution that helps tackle abandonment, improve conversion and reduce support costs.

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Quantum Metric logo

The leader in agentic digital analytics for the enterprise.

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Quantum Metric is a customer-centered digital analytics platform helping enterprises optimize the digital journeys that matter most.

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Webrivage logo

BtoC and BtoB lead and traffic generation software

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Webrivage is the solution that allows companies to collect qualified leads. We have been the leader in BtoC lead collection in France for over 10 years. We also offer BtoB lead collection and traffic generation solutions.

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Audiense logo

Consumer segmentation and cultural insights at the core

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Audiense Insights allows you to identify and understand any audience, no matter how specific or unique it is. Effortlessly combine numerous filter options when you create a report, such as user profiles, affinities, demographics and job roles, creating highly personalised audience segments.

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EXADS logo

EXADS is an ad server built with developers in mind.

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EXADS ad serving solutions are built with developers in mind every step of the way. EXADS Admin Panel provides a single interface for admins, advertisers and publishers to monitor and manage their online advertising and access a large range of features and automated optimizations.

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Adobe Advertising Cloud logo

Programmatic advertising software for marketing agencies

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Adobe Advertising Cloud is a programmatic advertising software, which helps enterprises and marketing agencies segment audience groups for optimal ad targeting and plan, purchase, and, analyze advertisements of multiple channels, formats, and devices.

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Intricately logo

Cloud product adoption, usage and spend data management

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Intricately's cloud product adoption, usage and spend data accelerates the go-to-market strategies of cloud revenue teams. Cloud sellers and marketers can prospect more efficiently and close deals faster with Intricately's cloud footprint data.

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Sailthru logo

Marketing automation for media & publishing and retail.

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Sailthru by Zeta is a marketing automation software and multi-channel personalization tool that serves media and retail brands. The software allows you to personalize customer experiences on every channel, including email, website, and mobile.

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Tealium Customer Data Hub logo

Customer Data Hub

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Tealium helps brand marketers fuel real-time unified marketing initiatives and drive more profitable customer interactions across all digital touch points

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datacadabra logo

Data science solution for marketing and CRM teams

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datacadabra is a data science solution for marketing and CRM teams. It can accompany users throughout the data exploitation chain (data preparation, customer behavior analysis, activation, and targeting) to enable them to improve the performance of customer animation actions. datacadabra enables marketing and CRM teams to use customer data more effectively to improve their customer knowledge and the performance of their customer animation strategy.

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Sweet Analytics logo

Take control of Marketing! Improve ROI!

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The customer and marketing analysis platform to improve ROI

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Objective Platform logo

Enterprise and mid-sized brands in Telco, Automotive, Utilit

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MMM SaaS platform enabling brands to optimise spend, prove impact, and boost sales by up to 20% through data-driven insights.

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Ptengine logo

All-in-One Marketing Solution

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Ptengine is a complete marketing and analytics platform. We help you to truly understand your users and take actions by personalizing content and run A/B-tests. It's free to get started and ready to go in a few minutes.

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