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Adverity Pricing, Features, Reviews and Alternatives

Adverity product overview

Price starts from

$

1

Per Feature

What is Adverity?

Adverity is a data management platform specialized in enabling data-driven marketers to demonstrate value faster and easier, by transforming siloed data into actionable insights.

Key benefits of using Adverity

  • Unlike our competitors, we are offering a powerful end-to-end intelligence marketing solution that integrates all your data, analyze it and proactively uncovers optimization and growth opportunities by leveraging AI.

  • We're offering one of the largest connectors libraries and 500+ data sources to marketing, media, and e-commerce platforms.

  • Our collection tool uses the full potential of every single API by aggregating data on the most granular level. Unlike some competitors, the number of dimensions and metrics is not limited!

  • Our powerful transformation engine offers users a fast way of cleaning and harmonizing their data: everyone can adjust business-specific calculation rules and modify their data sets.

  • Our software works with your entire infrastructure without coding or manual data-wrangling: we support every BI, visualization tools, and data warehouses.

  • We are proud to have one of the most agile client success and development teams in the category.

  • But don’t take our word for it! Read our client reviews or let us prove our value in a customized live demo!
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Phone Support
    FAQs/Forum
    Email/Help Desk
    Chat
    Knowledge Base

    Training options

    Webinars
    In Person
    Documentation
    Videos
    Live Online

    Adverity pricing information

    Value for money

    4.3

    /5

    21

    Price starts from

    $

    1

    Per Feature

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Value for money contenders

    Adverity features

    Functionality

    4.6

    /5

    21
    Total Features44 7 categories

    Most valued features by users

    Data Visualization
    Reporting/Analytics
    Data Import/Export
    Visual Analytics
    Search/Filter
    API
    Dashboard
    Performance Metrics

    Functionality contenders

    Adverity users reviews

    Overall rating

    4.5

    /5

    21

    Positive reviews

    95%

    Write a review
    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8.65/10
    Rating distribution

    5

    4

    3

    2

    1

    11

    9

    1

    0

    0

    Pros
    Adverity is a constantly evolving great ETL system. We can work well in it to make great dashboards and reports to help our colleagues and make our clients happy.

    AR

    Anonymous Reviewer

    Connectivity with every ad platform and keeping the record of extracts and import is amazing. Support is really good and quick.

    CD

    Chander Dhar S.

    I like the possibility of having data from different Datasources in one system. You have a perfect overview of all your campaigns.

    MH

    Mona H.

    Cons
    Terribly missing the option to send a chart from one riport to another.

    EM

    Edina M.

    Some error messages are not explanatory and, again, require some experience with the product and technical knowledge.

    AR

    Anonymous Reviewer

    What I don't like is that there are often problems with data actuality. But for our work that's crucial and we need to be able to rely on the data displayed within the dashboards/widgets.

    GD

    Günther D.

    Overall rating contenders

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Advanced ETL tool

    Reviewed 2 years ago

    Collect data from multiple data sources and store them in a warehouse. And use the data for further analysis and reporting.

    Pros

    Scheduled extraction with import reports. Also, support is always there to fix issues as soon as possible.

    Cons

    Repeated schema mapping for new data streams.

    Vendor response

    Thank you for taking the time to leave us this great review, Chanderdhar! We are happy to hear that you are pleased with our product and support team. Cheers, Your Adverity team

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Marketing Data and ETL Made Easy

    Reviewed 2 years ago

    We needed a flexible solution for automating the flow of data throughout internal tools and destinations inside our organization to ensure we are able to hit the needs of both internal analytics and custom analytics projects for our clients. Adverity has been essential in automating many of the tasks and tools we have internal to service our clients.

    Pros

    Adverity is both very flexible and very reliable - after looking at all the options in the ecosystem for connections to Martech/Adtech APIs for ETL, Adverity provided the most robust and flexible solution that fit our needs. As a part of our onboarding - Adverity created new integrations to some of our edge-case platforms that were not already integrated. When they first told me they would build any...

    Cons

    While Adverity does not provide the most aesthetic platform/UI currently available among other ETL tools, it is a testament to where Adverity spends their time and focus, making a very robust and flexible product. They are building out more documentation available inside the product, but sometimes documentation around unique cases/features can be a bit light.

    Vendor response

    Thank you very much for this great review, Todd! We are pleased to hear that our platform supports and enhances your marketing efforts and that you are happy with our support team. Cheers, Your Adverity Team

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

    Share this review:

    Extremely customizable and powerful tool for marketing data automation, with a steep learning curve

    Reviewed 2 years ago

    Automating marketing reports was a big challenge for us, given the size of the company and diversity of our marketing channels. Data has to be retrieved, cleaned up, unified, joined and exported to different visualization tools. Adverity became an essential tool in our data chain, connecting to almost any marketing data source. We never encountered a situation where we couldn't implement the ETL we needed because of Adverity. And sometimes it helped us to replace other tools as well.

    Pros

    1. Very powerful and flexible. You can do almost any ETL-related operations. Transformation mechanism is powerful and marketing-oriented - some complex transformations typical in marketing can be done easily. Data can be retrieved from different sources, including Spreadsheets and email attachments - an unfortunate, but often occurrence in data automation :) Debugging, scheduling, cleaning up and joining...

    Cons

    Learning curve is substantial - understanding the logic of the product takes time and some technical skills. Some error messages are not explanatory and, again, require some experience with the product and technical knowledge. Documentation is still in development, and extra communication with support team is inevitable.

    Vendor response

    Thank you for taking the time to write us this great review! Cheers, Your Adverity team

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

    Share this review:

    Marketing Tool

    Reviewed 2 years ago

    Reporting is going to be automated after we as a company decide what should we have in our general reports. So far we created what we wanted. Now we are on our way to improve it specifically and get some insights through the reports

    Pros

    The ability to merge the data and visualize it in terms of marketing professional vision

    Cons

    It is a bit harder to use it properly until you get the grasp of how things are done. Adverity was my first data visualization tool to use. It can be the reason I didn't handle it at the very beginning. But after using other tools I can see why Adverity stands out

    Vendor response

    Hi Ozgur, Thank you for the great review and constructive feedback. Please note that your suggestions will be taken into consideration as we always have a great focus on making our product & services better for our clients. Cheers, Your Adverity team

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

    Share this review:

    Adverity Review

    Reviewed 2 years ago

    Our teams daily work life is made easier with Adverity, since we no longer need to create complex and raw excel riport for clients and other team members. The time we used up for creating such "primitive" reports can be used for much important and high value tasks.

    Pros

    The new quick editor (filter, customize) buttons are really great to have. Usually we only change the filters on a chart, and with the quick filters it's even more quicker! The design of the tool is really clean, which is great once you get the hang of how the tool is working. Having the Hubs/Clients/Brands structure is a great way to organise our reports. Also having the possibility to give only access to different levels and elements of the structure is one of the best things. From data integration side, with the help of Adverity we are able to combine many data sources (static, dynamic) in one report.

    Cons

    Terribly missing the option to send a chart from one riport to another. At first sight the platform can be quiet overhelming for those whom have never used such tools, but I believe this can be overcomed by preliminary introduction before actual usage.

    Vendor response

    Hi Edina, Thank you very much for taking the time to write us this great review. Cheers, Your Adverity team

    Adverity FAQs and common questions

    Adverity has the following pricing plans:
    Starting from: $1.00


    Adverity has the following typical customers:
    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business


    Adverity supports the following languages:
    English, German


    Yes, Adverity has an API available for use.


    Adverity integrates with the following applications:
    SharePoint, HubSpot Marketing Hub, Google Analytics, AppFollow, ActiveCampaign, Salesforce Marketing Cloud, Celtra Creative Management Platform, AppsFlyer, Adjust, Microsoft Azure, Socialbakers Suite, Google Docs, comScore, Kenshoo Enterprise, Google Drive, Box, Looker, QlikView, Brandwatch, Twitter, Adobe Analytics, Outbrain, Kochava, Snapchat, Optimizely, Webtrekk, Google AdWords, Bynder, Neustar UltraDNS, Tableau, Taboola, GoToWebinar, LinkedIn, Facebook, Searchmetrics Suite, Mixpanel, SimilarWeb PRO, Mailgun, Semrush, Google Calendar, Iterable, Google Data Studio, Mailchimp, Criteo Dynamic Retargeting, Instagram, Marketo Engage, Microsoft Power BI, AdRoll, Webtrends, Shopify, Zendesk


    Adverity offers the following support options:
    Phone Support, FAQs/Forum, Email/Help Desk, Chat, Knowledge Base

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