App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

GivingDNA Logo

Data analytics + wealth screening tool for fundraisers

visit website

Table of Contents

GivingDNA - 2025 Pricing, Features, Reviews & Alternatives

What is GivingDNA?

GivingDNA is a next-generation data analytics and wealth screening tool that helps nonprofits build super-targeted segments. Fundraisers and nonprofit marketers get insights that help you quickly profile and segment your donors and take the next steps toward custom donor experiences. GivingDNA enriches your data with third-party insights so that you can see a 360 view of your constituents. It is easy to use and doesn't require any coding or advanced spreadsheet skills.

The AI-enabled solution allows staff members to monitor and record information about donor behavior, net worth, qualifications, religion, political leanings, and channel preferences. Using the dashboard, supervisors can track donor counts, calculate monthly and yearly revenue generation, and estimate client retention rates. The platform also helps members filter data based on factors such as timeframe, donation count, status, and sales opportunities, which enables users to categorize and export data for targeted campaigns.

Causemo offers integration with various third-party fundraising platforms and CRMs, including Salesforce, HubSpot, Classy, Little Green Light, Donately, and Microsoft Excel. Marketing teams can use the analytics module to discover and classify prospects into different segments such as upgrade, downgrade, high-value, active, and sustainer as well as plan communication strategies for their acquisition.

Benefits of using GivingDNA

- Precise Donor Segmentation: GivingDNA empowers nonprofits by offering advanced data analytics and wealth screening capabilities, allowing fundraisers and nonprofit marketers to create highly precise donor segments. This targeted approach ensures that your outreach efforts are tailored to each donor's specific interests and preferences, increasing the chances of successful engagement and donations.

- Enhanced Donor Experience: With GivingDNA, you gain invaluable insights that enable you to efficiently profile and segment your donors. By understanding their behaviors, preferences, and giving patterns, you can create personalized donor experiences that resonate on a deeper level. This personalized approach fosters stronger donor relationships and encourages ongoing support for your cause.

- Comprehensive Constituent View: GivingDNA goes beyond basic data analysis by enriching your data with third-party insights. This comprehensive 360-degree view of your constituents provides a deeper understanding of their backgrounds, interests, and wealth indicators. Armed with this information, you can make more informed decisions, tailor your messaging, and effectively target your outreach efforts.

- User-Friendly and Accessible: GivingDNA is designed to be user-friendly and accessible to fundraisers and nonprofit marketers without requiring any coding or advanced spreadsheet skills. Its intuitive interface and straightforward functionality ensure that you can easily navigate and utilize the tool, saving time and effort in the process.

- Efficient Data Enrichment: GivingDNA streamlines the data enrichment process by leveraging third-party insights. Rather than manually sourcing and analyzing various data points, GivingDNA automates the process, providing you with comprehensive insights and saving valuable time. This efficiency allows you to focus more on strategic planning and donor engagement, maximizing your fundraising potential.

Starting from

500

Per month

view pricing plans
start trial

GivingDNA's key features

Most critical features, based on insights from GivingDNA users:

Fundraising Management
Donor Management
Performance Metrics
For Nonprofits
Dashboard
Benchmarking

All GivingDNA features

Features rating:

Activity Dashboard
AI/Machine Learning
Alerts/Notifications
Behavior Tracking
Campaign Analytics
Campaign Planning
Campaign Segmentation
Campaign Tracking
Contact Database
Customer Segmentation
Customizable Reports
Dashboard Creation
Data Analysis Tools
Data Extraction
Data Import/Export
Data Integration
Data Mapping
Data Quality Control
Data Visualization
Engagement Tracking
ETL
Predictive Analytics
Reporting & Statistics
Reporting/Analytics
Search/Filter
Self Service Data Preparation
Third-Party Integrations
Trend Analysis
Visual Analytics

GivingDNA alternatives

GivingDNA logo
4.9
(9)
visit website

Starting from

500

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Adverity logo
4.5
(26)
visit website

Starting from

ic-pricetag

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Alteryx Designer logo
4.8
(97)
visit website

Starting from

ic-pricetag

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
AnswerRocket logo
4.6
(15)
visit website

Starting from

75000

Per year

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

GivingDNA pricing

Value for money rating:

Starting from

500

Per month

Per Feature

Pricing details
Subscription
Free trial
Free plan
Pricing range
view pricing plans
start trial

GivingDNA integrations (11)

Integrations rated by users

We looked through 9 user reviews, to identify which products are mentioned as GivingDNA integrations, and what is the users perception.

Integration rating: 5.0 (1)

GivingDNA support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Phone Support
Email/Help Desk
Chat
Knowledge Base

Training options

Webinars
Documentation
Live Online

GivingDNA reviews

Overall rating

4.9

/5

9

Positive reviews

100

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9.56/10
Rating distribution

5

4

3

2

1

8

1

0

0

0

GivingDNA FAQs

Q. What type of pricing plans does GivingDNA offer?

GivingDNA has the following pricing plans:
Starting from: $500.00/month
Pricing model: Subscription
Free Trial: Available


Q. Who are the typical users of GivingDNA?

GivingDNA has the following typical customers:
Large Enterprises, Mid Size Business, Non Profit, Small Business


Q. What languages does GivingDNA support?

GivingDNA supports the following languages:
English


Q. Does GivingDNA offer an API?

No, GivingDNA does not have an API available.


Q. What other apps does GivingDNA integrate with?

GivingDNA integrates with the following applications:
Classy, DonorPerfect, Blackbaud Raiser's Edge NXT, Bloomerang, Salesforce Sales Cloud, Virtuous, Little Green Light, Blackbaud CRM, HubSpot CRM, Donately, Microsoft Excel


Q. What level of support does GivingDNA offer?

GivingDNA offers the following support options:
Phone Support, Email/Help Desk, Chat, Knowledge Base

Related categories