Optiin - 2026 Pricing, Features, Reviews & Alternatives

Optiin is an online marketing funnel solution with a drag and drop form builder, one-click smart widgets, and a no transaction fee eCommerce store with fully-featured inbuilt widgets. Optiin provides building blocks for visual site and form assembly and does not require users to know a programming language to create landing pages or lead generation forms.

Pre-built premium themes are included free of charge for all users and can be customized to suit the business requirements and branding. Alternatively, users can build their own themes from scratch. A unique feature of Optiin's UI is the ability to add professional Google fonts to the design library. The platform also supports the creation of SEO-optimized blogs that help drive page visibility by building organic ratings with search engines.

Once the form is built and deployed, Optiin's inbuilt CRM allows businesses to manage clients and leads based on the various stages in their journey through the marketing funnel. In addition to web pages, Optiin helps users create mobile-friendly eCommerce stores by automating checkouts, order bumps, shipping, and other eCommerce related features. Optiin supports customizable designs, listings, countdown timers, portfolios and geolocation. Moreover, custom domain additions are also supported which allows businesses to run a store without using Optiin's subdomain.

Optiin helps small business owners set up their websites, web pages, and funnels while benefiting from included automation. However, the platform is scalable and can be used by enterprise level businesses that are looking to reduce overhead costs since very little training is required to start working with the program. Optiin works on desktops and mobile devices, and integrates with a variety of third party applications such as Mailchimp, Facebook, PayPal, Stripe, Google Analytics, and more.