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Top Rated Web Analytics Software with A b testing - Page 3

Last updated: May 2026

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88 software options

Interaction Studio logo

The Real-Time Personalization Platform

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Track each visitor and their actions on web and mobile. Integrate data across platforms, conduct A/B and multivariate testing, and access real-time reporting!

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Wunderkind logo

One-to-One Marketing Unleashed

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Wunderkind is the only performance marketing engine with guaranteed revenue performance. We deliver one-to-one messages at an unprecedented scale across email and text messaging for the world’s largest brands.

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Zoho PageSense logo

The Complete A/B Testing and CRO Platform

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Measure the key metrics of your website with Goals, and use Funnel Analysis to break down how visitors drop off your website.

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Xtremepush logo

Multi-channel analytics & engagement platform

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Reach and re-engage your website customers even after they have left the website.

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Convertize logo

A/B Testing and Nudge Marketing Platform

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Convertize is a website optimization tool based on consumer psychology designed for eCommerce websites, SaaS companies, consultants and online agencies. It enables website optimization using A/B testing with a built-in library of optimization tools.

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Freshmarketer logo

Conversation rate and marketing management software

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Freshmarketer is an all-in-one conversion rate optimization (CRO) hub designed to help businesses and marketing agencies convert website visitors into customers

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Gainsight PX logo

Product experience analysis platform

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Gainsight PX is a cloud-based product experience platform designed to help businesses of all sizes analyze user experience (UX) and develop product adoption strategies for customers. Key features include feedback collection, audience segmentation, user retention metrics, and reporting.

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Zoho Marketing Automation logo

Multichannel marketing automation, simplified

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Monitor website traffic, user behavior, and conversion patterns. Identify opportunities to optimize landing pages, forms, and CTAs, ensuring visitors have a seamless digital experience.

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data.ai Intelligence logo

Analytics software & competitor intelligence for mobile apps

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App Annie provides the world's leading brands and publishers across all B2C verticals with the most comprehensive mobile market data and analytics to drive their mobile strategy, products, marketing and monetization.

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VWO Testing logo

A/B testing solution for measuring campaign performance

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VWO Testing is a cloud-based solution that helps enterprises create and perform A/B tests on products, features, campaigns, or websites. Using the visual editor, professionals can modify existing pages by changing elements such as layouts, headline, background colors, borders, and more.

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AT Internet Web Analytics logo

Cross device and predictive digital analytics solution

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AT Internet's web analytics solution helps companies measure their audience and optimise their digital performance across all marketing channels. It is used on more than 20,000 sites & mobile apps around the world. Created in 1996, AT Internet is one of the world’s leaders in digital analytics.

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Spotler Activate logo

Customer data platform for cross-media marketing

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Squeezely is an online customer data platform for collecting customer data centrally. Target groups can be determined based on data points. The platform synchronizes all online channels, allowing cross-media campaigns to be executed more easily.

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Omniconvert logo

Conversion rate optimization platform

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Omniconvert is a full-stack conversion optimization tool that includes A/B testing, surveys and web personalization features

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Oracle Eloqua Marketing Automation logo

Cloud marketing automation software

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Oracle Eloqua is enterprise-level marketing automation software that can be used to manage a range of both marketing and sales activities. The software can be used to execute content marketing and social marketing campaigns, as well as sales-driven campaigns to support renewals and events.

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Kissmetrics logo

Advanced Product and Marketing Analytics

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Discover where your top users are coming from and what they do once they are on your site.

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Crazy Egg logo

Make the Most of Every Website Visitor.

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Join 300,000 websites who use Crazy Egg to get the most of every website visitor. Snapshots (heatmaps, scrollmaps, referral maps) show you where users click, scroll and spend time. User Recordings help you dive deeper into customer journeys. And A/B Testing and Editor help you test and make changes.

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Marin Software logo

Online Advertising Management Platform

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Marin Software provides AI-powered digital marketing solutions, offering an integrated platform for managing search (SEM), retail, display, and social marketing.

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Adobe Analytics logo

Digital Analytics Software

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Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services.

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Clientify logo

All-in-one Communication, Sales, and Marketing platform.

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Clientify is a CRM and digital marketing platform that helps companies manage contacts, automate sales and campaigns, and improve customer relationships. It is designed to optimize business processes and increase the productivity of the sales, marketing and comunication teams.

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Marketing 360 logo

Marketing Platform For Small Business

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In-depth reporting you need to win
Say goodbye to overcomplicated analytics dashboards, and hello to simple and insightful reports and tools that focus on the things that impact your brand the most. Create your free account today to learn more and explore plans and pricing.

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Inspectlet logo

Heatmaps and Session Recording Analytics

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Inspectlet records videos of your visitors as they use your site, allowing you to see everything they do. See every mouse movement and keypress interaction!

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Synup logo

Agency Operating System

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With Synup, agencies streamline how they offer listings, reputation, social media, and other marketing services, while replacing five or more separate tools they need for managing their agency - like lead-gen, CRM, payments, and more

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Acquisio logo

Performance media solution for digital marketers

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Acquisio is a suite of solutions for agencies and marketers to sell, launch, manage, optimize and report on digital advertising campaign on Google, Facebook and Bing Ads. Marketers use their industry leading AI-powered PPC automation solutions to improve efficiency and scale their business.

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Yext logo

Cloud-based digital presence platform

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Yext is the leading digital presence platform for multi-location brands, powering the knowledge behind every customer engagement. With one central platform, brands can turn their digital presence into a differentiator by delivering consistent, accurate, and engaging experiences to customers.

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Hootsuite logo

Social media management & scheduling for SMBs and enterprise

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Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

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