LoyaltyLion - 2025 Pricing, Features, Reviews & Alternatives

LoyaltyLion is a data-driven loyalty and engagement platform utilized by eCommerce brands worldwide. Merchants use LoyaltyLion to create fully customised loyalty programs and increase customer engagement, retention and spend with points and rewards, referrals, integrations, customer communications, and more. LoyaltyLion’s points and rewards are designed to give customers a reason to return and spend at the user’s store. Customers can earn points for any on-site activity, including purchases, leaving reviews or making referrals. LoyaltyLion allows customers to exchange points for rewards such as vouchers or gift cards. Users can also set custom rewards like free products or shipping.

Users can send customers personalized loyalty emails to remind them of their available points balance and to encourage site visits. On-site loyalty notifications alert customers to any other available rewards or earning opportunities while browsing. Desktop and mobile notifications help users reach program members on whichever device they use. LoyaltyLion supports fully branded loyalty experiences, allowing users to create and customize their own full-page loyalty program complete with their store’s main theme. Users can embed their loyalty components on either product or post-purchase pages, and encourage advocacy from existing customers by promoting incentivized email, social and mobile referrals. Customers can also receive points for social media likes and shares. Users can analyze loyalty data to gain insight into program performance, as well as individual buying behaviors. LoyaltyLion integrates with marketing tools like ESPs, help desks, subscription partners, and review platforms.