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Top Rated Online CRM Software with Pipeline Management in 2026

Verified reviewer profile picture
Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

Pipeline management helps businesses track and organize leads by stage and source, ensuring effective follow-up and engagement. It also supports progress tracking, reporting, and easy management for sales teams, improving overall sales efficiency. Our reviewers in online CRM software rated this feature as important.

4 Best Online CRM Software with Pipeline Management

  • Zoho CRM
  • Salesforce Sales Cloud - Highest rated for pipeline management
  • Pipedrive
  • HubSpot CRM

See other top Online CRM products with pipeline management

How we picked the 4 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the online crm software category. They also needed to have sufficient reviews about pipeline management, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for the product with the highest rating for pipeline management based on our proprietary ratings and reviews. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 4 best products

Zoho CRM logo

Zoho CRM

4.3
(6.9K)
visit website

User insights about the pipeline management feature

Users report that Zoho CRM's pipeline management is easy to use and highly customizable, allowing them to track every stage of the client journey. They appreciate the sales forecasting tools and the improved visibility into deals at various stages. Reviewers find it helpful for structuring and managing sales processes, ensuring no opportunity is overlooked. However, some users mention that the Kanban view could be improved and that pipeline management may not be as critical for all businesses.
“When it comes to pipeline management, Zoho CRM is my trusted ally. It's like having a crystal ball for my coaching business. This feature lets me track every stage of my client journey, from initial leads to course enrollments. The customization options allow me to tailor it to my specific needs, ensuring that no opportunity is overlooked. With Zoho CRM, I'm not just managing pipelines; I'm orchestrating the flow of success, one positive interaction at a time.”
CC

Chester C.

Admin staff

“Pipeline management is essential in Zoho CRM because it provides structure, visibility, and insights into the sales process. It facilitates efficient sales management, accurate forecasting, and improved sales strategies, ultimately contributing to business growth and success.”
EH

Eran H.

Senior Account Manager

Online CRM key features coverage

Zoho CRM offers 5 out of the 5 key features for Online CRM software identified by reviewers:

Contact Management4.4
Data Import/Export4.3
Lead Management4.4
Lead Capture4.4
Reporting/Analytics4.3

Pros and cons based on 6,964 verified reviews

51% of users rated Zoho CRM 5 out of 5 stars, while 4% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 6,964 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Comprehensive sales management

Efficient client management

Effective customer tracking

Robust lead management

Scalable for various business sizes

Cons:

Frequent user issues

Inadequate customer support

Outdated user interface design

Need for performance improvements

Complicated navigation

See pros and cons details

Pricing

Starting price:$14 per user/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

Salesforce Sales Cloud logo
4.4
(18.7K)

User insights about the pipeline management feature

Reviewers indicate that Salesforce Sales Cloud's pipeline management is effective for tracking leads and managing sales processes. They appreciate the customization options for different teams and the ability to follow up on accounts and set reminders. Users find the system intuitive for tracking progress and identifying issues early. They also highlight the integration with Salesforce's strong analytics, which helps in forecasting and aligning sales strategies. The visibility into the pipeline is essential for improving conversion rates and optimizing resource allocation.
“I've recently been made responsible for our pipeline updates and the visibility into pipeline is essential to be able to complete my day to day work.Historically we have had a difficult time managing pipeline for renewals and upsells as the person doing this prior was handling it all in a spreadsheet. Since we've moved to doing this in salesforce we are even seeing higher close rates. ”
AE

Adrienne E.

Director of GTM Operations

“Managing my pipeline helps me identify and resolve small issues before they turn into larger problems that could affect my revenue. Thanks to this system, I can now accurately predict the expected sales for each week, month, or quarter.”
KT

Kunal T.

Owner/Operator

Online CRM key features coverage

Salesforce Sales Cloud offers 5 out of the 5 key features for Online CRM software identified by reviewers:

Contact Management4.5
Data Import/Export4.4
Lead Management4.4
Lead Capture4.5
Reporting/Analytics4.4

Pros and cons based on 18,765 verified reviews

55% of users rated Salesforce Sales Cloud 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 18,765 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Comprehensive tracking capabilities

Effective client management

Robust CRM functionalities

Advanced sales management tools

Enhanced organizational capabilities

Cons:

Slow performance speed

Complex setup and configuration

Steep learning curve

Challenging user experience

Not ideal for small businesses

See pros and cons details

Pricing

Starting price:$25 per user/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

Pipedrive logo
4.5
(3K)

User insights about the pipeline management feature

Reviewers appreciate Pipedrive's pipeline management for its intuitive and visual interface, allowing users to easily track leads and deals through various stages. They find it straightforward to set up, customize, and modify pipeline stages, which helps in better decision-making and resource allocation. Users report that the drag-and-drop functionality and visual management make it easy to see the status of each project at a glance. They also value the automatic tasks and sales forecasts integrated into the pipeline management system.
“The broader pipeline management feature encompasses both leads and deals, providing a comprehensive overview of all ongoing sales activities. This results in better decision-making, resource allocation, and more streamlined communication within your sales team.”
Verified reviewer profile picture

Ezekiel K.

Data science

“Visual management of the pipeline in stages we can set ourselves, is great. I also like the alarms; makes sure I don't miss follow ups!”
Verified reviewer profile picture

Jess W.

Business development and marketing

Online CRM key features coverage

Pipedrive offers 5 out of the 5 key features for Online CRM software identified by reviewers:

Contact Management4.4
Data Import/Export4.5
Lead Management4.4
Lead Capture4.2
Reporting/Analytics4.2

Pros and cons based on 3,042 verified reviews

64% of users rated Pipedrive 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 3,042 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Efficient sales pipeline management

Intuitive and customizable interface

Customizable sales stages

Effective sales team management

Enhanced team collaboration

Cons:

Limited reporting capabilities

Inefficient search and filter functions

Subpar contact management

Inconsistent user experience

Limited automation features

See pros and cons details

Pricing

Starting price:$19 per user/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

HubSpot CRM logo
4.5
(4.4K)

User insights about the pipeline management feature

Reviewers feel that HubSpot CRM's pipeline management is highly customizable and easy to use, enabling users to create and manage multiple pipelines. They appreciate the intuitive interface and the ability to visualize and track the progress of deals through various stages. Users highlight the integration with other HubSpot features and the comprehensive reporting and analytics that provide valuable insights. They also find the automation and customization options helpful for streamlining processes and maximizing productivity.
“HubSpot pipeline management is a robust tool designed to help businesses effectively track and manage their sales pipeline. With its intuitive interface and powerful features, HubSpot empowers sales teams to streamline their processes and maximize their productivity.The pipeline management feature enables users to visualize their sales pipeline stages, from prospecting to closing deals, in a clear and organized manner. It allows businesses to monitor the progress of each deal, identify bottlenecks, and take appropriate actions to move prospects through the pipeline efficiently.HubSpot provides customization options, allowing users to tailor their pipeline stages to match their unique sales process. They can create custom deal properties, set up automation rules, and assign tasks to team members, ensuring everyone stays aligned and focused on achieving sales targets.The platform offers comprehensive reporting and analytics, providing valuable insights into the health of the sales pipeline. Users can track key metrics, such as deal velocity, win rates, and average deal size, to assess their team's performance and identify areas for improvement.Furthermore, HubSpot pipeline management integrates seamlessly with other HubSpot features, including contact management, email marketing, and CRM, creating a centralized hub ”
DM

Dana M.

Marketing manager

“HubSpot CRM offers a customizable pipeline management system which can help users to create and manage multiple pipelines to accommodate different sales processes or business units. ”
Verified reviewer profile picture

CHARLES B.

Software Engineer

Online CRM key features coverage

HubSpot CRM offers 5 out of the 5 key features for Online CRM software identified by reviewers:

Contact Management4.5
Data Import/Export4.3
Lead Management4.5
Lead Capture4.3
Reporting/Analytics4.2

Pros and cons based on 4,451 verified reviews

61% of users rated HubSpot CRM 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 4,451 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Efficient lead tracking

Centralized client information

Comprehensive email tracking

Integrated sales and marketing

Versatile CRM functionalities

Cons:

Frequent technical issues

High costs for advanced features

Limited reporting capabilities

Inadequate user account management

See pros and cons details

Pricing

Starting price:$20 per user/per month|Free version:Available|Free trial:Not available

Prices may vary depending on the number of users and features.

Other Top Rated Online CRM Software with Pipeline Management in 2026

Zoho CRM logo

Zoho CRM

Customer relationship management solution

visit website
All you need is an internet connection. Zoho CRM is a SaaS application that can work across all platforms.

Read more about Zoho CRM

Users also considered
Bigin by Zoho CRM logo

Bigin by Zoho CRM

Category Leaders

Pipeline-centric CRM system for small businesses

visit website
Bigin is an online CRM designed specifically for small businesses, perfectly meeting their unique needs effectively. From multi-channel communication and foolproof automation to intuitive mobile apps, Bigin offers a wide variety of simple yet powerful features, all at a pocket-friendly price.

Read more about Bigin by Zoho CRM

Users also considered
Salesforce Sales Cloud logo

Cloud-based CRM and sales automation software

Salesforce Sales Cloud is a cloud-based Customer Relationship Management (CRM) application from Salesforce. The platform combines human sales professionals with AI-powered automation, data, and intelligence. This integrated solution is designed to help businesses of all sizes and industries.

Read more about Salesforce Sales Cloud

Users also considered
HubSpot CRM logo
Category Leaders

CRM and lead management solution

HubSpot CRM is a lead management solution that helps businesses with recording calls, logging emails and managing customer data. It has been designed from the ground up and is ready to eliminate manual work and actually help sales teams. It was built ready for the modern world to help users get running and start selling.

Read more about HubSpot CRM

Users also considered
Brevo logo

Automation, marketing & transactional email, and SMS service

Brevo is a CRM and email marketing solution that helps businesses run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads. Teams can trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs.

Read more about Brevo

Users also considered
Pipedrive logo

Cloud-based CRM solution for salespeople

Pipedrive is a CRM & pipeline management tool for small and medium sized sales teams that helps users focus on actions that matter

Read more about Pipedrive

Users also considered
Airtable logo

AI-Powered, No-Code App Building Platform

Airtable is the AI-powered app platform that unifies data, maximizes collaboration, and powers smarter workflows — no code required.

Read more about Airtable

Users also considered
Nimble logo

Contact management & social relationship solution

Designed for SMBs, Nimble connects all contacts, calendars, communications & social interactions on one platform for streamlined communication & lead nurturing. It is a CRM tool for Office 365 and G-Suite that builds contact management solutions for teams and individuals. It does all the work by integrating with productivity apps such as inboxes and calendars, delivers a streamlined user experience, and was built to help business teams close more deals, faster.

Read more about Nimble

Users also considered
Any.do logo

A simple and poweful workspace to manage your team's work

Any.do CRM adapts to your business: launch in minutes with free templates, custom fields, live dashboards, and time-saving automations. Track every lead on Kanban boards, sync with 6 000+ apps, and close deals faster—inside the workspace 40 million users trust.

Read more about Any.do

Users also considered
EngageBay CRM logo
Category Leaders

Integrated sales & marketing software for growing teams

AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

Read more about EngageBay CRM

Users also considered
Marketing 360 logo

Marketing Platform For Small Business

Stay organized as you scale and grow
Finally, a CRM that’s easy to use, fully customizable and puts you in control of how you manage your leads, customers, tasks, team, projects, marketing and more. Create your free account to start customizing your CRM today.

Read more about Marketing 360

Users also considered
Less Annoying CRM logo
Category Leaders

For small businesses outgrowing spreadsheets.

A simple customer relationship manager made just for small businesses. Manage contact info, track leads, and never miss a follow-up.

Read more about Less Annoying CRM

Users also considered
Kylas Sales CRM logo

#TheBetterCRM

Kylas is an enterprise-grade CRM that helps businesses manage, track, and store customer-related information in the cloud. Salespeople can access prospect information, create tasks, take meeting notes, and stay on top of their pipeline from anywhere they choose.

Read more about Kylas Sales CRM

Users also considered
Ploomes CRM logo

CRM platform that automates sales and business workflows

Ploomes is a cloud-based CRM that centralizes contacts, deals, and communication in one secure platform. Access your sales pipeline, automate follow-ups, and track results from anywhere. Integrates with ERPs, Gmail, and marketing tools. Plans start at $22/user/month.

Read more about Ploomes CRM

Users also considered
Odoo logo

All-in-one open-source business software

Odoo is an all-in-one, open-source business platform covering CRM, Sales, Accounting, Inventory, Manufacturing, and Projects. It’s fully integrated, customizable, and scalable for companies of any size or budget.

Read more about Odoo

Users also considered
Dripify logo

Cloud-based lead capture solution for sales teams.

Dripify is a lead capture solution that helps sales teams manage LinkedIn prospecting via email campaigns, sales funnels, performance tracking, and more. The platform offers an intuitive interface and features that allow users to create customized drip campaigns, manage teams, analyze engagement rates, and respond to leads. Additionally, it also integrates with several third-party applications such as Google Sheets, Zoho, Asana, and more.

Read more about Dripify

Users also considered
monday CRM logo
Category Leaders

Customer relationship management solution

monday CRM is an online CRM software ideal for customer relationship management that ensures customer data and privacy. Its ease of use means smooth onboarding and fast adoption for your team. Offer the best service and experience to your customers with a simple, yet powerful software.

Read more about monday CRM

Users also considered
Apptivo logo
Category Leaders

CRM solution for managing customer accounts

Apptivo is a customer relationship management app that allows businesses to create and manage customer accounts with information such as contact information, website, annual revenue‚ address‚ number of employees‚ & more. Accounts can be associated with other records such as contacts or opportunities.

Read more about Apptivo

Users also considered
Freshsales logo

Sales management solution

Freshworks CRM Sales Cloud is a complete solution for sales teams to attract quality leads, engage in contextual conversations, drive deals with AI-powered insights and nurture customer relationships. The Sales Cloud empowers sales teams with more time for selling by automating the sales process.

Read more about Freshsales

Users also considered
Keap logo

An all-in-one CRM, sales and marketing automation solution

More Growth, Less Busy Work
Our marketing automation removes the headaches and busy work while accelerating growth.

Read more about Keap

Users also considered
Bitrix24 logo

All in one business management workspace

Bitrix24 voted #1 free online CRM software. 100% free with unlimited records, sales automation, telephony and email marketing. Over 12 million companies are using Bitrix24. Bitrix24 is available in cloud and on-premise with open source code access.

Read more about Bitrix24

Users also considered
Copper logo

The CRM designed for Google Workspace

Designed for businesses using Google Workspace (formerly G Suite), Copper keeps business relationships in one place, automates repetitive tasks, and helps you stay organized with projects and deadlines. Get started in minutes!

Read more about Copper

Users also considered
Nutshell logo

Sales, marketing and engagement platform

Nutshell is a comprehensive sales, marketing and engagement platform that helps B2B organizations win deals, and doesn’t require a full-time admin to manage. Every Nutshell subscription comes with unlimited CRM contacts, data migration assistance, and live support, all at a very affordable price.

Read more about Nutshell

Users also considered
Spotler CRM logo
Category Leaders

The Powerful CRM for Growing Teams

The powerful small business CRM for B2B with everything you need to manage your sales and marketing. Find every customer, contact and communication instantly. Track your leads and automate your sales process. Keep on the ball by setting tasks and appointments so you never miss another sale.

Read more about Spotler CRM

Users also considered
OpenCRM logo

A true alternative to Salesforce at a fraction of the price!

Fully-featured cloud CRM software means you are always online, and your system is always up-to-date with new features and enhancements. Wherever you are, whenever you need it, your CRM is there for you

Read more about OpenCRM

Users also considered

Key features for Online CRM software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Contact Management: Users value the feature for centralizing contact information, tracking interactions, customizing fields, and integrating with email and calendars, enhancing communication and efficiency. 94% of reviewers rated this feature as important or highly important.
  • Data Import/Export: Reviewers appreciate the ease of importing/exporting data, bulk uploads, custom data handling, and integration with other tools, which saves time and reduces errors. 93% of reviewers rated this feature as important or highly important.
  • Lead Management: Reviewers emphasize the importance of lead scoring, tracking interactions, and automating follow-ups, improving efficiency, conversion rates, and collaboration between sales and marketing teams. 90% of reviewers rated this feature as important or highly important.
  • Lead Capture: Users find lead capture critical for collecting potential customer information from multiple sources, integrating forms, and automating lead addition, which speeds up response times. 88% of reviewers rated this feature as important or highly important.
  • Reporting/Analytics: Reviewers value customizable reports, dashboards, and insights that help track performance, forecast sales, and make data-driven decisions, enhancing overall business strategy. 86% of reviewers rated this feature as important or highly important.