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Top Rated AB Testing Software with Small business - Page 2

Last updated: May 2026

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56 software options

Flagsmith logo

Open-source feature flag & remote configuration solution

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Flagsmith is an open-source, fully supported feature flag & remote configuration solution, which provides hosted API to help deployment to a private cloud or on-premises environment.

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AB Tasty logo

Create seamless user experiences that drive ROI

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AB Tasty is the fastest-growing provider of AI-powered experimentation & personalization, helping businesses drive more conversions and revenue on all their digital assets. Turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences.

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Google Optimize logo

Personalize user experiences and run tests on your website.

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Google Optimize is a website optimization solution, which provides features such as A/B testing, multivariate testing, reporting and analytics, audience targeting, conversion rate optimization, data visualization, engagement tracking, split testing, statistical analysis, and a visual editor.

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Proof Pulse logo

Personalized social proof notifications for your website

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Proof is a conversion optimization tool that adds visitor identification, customer journey tracking & social proof notifications to a website without any coding

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SplitMetrics Optimize logo

An advanced A/B testing platform

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A platform for testing, validating & data-driven decision-making for profitable investment in mobile app and game launch and growth. The platform provides the ability to run 30K+ types of A/B/N tests driven by one technology stack to ensure continuous optimization at any stage of the app's lifecycle

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Poll the People logo

Usability Testing In –Minutes, Not Days.

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Poll the People makes data-backed decision-making faster, easier, and cheaper. The platform provides pre-live usability testing for anything from web design to ad copy. With Poll the People marketers, designers, or any other team can create the best resources for any target audience.

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Mida logo

Lightweight A/B testing that won't slow your site

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Mida is a simple, lightweight A/B testing tool for marketers and CRO teams who care about website performance. 10x faster than typical a/b testing tools, Mida runs tests without hurting page speed, Core Web Vitals, or SEO. With built-in AI, anyone can launch experiments without writing code.

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Userfeel logo

Remote usability testing application for UX researchers

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Userfeel is a cloud-based usability testing tool which assists digital agencies and UX researchers with website and app optimization with key features including multilingual support, user journeys, screen activity recording, multi-channel collection, campaign segmentation, and video annotation.

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Balloonary logo

Advertising agency and ad server software

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Balloonary is an online advertising software that provides AI-based ad builder to generate custom copies and creatives for Google, Facebook and Instagram ads. It provides tools to plan projects, manage tasks, track time, collaborate, and report.

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Convertize logo

A/B Testing and Nudge Marketing Platform

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Convertize is a website optimization tool based on consumer psychology designed for eCommerce websites, SaaS companies, consultants and online agencies. It enables website optimization using A/B testing with a built-in library of optimization tools.

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beehiiv logo

The newsletter platform built for growth.

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beehiiv is a newsletter platform that provides creators with tools available in email, helping newsletters scale and monetize. beehiiv's editing and design tools, along with its suite of growth and monetization features, enable users to build and launch iconic media brands without any coding.

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Google Marketing Platform logo

Advertising campaigns and analytics software

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Google Marketing Platform is an advertising agency management software that helps businesses manage campaigns, monitor marketing performance, optimize websites & handle creatives on a centralized platform. Users can build dashboards and transform raw data into metrics, data visualizations & reports.

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Freshmarketer logo

Conversation rate and marketing management software

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Freshmarketer is an all-in-one conversion rate optimization (CRO) hub designed to help businesses and marketing agencies convert website visitors into customers

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Adobe Target logo

UX researching tool

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Adobe Target is an intuitive and user-friendly UX researching tool. It was specifically created for targeting, AI testing, scaling automation and omnichannel marketing.

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Unbounce logo

High-converting optimization platform for teams of any size

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From small but mighty marketing teams that are strapped on time, budget, and money, to enterprises that are looking to scale up and automize. Unbounce is a conversion optimization platform for SaaS, e-commerce, and agencies.

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Instapage logo

Create landing pages without limits.

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Instapage makes it easy to continually optimize landing pages with built-in experimentation tools, including A/B/n testing, heat maps, and real-time analytics. Start building higher-performing pages today.

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Omniconvert logo

Conversion rate optimization platform

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Omniconvert is a full-stack conversion optimization tool that includes A/B testing, surveys and web personalization features

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TryMyUI logo

Website and application usability testing software

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TryMyUI is a website and application testing software that helps businesses conduct usability testing, collect feedback, categorize users, create surveys, and more. Data analysts can curate target user data based on multiple filters, such as gender, age, income level, and other demographic filters.

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Crazy Egg logo

Make the Most of Every Website Visitor.

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A rich, browser-based A/B Testing tool that helps you test your instincts and hypotheses live; without needing the help of an Engineer.

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Freshsales logo

Sales management solution

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Freshworks CRM Marketing Cloud helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. You can automate conversations with website visitors using AI chatbots, create personalized email campaigns and nurture customers to keep coming back.

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SankeyJourney logo

Visualize Your Customer's Journey with SankeyJourney

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Online tool for analyzing user journeys through Sankey diagrams or flow charts. Upload a CSV file containing event data from your website or app, and quickly generate an interactive data visualization interface that illustrates your customer paths. Boost your engagement, retention, and monetization.

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Optimal UX logo

Seamless SEO patching and A/B testing tool

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OptimalUX is a SEO patching and A/B testing platform for streamlined integration. It allows users to fix SEO issues, update content, and optimize user experiences in real time.

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Paidwork Ads logo

Performance based engagement advertising platform

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Paidwork Ads is a performance-based advertising platform that helps brands acquire real users worldwide. Run CPI, CPA, and CPC campaigns with flexible budgets, rewarded tasks, real-time analytics, and full control over your spend.

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CustomFit.ai logo

No-code site testing & personalization platform

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CustomFit.ai provides a no-code platform for website personalization and A/B testing designed for e-commerce businesses. The solution enables marketers to create tailored website experiences based on visitor behavior and preferences through a drag-and-drop visual editor. It integrates with various platforms including Shopify, WooCommerce, and BigCommerce while offering real-time analytics to track performance.

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DLPO logo

CRO solution with A/B and multivariate testing for web pages

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DLPO is a cloud-based conversion rate optimization (CRO) solution for midsize to large businesses that helps optimize webpages through testing and personalization based on marketing requirements.

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