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Social listening tool for businesses of all sizes
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Recommended
Justyna W.
Used daily for 6-12 months
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Provides the daily dose of the most important data. It's easy to use. Customer service is always on duty , and You can hear that they are happy to work in Brand24. Love to call them to speak about projects, details, numbers.
That i don't have time to use it more often :) Everything else is just right for my needs, i would like page to be more colorful :)
Firoz k.
Marketing and Advertising, 11-50 employees
Used weekly for 1-2 years
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I was constantly worried about my company's reputation when I started to consider the idea of creating an account on social media. The amount of information available on the internet is highly scattered makes it hard to find what is working and what is not working. Brand 24 is such a valuable tool - it has helped me analyze the posts from my competitors and their core vitals such as Like, Comments, No of shares, and many more.
Brand 24 is a tool that has helped me grow my social media presence and I would recommend it to anyone who has an interest in creating a better online presence for their company or brand. It's also great for understanding your competitors and what they're doing in the space
Although the Brand24 team is working very hard to make this tool more beneficial and keeps on updating the thing regularly. My only ask from them is to add more tutorials on youtube to make it more useful which helps the user to find its new uses.
Thank you, Firoz, for sharing your thoughts. It means a lot!
Dave L.
Marketing and Advertising, 11-50 employees
Used weekly for 6-12 months
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Good for keeping a pulse on the conversation.
Easy to use, UI was well thought out. Set up is quick, in fact, you can be up and running in under five minutes.
Lacks many basic features like excluding URLs, or following companies whose names contain common words. For example, our company name is Element5, but getting B24 to ignore companies with element in their names was near impossible. I've used larger tools like BrandWatch and Sysomos for the US Navy where we were up against Old Navy and the color navy and those tools had no trouble narrowing the query. Brand24 tech support was unable to help us.
Clement F.
Used daily for 1-2 years
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Brand24 is my daily bread , it gave us lots of insights on the trends , mentions, and the most influential profiles, so instead of working hard and losing time to complete a single task, we created a smarter strategy targeting key profiles and medias.
We have lots of arabic contents being grabbed , and the emotional analysis does not work on them , so we are doing this work manually .
Jacqueline R.
Food & Beverages, 11-50 employees
Used daily for 6-12 months
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Great use of looking at mentions, distinguishing marketing/PR news cycles, tracking marketing growth since the beginning of my employment.
The ease of switching between looking at blogs and looking at social media mentions is really helpful. I like being able to separate the two out.
When mentions from tiny websites that are offering deals get caught up in blogs/news categories making it seem like there are more editorial mentions than in reality.
Ian C.
Management Consulting, 1-10 employees
Used weekly for 2+ years
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Brand24 are a fantastic group of people that know how to build a great product and support their customers. I can't fault them in any way.
I use this for monitoring for a range of companies. The data produced is great, the reports are also great. It's easy to use, cost effective and great functionality.
I can't think of anything, it meets my needs.
Thomas P.
Information Technology and Services, 1-10 employees
Used weekly for 1-2 years
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We at Usersnap are big fans of Brand24! It allows us to monitor and track social mentions of our brand, as well competitors activities. Since using Brand24 we gained some deep insights on how and where our brand has been used. It works great for tracking facebook, twitter, blog or any other social mention. All in all, it does a pretty good job!
Easy-to-use interface with comprehensive features for tracking and monitoring important keywords and brands Slack integrations
none - there's no real disadvantage of using Brand24, as it allows you to track keywords in the most efficient way possible.
bimal c.
Marketing and Advertising, 1-10 employees
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My experiences with brand24 are great because I can see what people are talking about my brand on all social media with one platform. Which saved me lots of money and time.
I like brabd24 very much because I can easily monitor my brand across the internet like on Facebook, Twitter, forms, podcast, website etc. I can see what my customers are saying to my brand on social media and if they are facing any kinds of problem I can solve it fast. As a result, I am getting good leads and sale.
I don't find any disadvantage in brand24.
Thanks, Bimal, for your feedback!
Marta M.
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I'm a marketing and PR specialist on the dropzone and I've been using Brand24 for 2 years now with some dead periods when the season is off. It lets me monitor not only our brand awareness and opinions that appear online. I also use it to find people who are interested in extreme sports in general.
Intuitive admin panel, clear rules and outstanding customer service.
Lack of recurrent payment. During season i don't have time to monitor each invoice that comes so recurrent payment would be perfect here.
Maksymilian S.
Internet, 11-50 employees
Used daily for 6-12 months
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Easy to use, great piece of software, developed in Wroclaw, Poland. I'm using it daily with my personal projects.
Little bit too expensive for personal usage.
Ravi G.
Biotechnology, 5,001-10,000 employees
Used daily for 1-2 years
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This application helps you to respond to all those who mention you online. This feature helps you to know those sites wherein you are being mentioned. There is no learning curve as such, though the appearance of all the features may confuse the users in the beginning. However, the customer support team helps a lot during the procedure. They help to keep a regular track of all the pages being managed. Their email alerts are also working brilliantly.
It is very costly. There should be a smaller price put for it so that it could be affordable for all. Also, the mobile application does not provide the same level of satisfaction as the desktop version.
Verified reviewer
Marketing and Advertising, 1-10 employees
Used daily for 2+ years
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A great experience while we using for it.
This will show the sentiment and no people react on it of events happened, We used it to take it in a different way to get the best insights. The result is much helpful.
The price in Indian perspective is not much effective it's high price.
Verified reviewer
Telecommunications, 1,001-5,000 employees
Used weekly for 1-2 years
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With features such as mentions feed, discussion volume chart, marketing analytics, influence score, sentiment analysis,alerts, data exporting and filtering, Brand24 is a leading social media monitoring service that is tailored for businesses of all shapes and sizes. The many aspects of this service is what makes it so great. It doesn't just focus and excel on one feature, but has a variety of them at a high level.
The main con for me would be Brand24's ability to only archive a year's worth of data. The cost adds up pretty quickly as well, but luckily I don't have to worry about it personally in our company.
Verified reviewer
11-50 employees
Used daily for 6-12 months
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Brand24 is great at catching brand mentions in technical articles, on obscure forums and other websites. It is easy to group and filter results. We manage web monitoring for multiple clients, and Brand24 lets us add more "projects" or companies compared to other tools for the same pricing tier.
Monitoring social media comments and a few other features are not available on the lower pricing tier.
Deborah E.
Computer Software, 1,001-5,000 employees
Used daily for 6-12 months
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Brand24 provides businesses with an easy to use , and cost friendly program to track,engage relevant online conversations to a business in real time. It is perfect for measuring the effect of marketing campaigns and sales.
The sentiment filter needs be improved .Apart from this Brand24 does a perfect job for our business .
Filip M.
Marketing and Advertising, 11-50 employees
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with brand24 we were able to connect with influencers that matter the most, improve customer support and grow app downloads through social media. Highly recommedned
- way more results than other social media monitoring tools tested - clear and user friendly web app - smart notifications - advanced stats and reporting ! great value for money
- takes a bit to get the whole company culture around proactively responding to social media mentions
Richard B.
Used weekly for 6-12 months
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It's very user-friendly and the UI makes the platform a breeze to use, even when just starting out. There are a lot of options for customization, which means reporting becomes much easier.
The analytics options need to be expanded - there are a lot of numbers floating around within the platform that seem to be generated out of nowhere. Specifying how these were made, or further breaking them down into smaller segments would allow for reporting to be more precise.
Verified reviewer
Information Technology and Services, 11-50 employees
Used daily for less than 6 months
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I am very much satisfied with Brand24 and the features that it has to offer.
Brand24 literally saved me from all the manual work while I was appointed as a social media reputation manager for one of our client. I got to easily monitor all the brand mentions across Facebook and Twitter.
According to me, there are none. However, when we scaled up and managed different clients, the keywords monitoring limit were slightly less as per us.
catherine c.
Used weekly for 6-12 months
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very useful for my job
Brand24 is great at catching brand mentions in technical articles, easy to use, Set up is quick, in fact, you can be up and running in under five minutes. Very useful for social listening research with quick results across all channels for new projects.
No CRM option but I know that it will be do ne in near future, i hope so. Still, this software is very useful, an important part of my work.
Adam M.
Information Technology and Services, 11-50 employees
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We are using Brand24 to receive mentions about our products, our clients and to easily discuss with places we are mentioned. The service is improving all the time so we recommend Brand24 without any hesitation to everybody who wants to know about social media mentions.
Easy in use, fast, reliable, looks nice.
Sentiment recognition is good but it could be better sometimes.
Mateusz G.
Entertainment, 11-50 employees
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Using it from the beggining, it is better and better. With Brand24 I have Perfect controll about my brand in whole internet. People are nice surprissed when we are contacting them directly in social media or forums.
Fast, easy of use, slack integration
No CRM option but I know that it will be do ne in near future
Piotr Ł.
Marketing and Advertising, 5,001-10,000 employees
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This is military-grade social listening tool. it's not fool-proof (or rather - idiot proof) and it's a perfect example of GIGO* principle. Customer support is very helpful, interface is easy to use and reports are quite eye candy. Results are good and fast. I like B24 much and I'm using it all the time.
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Adam K.
Outsourcing/Offshoring, 1-10 employees
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This is one of my favorite app so ... if you want to know much more about your brand, customers/clients or if you care about the customer care - i highly recommend!
Customer Care & Service ! User friendly, Consulting
right now only one - lack of CRM module
Artur R.
Media Production, 1-10 employees
Used weekly for 1-2 years
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I like raports sent on my email. I can see easily who is talking about me and my brand. Great layout which helps customize raports.
Raports and easy to customize.
Everything is ok.
Sławomir S.
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The best application for monitoring your brand. Fast, stable and having a great support! I use Brand24 app to monitoring my business brand and my blog.
- fast - stable - great support - great design - good UI/UX
No cons were added to this review