FireDrum Email Marketing Pricing, Features, Reviews & Comparison of Alternatives

FireDrum Email Marketing

Email marketing and engagement solution

4.48/5 (210 reviews)

FireDrum Email Marketing overview

What is FireDrum Email Marketing?

FireDrum Email Marketing is a scalable, cloud-based platform for managing email marketing within businesses using tools such as 'do it yourself' campaign creation, managed services, white label marketing, A/B campaign testing, automation, contact management, engagement tools, and more.

Take control of business email marketing success with FireDrum. The web tool focuses on simplicity, personal support and powerful tools such as automation; so that users can focus their time on important tasks, while FireDrum manages marketing and client engagement. FireDrum's easy-to-use software allows users to quickly create and share beautiful email campaigns, automate distribution, track their results, manage contacts, and so much more.

FireDrum also integrates with a range of third party applications including SalesForce, WordPress, Zapier, Google Analytics, and more, in order to facilitate seamless workflows and data synchronization between platforms.
firedrumemailmarketing.com

Pricing

Starting from
$5/month
Pricing options
Free
Subscription
Free trial
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States

Supported languages

English
FireDrum Email Marketing screenshot: Create custom marketing emails using our intuitive drag & drop editor.Drag & Drop Email EditingFireDrum Email Marketing screenshot: Get device email previews before sending out to contacts in order to ensure emails are optimized for each platform.FireDrum Email Marketing screenshot: Utilize FireDrum's free image database to add ready-made content to email campaigns.FireDrum Email Marketing screenshot: 100's of free email templates that can be used as is or customized to your business!FireDrum Email Marketing screenshot: Benefit from detailed campaign reporting on metrics such as opens, clicks, bounces and more.

FireDrum Email Marketing user reviews

Value for money
Features
Ease of use
Customer support
  4.4
  4.3
  4.3
  4.5
Eric Bragg

Ease of Use

Used weekly for 2+ years
Reviewed 2018-09-25
Review Source: Capterra

Simple to send out newsletters whether you have 100 subscribers or 25,000. Their stats dashboard makes it easy to keep up with things, especially what subscribers are most interested in. We have had an excellent experience with this company.

Pros
I have been using Firedrum Email Marketing for quite awhile. The online software used to be somewhat difficult to work with but the people at Firedrum have made it mush easier to use and more simplistic. They have cut my time sending out our newsletters substantially by consistently upgrading their software. I am very pleased with their ability to keep their service on the cutting edge. I would highly recommend them.

Cons
How difficult the software used to be but it is not any longer. I have absolutely no cons to list for their service.

Response from FireDrum Email Marketing


Thank you, Eric,

We appreciate your review! We hope that you're able to continue to use FireDrum for all of your email needs!

I wanted to let you know that I'm scheduling account reviews right now to help our clients with deliverability, open rates, and click rates.

If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524

Thank you,
Alex Goerner
Marketing Strategist

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Timarie MacKie

Been using FireDrum for over 10 years and they are best practices!

Used monthly for 2+ years
Reviewed 2018-09-25
Review Source: Capterra

What a fantastic team! the entire support staff, FireDrum goes above and beyond to make sure my team and I are satisfied and that any problems we face are addressed and rectified within 24 hours. We really couldn't ask for a better partner.

Pros
Our agency uses FireDrum as a solution for many of our in-house clients and we do so with complete confidence. We like that we have the choice of a DIY method or a fully managed, customized service and we can adapt for each of our clients based upon their respective needs/wishes. Additionally, the fact that FireDrum continues to add functionality and value to its software just allows us to pass that value onto our clients. It's not just another email marketing platform...it is so much more. As an example, we now have the ability to implement automated drip campaigns! FireDrum does not disappoint, and the affordability makes it an even smarter choice for us all.

Cons
I think some parts of it aren't labeled logically, but I also feel that is a personal preference.

Response from FireDrum Email Marketing


Thank you, Timarie!

We are so happy to hear that you've had a positive experience with us! We hope that you can use FireDrum for all of your marketing needs.

I wanted to let you know that I'm currently scheduling account reviews to help with open rates, clicks, and deliverability. I'd love to help your clients succeed.

If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524

Thank you,
Alex Goerner
Marketing Strategist

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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moses kimani

Signing up to FireDrum and setting up an email campaign is as seamless and painless as I hoped

Used daily for 6-12 months
Reviewed 2018-05-20
Review Source: Capterra

Ease of sending out emails without much hustle. It is very easy to manually add lists or to import from third party sites There are a number of customer care channels that really reduces time spent looking for solutions to problems FireDrum is generally a good and affordable service.

Pros
I loved the fact that they offer email templates to ease the creation of email accounts. The delivery rate on our emails was quite satisfactory with the majority of them getting past spam filters. The tutorials that appeared when setting up campaigns were well timed, helpful and non-intrusive. The animated drag drop and preview features really helped the non technical members of the team create professional looking emails within a really short time. The last page where one has to confirm details before publication is a nice touch that I haven't seen in many competing services. It helped us make sure that all details were in order, a lot of mistakes were found and corrected in this final page

Cons
the dashboard is quite cluttered making it hard for a new user to know what they should be focusing on. The bright red bars at the top and bottom of the page aren't exactly visually appealing. I feel that the messages being portrayed in these red bands could be done with a pop up on the site or sent as a form of notification email. While the functionality of the service is on point, the UI badly needs a makeover. I would have loved the free plan to have a higher sending limit. 100 is too low when you consider competitors in the space

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 4/10

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Grace Cartwright Aspinwall

Great way to manage and analyze email lists

Used daily for 6-12 months
Reviewed 2018-12-18
Review Source: Capterra

This made us streamline into one program, what we were using 3-4 to accomplish. It is much easier and simpler to do it all in one, including images!

Pros
As someone who owns a small business, we have many clients who utilize email lists. Firedrum is an easy way to simplify the lists, the analytics, and the process of sending and creating emails. It was intuitive and simple to learn, also. We were also able to import contact lists right into the program. It also allowed multi users which was necessary for us. I liked that you can also automate to create email funnels.

Cons
The AB feature is a bit clunky, and could use some smoothing out, but fairly minor.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Anonymous

Highly Recommend

Used daily for 6-12 months
Reviewed 2018-09-25
Review Source: Capterra

Overall, the experience was excellent. Makes streamlining your email marketing incredibly easy and increases both open rates and engagement. Highly recommend!

Pros
The email studio was great for creating templates and the autosender was also super helpful!

Cons
Nothing comes to mind that I would consider a con to the software.

Response from FireDrum Email Marketing


Thank you,

We appreciate your review! We hope that you're able to continue to use FireDrum for all of your email needs!

I wanted to let you know that I'm scheduling account reviews right now to help our clients with deliverability, open rates, and click rates.

If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524

Thank you,
Alex Goerner
Marketing Strategist

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

Minimize review

FireDrum Email Marketing pricing

Starting from
$5/month
Pricing options
Free
Subscription
Free trial
View Pricing Plans

Free to try! Price is based on number of unique contacts.

Starting at $5/month for 5 users and 500 contacts. (or $4/month when billed annually)

Beginner plan is free for 1 user and 100 contacts.

Enterprise plans are also available. Contact FireDrum for a custom quote.

FireDrum Email Marketing features

API
Activity Dashboard
Campaign Analysis
Campaign Management
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Email Marketing Management
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Third Party Integration

Automatic Notifications (231 other apps)
Campaign Segmentation (225 other apps)
Template Management (217 other apps)

Security and privacy

Encryption

Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Videos and tutorials

Additional information for FireDrum Email Marketing

Key features of FireDrum Email Marketing

  • A/B campaigns
  • Campaign creation
  • Contact import
  • Contact list management
  • Customizable fields
  • Drip campaigns
  • Dynamic content
  • Email automation
  • Email marketing
  • Email previews
  • Email template creation
  • Engagement management
  • Engagement reporting
  • Image editor
  • Integrated image database
  • Landing pages/web forms
  • Lead capture forms
  • Mass email delivery
  • Mobile optimized emails
  • Recurring emails
  • Reporting/analytics
  • Saved searches
  • Subscribe/unsubscribe
  • Third party integration
  • WYSIWYG email editor
View All Features

Benefits

• Create professional emails: choose from FireDrum’s free template library and customize to match company branding. Users can even create templates from scratch, and the drag and drop editor enables users to create emails with ease; no design or technical skills needed.

• Increase deliverability: spam checking, live mobile and tablet email preview as you build, and unlimited email previews with the Email on Acid integration.

• Engagement tools: get more opens with OpenBoost by auto-sending emails to contacts who didn't open the first time.

• Smarter segmentation: by isolating and excluding contacts who are not engaged businesses can instantly boost their campaign's engagement rates.

• Contact management: FireDrum Email Marketing offers unlimited custom fields and lists. The saved searches allow users to define dynamic contact segments.

• Marketing Automation: A/B test variations for campaigns. Set a limit and allow the winning email to send to the remaining chosen contacts. Set up autoresponders for new contacts, trigger emails on opens or clicks, set up recurring emails, and more.