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Market Research Software

Last updated: April 2026

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100 software options

Alchemer logo

Customer experience management and online survey platform

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The Alchemer Platform is the ideal solution for teams, departments, or for an entire organization looking to close the feedback loop with their customers and employees. Transform data into strategic action by effortlessly collecting, analyzing, and delivering actionable guidance—at any scale.

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Harmoni logo

Cloud-based market research analysis and data visualization

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Harmoni is a cloud-based market research data analysis and visualization platform to empower corporate and brand teams. Harmoni supports multiple data sources, API-based integration, automated data processing, drag and drop table creation, dashboards, charting and alerting.

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Typeform logo

Interactive form builder for data collection

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Capture richer insights with adaptive surveys, AI-powered follow-ups, and faster analysis of patterns and trends.

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SurveyLegend logo

Mobile-friendly survey management platform

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SurveyLegend empowers you to conduct impactful market research by creating beautiful, mobile-friendly surveys, forms, and polls with ease. Gain valuable insights from your audience through an intuitive, visually engaging platform designed to boost response rates and data quality.

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Zoho Survey logo

Cloud-based tool for creating and manging surveys

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Zoho Survey offers a customizable online survey maker for businesses to gather insights. With over 30 question types, advanced logic, and multilingual support, users can create targeted questionnaires. Surveys can be distributed via email, social media, and QR codes, collecting responses online or offline. The platform provides analytics like sentiment analysis, word clouds, and cross tabulation to help organizations understand customer satisfaction, employee experience, and market research.

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IntouchSurvey logo

Collect Voice of Customer data with flexible survey software

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IntouchSurvey is a survey tool designed to help multi-location businesses across retail, hospitality, grocery, & other sectors conduct electronic surveys for market research. The tool enables you to measure customer satisfaction scores, collect user feedback, retain existing & acquire new customer

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Recollective logo

Online community platform for customer engagement & research

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Recollective is an online data collection and insight community development tool for researchers which allows users to conduct qualitative & quantitative research studies. The platform allows businesses to setup studies for concept testing, behavioral analysis, customer feedback collection, & more.

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VideoPeel logo

Video capturing platform for collecting customer testimonial

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VideoPeel is a cloud-based video capturing platform designed to help businesses across industries such as eCommerce, education, and healthcare collect video testimonials and messages from customers and share them across advertising channels.

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InMoment logo

Customer and employee experience management software

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Market Experience (MX) focuses on intelligence from the broader market—competitors, non-purchasers, and other market dynamics not contained within traditional CX programs. The MX Cloud helps you understand how to differentiate from competitors, attract new customers, and identify emerging trends.

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Crowdtech logo

Market research solution for organizations

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Crowdtech is a cloud-based market research suite designed to help organizations collect customer insights through surveys, polls, diary studies, bulletin boards, and chats. Key features include community setup, remote access, email templates, questionnaires, and survey creation and execution.

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ARCS logo

Cloud-based panel management tool for research institutions

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ARCS is a panel management software designed to help research organizations manage participants and streamline processes for research studies. Supervisors can utilize the member portal to schedule study sessions, build personalized profiles for participants, and conduct screenings through surveys.

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UXArmy logo

Cloud-based software for managing user research remotely

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UXArmy is a cloud-based remote user research software offering usability testing, user interviews, focus groups, surveys, and automated respondent recruitment. The platform provides powerful features for effective usability testing and easy analysis, including an informative dashboard, Figma integration, task logic, screen and video recording, and AI-powered summaries and transcriptions.

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Checkbox Survey logo

Secure survey software for governments and businesses

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Professional online survey software for small businesses to large enterprises. Available in hosted and on-premises versions.

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Galigeo logo

Location analytics platform for retail & FMCG businesses

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Galigeo provides high-class softwares and solutions to help retailers optimizing the development, management and activities of their points of sale.

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Forms.io logo

Smart Way to Collect and Manage Data with Form Builder

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Forms.io is easy-to-use form builder software that helps businesses create engaging forms and surveys.

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QuestionPro logo

Cloud-based survey solution for generating insights

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QuestionPro is a research suite of tools that lets users conduct surveys and research securely, collect feedback and perform data analytics. It offers survey analytics dashboards, enterprise-grade research tools, and a range of features for customer experience management, employee experience management, and real-time data collection and analysis.

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Bloomfire logo

Knowledge sharing & insights platform

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Bloomfire is an AI-powered knowledge management platform, unifying information access, collaboration, and actionable insights.

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Seenka logo

Seenka Media Intelligence

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Seenka is Latin America’s most advanced cross-media advertising intelligence platform

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Lyssna logo

The human side of data-driven decisions.

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Lyssna is a user research platform that enables you to test designs with real users to gain audience insights. It offers a range of powerful testing tools. With Lyssna, you can save time and money, improve user engagement, and increase conversion rates.

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OpinionX logo

Survey platform for strategic product research

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OpinionX is a survey platform for strategic product research, helping teams measure user needs, map customer segments, and model pricing decisions. It offers advanced methods like conjoint analysis, maxdiff analysis, pairwise comparison, and ranked-choice voting to prioritize features and understand preferences. OpinionX includes segmentation tools with automated crosstab analysis and AI-powered clustering to compare results across user types.

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Elium logo

Smart knowledge for global operations and customer services

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Elium is an award-winning EU knowledge management solution that enables businesses to enhance knowledge accuracy, accessibility, and governance. Elium Hub centralises information for global operations, while Elium Desk provides frontline teams with the right knowledge to improve service quality.

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Qwary logo

Survey software for hospitality, retail, and other sectors

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Qwary is a customer experience management software designed to help businesses in the hospitality, retail, healthcare, education, and other sectors gain insights into customer and employee feedback. Administrators can gain insights into net promoter score (NPS), customer effort score (CES), and customer satisfaction score (CSAT) on a unified interface.

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Great Question logo

The best all-in-one customer research platform

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Great Question is the best all-in-one platform that puts customer research on autopilot. Customer-centric technology companies love Great Question because it eliminates tools and provides faster insights.

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PitchBook logo

The Pulse of Private Capital Markets

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PitchBook Desktop is a comprehensive business intelligence solution that can help businesses discover the right data. PitchBook utilizes advanced search capabilities to filter through millions of data points & generate lists of the companies, investors, or individuals for new business opportunities.

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Nfield logo

Online, CAPI & CATI survey software for market researchers

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Nfield is an online, CAPI, and CATI data collection platform for market research professionals to conduct secure, high quality, and professional surveys. Organizations are able to present questions using attractive templates which are fully responsive to different device screen sizes.

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