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Ecwid
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
eCommerce software for mobiles, websites and social media
Table of Contents
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Ecwid - 2026 Pricing, Features, Reviews & Alternatives
All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Ecwid overview
Based on 582 verified user reviews
What is Ecwid?
Ecwid is an eCommerce tool offering key features such as order management, shopping cart functionality, and catalog management, among others.
Who uses Ecwid?
Reviews for Ecwid come from a wide variety of industries, including retail (13% of reviewers), marketing and advertising (6%), and apparel & fashion (6%). The most frequent use case for Ecwid cited by reviewers is eCommerce (76% of reviewers).
What do users say about Ecwid pricing?
Most users consider Ecwid to offer good value for money, praising its affordable plans, free version, and flexible upgrades. However, some reviewers feel extra costs for features and limitations in the free plan can be restrictive.
What are the most popular integrations for Ecwid?
The Ecwid integration most frequently cited by reviewers is PayPal, a payment processing product rated 4.9 out of 5 for its integration with Ecwid.
Starting price
per month
Alternatives
with better value for money
Pros & Cons
Simplicity
Assistance
Affordability
Oversight
Logistics
Compliance
Ecwid’s user interface
Ecwid pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.6
Features
4.3
Ease of use
4.6
Customer support
4.6
Reviews sentiment
What do users say about Ecwid?
Reviewers appreciate Ecwid for its straightforward setup, user-friendly interface, and quick integration with websites and social media. They find it affordable, especially for small businesses, and value the free plan for beginners, though some mention limitations on product listings and features without upgrading. They like the variety of payment options and the ability to manage sales across multiple channels.
Users report that customer support is generally helpful and responsive, but some feel it’s less accessible on free plans. They note basic features are sufficient for most needs, but wish for more customization, advanced tools, and better support for larger stores.
Select to learn more
Who uses Ecwid?
Based on 582 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
Ecwid's key features
GetApp's analysis of 35 verified user reviews collected between July 2021 and December 2024 identifies Ecwid's most critical features and summarizes user sentiment about those features.
Reviewers appreciate Ecwid's order management capabilities for their efficiency and ease of use. They report that it allows for easy organization of items into categories, filtering orders, and managing customer groups. Users highlight the ability to automate functions, streamline orders from different channels, and provide quality customer service. They say it supports various order statuses and local delivery directions. They find it helpful to print orders/invoices directly from the website and apply discounts on specific products. Of the 21 Ecwid users who gave detailed accounts of their use of Order Management, 100% rated this feature as important or highly important.
See related user reviews
Mumbi K.
Freelance Writer/Virtual Assistant
Dale D.
Marketing/Social Media Director
Users report that Ecwid's shopping cart significantly enhances the buyer's experience. They indicate that it integrates with multiple payment platforms and social media channels like Facebook and Instagram. Reviewers highlight the customizable and professional format, the ability to send automatic emails for abandoned carts, and the intuitive interface. They say it helps customers manage their purchases efficiently and provides a clean, user-friendly experience. They find it easy to use, secure, and effective in recovering sales from abandoned carts. Of the 21 Ecwid users who gave detailed accounts of their use of Shopping Cart, 100% rated this feature as important or highly important.
See related user reviews
Markus D.
Creative Director
Oreoluwa M.
CEO
Reviewers appreciate Ecwid's catalog management capabilities for their organization and flexibility. They report that it allows for easy creation and arrangement of catalogs, categorizing products, and defining new categories. Users highlight the ability to link similar products, synchronize catalogs across platforms, and manage categories and sub-categories. They find it helpful for attracting buyers and aiding their decision-making process. They say it keeps everything organized and categorized, making it easy to locate and manage products. Of the 20 Ecwid users who gave detailed accounts of their use of Catalog Management, 95% rated this feature as important or highly important.
See related user reviews
Zeenat H.
A good place to start with an Online Store
Phoebe M.
Property Manager
All Ecwid features
Features rating:
Ecwid awards
Ecwid alternatives
Ecwid
Starting from
25
Per month
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Lucky Orange
Starting from
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Per month
Ecwid pricing
Pricing plans
Pricing details:
User opinions about Ecwid price and value
Value for money rating:
Of 114 reviews that provide robust commentary on Ecwid's price and value, 80% mention it in a positive light.
Most users consider Ecwid to offer good value for money, highlighting its affordable plans and the availability of a free version that allows beginners to start selling online without significant upfront costs. They appreciate the user-friendly dashboard, built-in features, and the ability to manage essential aspects of an online store, such as product descriptions, pricing, and inventory management. Reviewers also value the clear pricing structure and the flexibility to upgrade plans as their business grows. Many users find the integration with major payment systems and the customization options to be beneficial, especially for startups and small businesses.
However, some reviewers feel that the free version's limitations, such as the cap on the number of products and lack of SEO capabilities, can be restrictive. They also mention that additional features and apps often come with extra costs, which can add up and become expensive. Some users report difficulties with budgeting due to unexpected costs for necessary plugins or features not included in their plan. Additionally, there are concerns about the high cost of phone support and the need to pay for certain premium applications when subscribed through third-party platforms like Wix.
, and
To see what individual users think of Ecwid's cost and value, check out the review excerpts below.
Ecwid integrations (152)
Integrations rated by users
We looked at 582 user reviews to identify which products are mentioned as Ecwid integrations and how users feel about them.
Integration rating: 4.9 (7)
“I feel paypal is important to integrate with because most have one but not only that but it also accepts most major credit cards & offers a guest checkout for those that don't have a paypal account & its free to integrate with.”
“It is great to be able to take online payments quickly and efficiently with a much loved and respected domain. ”
“About half our customers use PayPal so having it integrated was a must. The process was very quick and easy.”
“Payment processing for E-commerce Sales. One-click integration makes it easy.”
Sarah M.
Creator, CEO, Formulator
Integration rating: 5.0 (4)
“My websites are made using Wordpress so it is crucial and integration was smooth. I used plugin and I had some help from a customer service but it was a while ago. But it was smooth and quick easy to do with no problems at all”
“Ecwid integrates easily into any WordPress website via an excellent Plug-In.”
Anna M.
owner, designer, web developer
Integration rating: 5.0 (4)
“The two work together to create a one-stop location for all of my billing needed. ”
Gregory S.
Owner
Integration rating: 5.0 (1)
“GoogPlugin and a great idea for our facebook stores checkout procedure as many countries do not support certain features and payments et Ecwid does.”
Anonymous R.
A good place to start with an Online Store
Integration rating: 4.7 (3)
Integration rating: 4.5 (2)
Integration rating: 4.0 (2)
Integration rating: 5.0 (2)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 4.0 (1)
Integration rating: 4.0 (1)
Integration rating: 4.0 (1)
Integration rating: 4.0 (1)
Ecwid customer support
What do users say about Ecwid customer support?
Customer support rating:
We analyzed 113 verified user reviews to identify positive and negative aspects of Ecwid customer support.
A significant portion of users highlight Ecwid's customer support as fast, responsive, and always willing to help with issues.
Multiple users praise the friendliness and professionalism of the support team, making problem-solving a pleasant experience.
A fair number of users appreciate the knowledgeable support staff, who provide clear and concise guidance when needed.
Broad user base values the availability of various support channels, including forums, help pages, and live assistance.
Support options
Training options
To see what individual users say about Ecwid's customer support, check out the review snippets below.
“One of the standout features of Ecwid is its customer support. Whenever I have an issue or question, the Ecwid support team has responded quickly and is extremely helpful.”
Bereket T.
CEO
“I have had very little trouble with Ecwid and the couple of issues I have had were handled by Ecwid customer service with promptness to reply, kindness, understanding and swiftness to find a solution. ”
Tracy H.
Administrator
“Ecwid is a great option if your looking for a fast and easy online store, the customer support representatives are knowledgeable and always ready to help. ”
chris m.
Owner
Ecwid FAQs
Ecwid has the following pricing plans:
Starting from: $25.00/month
Pricing model: Free, Subscription
Free Trial: Available | (No Credit Card required)
These products have better value for money
Q. What is Ecwid used for?
Ecwid is an ecommerce tool for freelancers and small businesses who want to set up a quick and fully functionable online store in minimal time. The web-based software easily integrates with existing websites and blogs such as Wordpress, Drupal and Joomla, and also enables users to create a Instagram or Facebook store within minutes. Upgrades, SSL-certificates, security and server configuration is all taken care of by Ecwid so business owners don’t need to worry about the technological side of owning and managing an online store. Users can easily personalize their storefront designs by changing colors, fonts, margins and images to match the look of their website. In the online store, products can be categorized based on features including sizes and colors. Product quantity is automatically updated when an item has been purchased and store owners will get automatic email notifications when an item is low or out of stock. Ecwid also enables users to sell e-goods like software, audio and video files (mp3s), e-books and graphics by sending a download link to the customer after an order takes place. Ecwid is fully optimized for iPhone, iPad and Android for quick and easy access to the store’s inventory. The cloud-based software integrates with various POS (point of sale) services such as PayPal and 2Checkout, which makes transactions by debit or credit fast and simple.
Q. What are the benefits of using Ecwid?
Ecwid quickly and easily integrates with various websites, blogs and social media networks including Wordpress, Instagram, and Facebook without any software installation or server configuration.
Ecwid is optimized for mobile phones and tablets, making the user’s store look clean and professional from any device.
Many POS systems synchronize with Ecwid’s shopping cart making checkouts and payment transactions easy to complete, even when on the go.
Customers can mark items as ‘favorite’ and see real-time shipping rates based on their location from companies like FedEx, USPS and UPS.
Sell more than just physical products with Ecwid’s option for listing digital and virtual products (e-goods) that are delivered to customers by download.
Q. Who are the typical users of Ecwid?
Ecwid has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business
Q. What languages does Ecwid support?
Ecwid supports the following languages:
Arabic, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Italian, Japanese, Korean, Norwegian (Bokmal), Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, Ukrainian
Q. Does Ecwid support mobile devices?
Ecwid supports the following devices:
Android, iPad, iPhone
Q. Does Ecwid offer an API?
No, Ecwid does not have an API available.
Q. What other apps does Ecwid integrate with?
Ecwid integrates with the following applications:
Wix, authorize.net, Flazio , Constant Contact, Drupal, Omnistar Affiliate, PayPal, AfterShip, Webflow, vBulletin, Zapier, Afterpay, PayU, Pinterest, Unbounce, Square Point of Sale, FreshBooks, WordPress, Syncee, Stripe, WildApricot, EasyAds, Squarespace, Klaviyo, Weebly, Koongo, LinkedIn for Business, Wholesale2B, Printful, Mailchimp, Twilio, PayJunction, Joomla, Xero, Carrd, Tilda, Webshipper, Intercom
Q. What level of support does Ecwid offer?
Ecwid offers the following support options:
FAQs/Forum, 24/7 (Live rep), Knowledge Base, Chat, Email/Help Desk, Phone Support
