GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Our commitment
Independent research methodology
Our researchers use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
How GetApp verifies reviews
GetApp carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.
How GetApp ensures transparency
GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.
Ecwid
eCommerce software for mobiles, websites and social media
Ecwid is an ecommerce tool for freelancers and small businesses who want to set up a quick and fully functionable online store in minimal time. The web-based software easily integrates with existing websites and blogs such as Wordpress, Drupal and Joomla, and also enables users to create a Instagram or Facebook store within minutes.
Typical customers
Platforms supported
Support options
Training options
Overall Rating
4.6
/5
578
Positive reviews
95
%
382
167
22
3
4
Brienne H.
Vocal Empowerment Guide, Speaker Trainer
Professional Training & Coaching, self-employed
Review source
Transcript
Brienne H.: Hi, I'm Brienne. I'm the founder of a digital marketing agency, and it is me, myself, and...
Devonna L.
Owner
Wholesale, 1-10 employees
Review source
Transcript
Devonna L.: I am Devonna. I'm a business owner. And I give Ecwid a three out of five. If you're interested,...
Christopher H.
Design, self-employed
Used daily for 2+ years
Review source
Share this review:
I needed a way to sell my products internationally and have the eCommerce side be handled in a professional and reliable and secure way and Ecwid gave me exactly what I wanted and needed.
Ecwid was recommended to me by a friend and it was the best decision I ever made in terms of an eCommerce solution. As an artist and designer who wanted to have a versatile and customizable store front on my websites, Ecwid fulfilled all my needs. Beyond this tho, Ecwid allowed me to connect my Square readers payments seamlessly, and I have to say that their customer service is very good. It should...
The only negative I might say about Ecwid is that there can be some restrictions when trying to integrate your sales channels into Facebook and Instagram. Additionally, sometimes the CSR you get via online chat (which IS convenient, I must say) doesn't have a legitimate knowledge of all aspects of Ecwid, so it's a bit hit and miss in that sense.
Pius E.
Internet, 1-10 employees
Used daily for 2+ years
Review source
Share this review:
Ecwid is a proper choice for your e-commerce needs especially if your primary marketing channel is social! I use my Ecwid store to showcase products that perform better with social traffic and this works perfectly with Ecwid.
Ecwid offers the best social commerce for Instagram, Facebook, and Google shopping. With its in-built integration, you can in no time showcase your products on your social network platforms. Ecwid offers a lot of channels but the social ones are a stand-out for me.
Ecwid's SEO is not as robust as its competitors like Shopify. For your site to be discovered on Google search with just its SEO won't cut it. You will need to push more SEO towards your connected blog, and perhaps other third parties services you have connected to your store.
Verified reviewer
Design, 1-10 employees
Used daily for 2+ years
Review source
Share this review:
ECWID makes ecommerce a lot easier than normal which is great for smaller businesses and boutique shops. It allows for a cost effective alternative to the more expensive companies out there.
This software is easy to teach and can be used on any device. When showing my clients of multiple ages how to add new products and keep inventory they catch on easy. You can integrate your store on different platforms like Adobe Muse, Wix, Wordpress etc. Or create your own generic store using their store builder. There are more options for product variations than most other programs out there.
Unfortunately customizing your store look is very complicated. You need to have some level of coding to do so or you have to hire a designer to do it for you. The main downside is it doesnt work well if you want to use it or a restaurant. Food options, layout, mixed with customizability does cause an issue in the food industry.
Verified reviewer
Internet, 11-50 employees
Used daily for less than 6 months
Review source
Share this review:
We are implementing it for several clients that need a functional ecommerce site with zero to minimal maintenance or with a do it yourself type of philosophy. Not much to say about it.
Ecwid is a robust platform for the newcomer with pretty much everything streamlined to get your website up and running in no time.
Ecwid might make you have a website up and running in no time but that means it is going to look like a template available to anybody, so you might end up having a copycat website somewhere. For seasoned developers/designers this is not your platform.
Nigel Masimba R.
Information Services, self-employed
Review source
Share this review:
Overally, positive. I managed to set it up easily on my website and do a test purchase within an hour. Ecwid is a breeze and I wonder why it isn't more popular, especially among non-technical users.
Can connect multiple content management systems, social media stores and other platforms and manage your inventory and sales from one dashboard. It has a free tier so you can get started without any additional expenses for up-to 10 products. Well documented developer resources for custom integrations. It uses a fixed monthly subscription and there are no transaction fees, so the more you sell the higher your profits. No coding skills needed to set up and no need for entering API keys or unique pins or any of that. Ecwid automatically connects the store using your email address.
The free tier has very limited features. You can only connect an online store and no other platforms. If you decide to discontinue using Ecwid, it may be challenging to find an alternative as there are few other platforms that provide a similar service for synchronizing inventory across platforms. Depending on your country you may need to build a custom payment gateway integration to accept local payments. For the free version, styling is not flexible. However you can manually style your website store with som custom CSS. It added a store link to the navigation menu of my website without asking, and then when I deactivated the plugin, the (broken) store link remained behind.
Ecwid has the following pricing plans:
Pricing model: One Time License, Free, Subscription
Free Trial: Available | (No Credit Card required)
Q. Who are the typical users of Ecwid?
Ecwid has the following typical customers:
Freelancers, Mid Size Business, Non Profit, Small Business
Q. What languages does Ecwid support?
Ecwid supports the following languages:
Chinese (Traditional), French, Polish, Portuguese, Chinese (Simplified), Hungarian, Czech, Hebrew, Ukrainian, Swedish, Arabic, Italian, Russian, Turkish, Korean, English, Spanish, Japanese, Indonesian, Danish, Finnish, Dutch, Thai, Norwegian (Bokmal), German
Q. Does Ecwid support mobile devices?
Ecwid supports the following devices:
Android, iPad, iPhone
Q. Does Ecwid offer an API?
No, Ecwid does not have an API available.
Q. What other apps does Ecwid integrate with?
Ecwid integrates with the following applications:
Wix, authorize.net, Flazio , Constant Contact, Drupal, Omnistar Affiliate, PayPal, AfterShip, Webflow, vBulletin, Zapier, Afterpay, PayU, Pinterest, Unbounce, Square Point of Sale, FreshBooks, WordPress, Syncee, UniSender, Stripe, WildApricot, EasyAds, Slice, Squarespace, Klaviyo, Weebly, Koongo, LinkedIn for Business, Wholesale2B, 2Checkout, Printful, Mailchimp, Twilio, PayJunction, Joomla, Xero, Carrd, Tilda Publishing, Webshipper, Intercom
Q. What level of support does Ecwid offer?
Ecwid offers the following support options:
FAQs/Forum, 24/7 (Live rep), Knowledge Base, Chat, Email/Help Desk, Phone Support