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Quid Logo

Social media analytics platform

Table of Contents

Quid - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: August 2025

Quid overview

What is Quid?

NetBase is a real-time social business platform for global companies to manage their brands, build businesses and stay connected with their customers.

The NetBase platform enables brands to not only connect with, but also to understand consumers more fully. NetBase delivers brands with insights on their consumers' emotions, behaviors, opinions, preferences, psychographics and more. Through real time social media monitoring, NetBase's helps businesses to understand and relate to their consumers.

Through social media listening NetBase measures passion for any brand, topic, category or person, to provide businesses with insights on their consumers' feelings. NetBase analyzes millions of social media posts every day to deliver insights and information about consumer attitudes, emotions, purchase behavior, geo-location, gender. With NetBase, brands are able to track their social media activity worldwide and respond to customers appropriately.

NetBase’s patented Natural Language Processing (NLP) technology is able to interpret 42 different languages as well as decipher social media “slang”, emoji’s, alternative spellings and more, in a human-like way. Gathered data is then delivered to businesses visually as charts, graphs and heat maps for easy interpretation.

The NetBase platform processes millions of social media posts daily for actionable business insights for research, marketing, PR customer service, sales, and product innovation. NetBase offers businesses foresight and real-time social information to stay "in the loop" and fuel action for their brands. NetBase has partnerships with Walmart, American Airlines, Coca-Cola, Arby’s, Universal Music Group, Ogilvy, T-Mobile, and YUM! Brands.

Key benefits of using Quid

  • NetBase's advanced NLP (Natural Language Processing) technology is capable of understanding and classifying complex language to ensure that business are making decisions based on accurate data.

  • NetBase’s patented language processing technology is capable of reading social media posts in 42 languages.

  • As well as multi-language, the NetBase Slanguage Tracker can interpret slang, alternative spellings, emoji’s and more, to give businesses accurate insights on customer perception of their brands. It's able to understand and decipher modern social media speak, enabling businesses to track how social media language is evolving.

  • NetBase provides businesses with deep insights into the attitudes, emotions and purchasing behaviors of their consumers.

  • By helping businesses to understand the emotional drivers of their audience, NetBase enables them to create engaging content for specific audience segments.

  • NetBase measures passion for a brand, person, category or topic enabling businesses to understand their customers’ feelings and then act accordingly.

  • Rich data visualizations of brand performance are delivered and presented to users in easy-to-read charts, graphs & heat maps.
  • Starting price

    23000 /
    per year

    Alternatives

    with better value for money

    Quid’s user interface

    Ease of use rating:

    Quid pros, cons and reviews insights

    To determine these pros and cons insights, we analyzed responses from 

    Overall rating

    Reviews sentiment

     
     
    3-4(16)
    5(27)

    What do users say about Quid?

    The drawbacks of NetBase Quid include its high cost, steep learning curve, limited data exports, limited integration options with third-party apps, and inconsistent data accuracy, particularly in sentiment analysis.

    Select to learn more


    Who uses Quid?

    Based on 43 verified user reviews.

    Company size

    Small Businesses

    Enterprises

    Midsize Businesses

    Top industries

    Marketing and Advertising
    Entertainment
    Market Research
    Automotive
    Others

    Use cases

    Social Media Monitoring
    Social Media Analytics Tools
    Competitive Intelligence
    Marketing Analytics
    Marketing

    Quid's key features

    Most critical features, based on insights from Quid users:

    Reporting/Analytics
    Performance metrics
    Reporting & statistics
    Social media integration
    Competitive analysis
    Data visualization

    All Quid features

    Features rating:

    Keyword tracking
    Lead attribution
    Social listening
    Sentiment analysis
    Engagement tracking
    Campaign analytics
    Multi-Channel data collection
    @mentions
    Keyword filtering
    Media monitoring
    Mobile alerts
    Monitoring
    Multi-Account management
    Multi-Channel management
    Multi-Channel marketing
    Press Monitoring
    Real-Time analytics
    Real-Time data
    Real-Time notifications
    Real-Time reporting
    Reputation management
    Response management
    ROI tracking
    Social marketing
    Social media monitoring
    Social Performance Management
    Social promotion
    Trend analysis
    Activity dashboard
    Alerts/Notifications
    Artwork management
    Audience targeting
    Behavior analytics
    Benchmarking
    Brand tracking
    Campaign management
    Campaign tracking
    Charting
    Competitor monitoring
    Contact management
    Conversion tracking
    Customer engagement
    Customer journey mapping
    Customer profiles
    Customer segmentation
    Customizable reports
    Dashboard
    Demographic Data
    Faceted search/filter
    Impact measurement
    Influencer discovery
    Influencer relationship management
    Influencer tracking

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    Quid pricing

    Value for money rating:

    Starting from

    23000

    Per year

    Pricing details
    Subscription
    Free trial
    Free plan
    Pricing range

    User opinions about Quid price and value

    Value for money rating:

    To see what individual users think of Quid's price and value, check out the review snippets below.

    “This tool is easy to use and has great UX. The offerings that it does have are nice.”

    Verified reviewer

    Anonymity request

    “Over the past decade, I've had the pleasure to see the social intelligence field mature as well as had opportunity to work with a variety of social intelligence tools.”
    TT

    Ted T.

    Director, Marketing Science & Digital/Social Strat

    Quid integrations (5)

    Quid support options

    Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Email/Help Desk
    Chat
    Phone Support
    24/7 (Live rep)
    FAQs/Forum
    Knowledge Base

    Training options

    Webinars
    Videos
    Live Online
    In Person
    Documentation

    Quid FAQs

    Q. Who are the typical users of Quid?

    Quid has the following typical customers:
    Large Enterprises, Mid Size Business, Non Profit, Small Business

    These products have better value for money


    Q. What languages does Quid support?

    Quid supports the following languages:
    Chinese (Simplified), Chinese (Traditional), English, French, German, Japanese, Portuguese, Spanish


    Q. Does Quid offer an API?

    No, Quid does not have an API available.


    Q. What level of support does Quid offer?

    Quid offers the following support options:
    Email/Help Desk, Chat, Phone Support, 24/7 (Live rep), FAQs/Forum, Knowledge Base

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