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Q. Who are the typical users of CRM Analytics?
Q. What languages does CRM Analytics support?
Q. Does CRM Analytics support mobile devices?
Q. What other apps does CRM Analytics integrate with?
CRM Analytics is a cloud-based and on-premise data analysis platform, which helps small to large businesses in finance, healthcare, life sciences, communications, manufacturing, consumer goods, and other sectors extract, visualize, connect, share, and clean data. Features include machine learning (ML), natural language processing (NLP), artificial intelligence (AI), forecasting, predictive modeling, and drag-and-drop data visualization.
Typical customers
Platforms supported
Support options
Training options
Starting from
No pricing info
Starting from
30
Per month
Flat Rate
Value for money
4.1
/5
73
Starting from
No pricing info
Value for money contenders
Functionality
4.2
/5
73
Total features
79
9 categories
Functionality contenders
Overall Rating
4.3
/5
73
Positive reviews
36
29
4
2
2
Overall rating contenders
Jovana C.
Hospitality, 10,001+ employees
Used daily for 6-12 months
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I use this software to report daily work and tasks and to keep everything in the company's database, so it is easy to find and follow up later.
The Salesforce software makes my daily reporting sorted and easy to find. It keeps me updated and it makes my daily tasks easy to follow up.
The Software is very easy to use. I did not notice any problems so far.
Shivam P.
Information Technology and Services, 10,001+ employees
Used daily for 1-2 years
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CRM analytics provides goods insights and add good value to business
CRM Analytics is expensive for small and medium enterprises.
Craig S.
Apparel & Fashion, self-employed
Used weekly for less than 6 months
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As long as data integrations and some past experience using Salesforce Analytics Cloud is there, I find this tool super helpful in retargeting customers who are engaged with my marketing campaigns but need an extra nudge to buy my apparel items. Additionally, analyzing the retargeting campaigns on an ongoing basis and after they have concluded helps me use those clusters of customers for other ads I want to run in the future for a different but related items, categories or brands. If there is more technical support and training available for non-premium users, we should see a growth in value of Salesforce Analytics Cloud.
I used Salesforce Analytics Cloud to analyze impact of my marketing campaigns on customer journeys. After I connected Google Analytics to Salesforce, I was able to see the data flow between the tow systems. I then created custom audiences in Google Analytics using the criteria of customers who engaged with marketing campaigns, added items to cart but didn't purchase them. Once the destination of Salesforce...
Setting up integration between Salesforce Analytics Cloud and business intelligence tools such as MicroStrategy needs development resources. There is a learning curve for users who have not used Salesforce before. Example: data extensions, APIs, etc. need to be configured according to Salesforce requirements. Coding knowledge is needed to maximize potential of data connectors. If password is forgotten, there is a long process to reset it which sometimes may involve working with Salesforce administrator or tech support. If tools like Datorama are used, integration is easier but then clients have to spend extra money to get access to those add-ons. So, premium support and integration costs are high.
Ankit G.
Information Technology and Services, 10,001+ employees
Used daily for 1-2 years
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CRM Analytics has a several customization options for visual analytics that are being used to server our clients. It is a huge plus that it can integrate the Salesforce products really well. So, if you have a Salesforce stack then this product will be an added advantage for analytics and get insights to the datasets.
1. The platform is easy to use2. You can view the data on the tool itself and can make minor formatting changes over the cloud itself3. Connectivity to other systems is an add-on4. Several customization options for reporting
1. It can take sometime to understand the UI of the tool2. Bit expensive and takes time to build the report
Nehal Y.
Information Technology and Services, 1,001-5,000 employees
Used daily for 1-2 years
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1. We are using it to create dashboard by integrating Salesforce CRM 2. We are also using SQAL and SQL queries to create dashboards 3. Salesforce Analytics Cloud - we call it Wave Analytics creates beautiful dashboards
1. This is a web os platform so you will need internet connection to access it 2. Can expect more functionalities compared to other reporting tools i.e. integration with other data connectors