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Omeda
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Audience management and marketing automation software
Table of Contents
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Omeda - 2026 Pricing, Features, Reviews & Alternatives
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Omeda overview
What is Omeda?
Omeda is an end-to-end audience management solution designed to help businesses streamline handle audience targeting, improve retention rate, and manage revenue streams via a unified platform. It enables organizations to activate audiences in real-time with built-in marketing automation and customer data platform (CDP). It lets professionals engage customers on multiple channels including email, print, web, social media, mobile, or events. Omeda is an enterprise solution that unifies disparate data to drive revenue for the client base across multiple brands.
Omeda’s focus on data quality and governance allows businesses to make accurate and effective decisions about the audience. Marketing teams can segment the audience with standardized and in-depth reporting, analytics, and insights. Using a proprietary matching algorithm, managers can receive a single view of the customer, analyze their behavior, and manage subscriptions.
Administrators can connect disparate data sources with Omeda's customer data platform. It lets users combine online and offline sources to provide a complete 360-degree view of customers in a fully managed and governed audience database. It helps employees capture contact, product, demographic, behavioral, and contextual data points and store them into a single customer record. The CDP module enables users to create actionable segments of the audience that connects to a variety of activation channels like email, social, display, and on-site targeting.
The application allows professionals to build multiple campaigns, touchpoints, and rich customer profiles to reach the audience in the right place and time. Omeda's email platform enables organizations to send personalized and preference-driven content to customers. The email management system helps enterprises send targeted messages based on customers' behavior. Supervisors can utilize the integrated reporting tool to gain insights into campaigns and compare them against each other.
Omeda lets employees customize and personalize emails and social media pages as per business requirements. It allows businesses to monitor the audience's behavior and enhance promotional tactics as all of their behavioral data ties back to the database.
Key benefits of using Omeda
It automates communication with the audience database. It allows users to store all open/click data directly to the individual audience member's record, leverage A/B testing, and handle follow up tasks to increase response rates.
The application enables employees to improve marketing efficiency by segmenting attendees and tailoring high value promotions. They can utilize real-time event management solution to increase attendee satisfaction, booth traffic, and exhibitor revenue.
It lets managers gain insights into online traffic, actions, and audiences’ behavior across multiple sites. With a small amount of JavaScript, users can begin capturing audience behaviors, convert anonymous traffic to known, and integrate all the web data into the Omeda Portal.
Omeda helps professionals create content with a drag-and-drop interface. They can gain benefits from PCI compliance, iron clad security, and embedded API service for authenticating users.
It allows organizations to create effective workflows by seamlessly integrating Omeda data with industry leading platforms and applications. The bi-directional APIs enable clients to easily transfer data between enterprise platforms. Omeda provides the foundational elements including hierarchies and linkage to ensure consistent data.
The data management and integrity capabilities allow businesses to deliver interactive content to subscribers. Professionals can leverage audit expertise with BPA, AAM, and VAC and benefit from professional subscriber service team.
Omeda lets organizations analyze the data-driven insights about the targeted audience. It helps users improve business decisions by leveraging data intelligence and defining data strategies and best practices. It can increase the knowledge of the available marketing tech stack and identify where and when content is being accessed, drive new product development, and create new revenue streams.
Starting price
per month
Alternatives
with better value for money
Omeda’s user interface
Omeda reviews
Overall rating
4.8
/5
14
Positive reviews
100
%
- Value for money
- Ease of use
- Features
- Customer support
- Likelihood to recommend9.29/10
5
4
3
2
1
11
3
0
0
0
Rick E.
Director of Audience Management
Brandi G.
Audience Data & Marketing, VP
Taylor B.
event marketing specialist
Paul D.
Director of Audience
Jackie D.
Database Development
Paul D.
Director of Audience
Who uses Omeda?
Based on 14 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
Omeda's key features
Most critical features, based on insights from Omeda users:
All Omeda features
Features rating:
Omeda alternatives
Omeda
Starting from
3000
Per month
Wrike
Starting from
10
Per month
Jira
Starting from
7.91
Per month
HubSpot Marketing Hub
Starting from
20
Per month
Omeda pricing
Value for money rating:
Starting from
3000
Per month
Usage Based
User opinions about Omeda price and value
Value for money rating:
To see what individual users think of Omeda's price and value, check out the review snippets below.
Rick E.
Director of Audience Management
Brandi G.
Audience Data & Marketing, VP
Omeda integrations (9)
Omeda support options
Typical customers
Platforms supported
Support options
Training options
Omeda FAQs
Omeda has the following pricing plans:
Starting from: $3000.00/month
Pricing model: Subscription
These products have better value for money
Q. Who are the typical users of Omeda?
Omeda has the following typical customers:
Large Enterprises, Mid Size Business, Small Business
Q. What languages does Omeda support?
Omeda supports the following languages:
English
Q. Does Omeda offer an API?
Yes, Omeda has an API available for use.
Q. What other apps does Omeda integrate with?
Omeda integrates with the following applications:
Drupal, Lytics Customer Data Platform, Adobe Analytics, Meta for Business, Marketo Engage, AdRoll
Q. What level of support does Omeda offer?
Omeda offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support