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Top Rated Customer Journey Mapping Tools Software with Engagement tracking - Page 4

Last updated: November 2026

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91 software options

Zoho CRM logo

Customer relationship management solution

Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

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Act-On logo

Growth marketing automation platform

Act-On Software is the growth marketing automation leader that offers solutions empowering marketers to move beyond the lead and engage targets at every step of the customer lifecycle.

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Marketo Engage logo

AI-powered marketing automation platform

Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

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Salesforce Marketing Cloud logo

Customer relationship management solution

Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

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Adobe Customer Journey Analytics B2B Edition logo

B2B customer journey mapping tool

Adobe Customer Journey Analytics B2B Edition is an analytics tool for visualizing cross-channel data across the B2B customer lifecycle. It integrates person and group-based journey data from online and offline sources, enabling analysis of touchpoints across individuals, buying groups, accounts, and opportunities. Real-time dashboards and customizable reports unify customer data, helping marketing and sales teams collaborate to achieve shared revenue goals.

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Skeepers Feedback Management logo

Understand and improve your customer experience

Cloud-based customer satisfaction platform, which helps small to large businesses in healthcare, technology, real estate, and other sectors manage customer experience via surveys, reporting, trend analysis, engagement tracking, and more.

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Insightech logo

Understand why website users don't convert to grow revenue

Australian Enterprise Web Analytics Software - Monitor User Journey - View Session Replays of Visitor Web Sessions - Heatmapping and Segmentation of User Data.

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Aligne logo

Cloud-based lifecycle CRM workflow tool for teams

Cloud-based canvas tool for lifecycle and CRM teams to map workflows, attach message copy, and manage approval flows.

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smpl. logo

Customer journey mapping tools with communication channels

Simpl is an omnichannel customer journey mapping platform that enables businesses to design and build a seamless client journey that rewards behavior and loyalty to your brand. The system provides customer communication tools by acting at the right time for the right customer with on-site scenarios, recommendation widgets, and interactive web pushes.

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Dynosend logo

Customer experience automation platform

Dynosend helps businesses engage their customers with email marketing, marketing automation and contact CRM.
Send data-driven emails, sms, webhooks and slack messages in one place.

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Lifesight logo

Agentic Unified Marketing Measurement for Profitable Growth

Lifesight’s agentic Unified Marketing Measurement platform shows each channel’s incremental impact so you invest in what grows revenue.

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JourneyTrack logo

Customer Journey Mapping. Reimagined.

JourneyTrack.io is a cloud-based (SaaS) collaboration platform to help enterprises accelerate their digital transformation by visualizing and understanding their end-to-end customer experiences globally.

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Algonomy Customer Data Platform logo

Customer data platform with identity resolution

Algonomy Customer Data Platform is a web-based customer data platform designed to help businesses across a variety of industry verticals, such as fashion & apparel, travel & hospitality, B2B, quick service restaurants, financial services, beauty, pharmacy/healthcare, consumer electronics, and more capture behavioral data and create connected experiences.

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Adobe Journey Optimizer B2B Edition logo

Customer journey orchestration solution for marketing teams

Build end to end journeys and automate precise engagement with accounts and their buying groups with the assistance of AI

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Behavure logo

Transform customer experience with continuous intelligence

Scuba Analytics is a customer journey analytics tool that allows you to run no-code queries against time-series data, so you can get answers about your most pressing data questions in a matter of seconds. And Scuba can also be provisioned in your cloud provider of choice.

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Pygmalios logo

AI-powered analytics platform for retail stores

Pygmalios is an in-store analytics platform offering AI-powered insights for physical retail spaces. It measures shopper footfall, dwell time, queue formation, and shelf availability using camera-based sensors that collect anonymous aggregate data without storing images or identifying individuals. Features include traffic and occupancy analytics, competitor price monitoring, digital signage content management, and screen performance measurement across retail locations.

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