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Top Rated Customer Journey Mapping Tools Software with Engagement tracking - Page 3

Last updated: September 2026

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90 software options

Adobe Real-Time CDP logo

Privacy centric customer data platform software

Adobe Real-Time Customer Data Platform supports marketers to govern, normalize and collect b2b and b2c data and unify it into real-time profiles that can then be activated across any channels.

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Mapp Marketing Cloud logo

Data handled. Engagement automated. Marketers liberated.

Mapp Cloud is an Insight-led Customer Experience platform that helps B2C brands understand and act on meaningful insights. Data collection, analysis, segmentation, personalization and cross-channel engagement are the core components, transformed into real time actions for customer centric marketing.

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Cheetah Digital logo

Enterprise Multi-channel Campaign Management

With Cheetah Digital, no list is too big, no data too complex. Put your data to use by letting it drive the action to better engage with your audience and cultivate their loyalty.

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Solitics logo

Cloud customer engagement platform for B2C brands

Cloud-based customer engagement and gamification platform for B2C brands in iGaming, fintech, and e-commerce with loyalty and rewards.

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Involve.me logo

Create quiz funnels that qualify, segment & nurture leads

involve.me is the AI quiz funnel builder with built-in email automation. Ideal for businesses selling high-value products or services that need to capture, qualify, segment, and follow up with leads before purchase.

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SurveySparrow logo

Cloud-based omnichannel experience management platform

SurveySparrow is a cloud-based experience management platform for businesses of all sizes, offering conversational surveys.

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Sailthru logo

Marketing automation for media & publishing and retail.

Sailthru by Zeta is a marketing automation software and multi-channel personalization tool that serves media and retail brands. The software allows you to personalize customer experiences on every channel, including email, website, and mobile.

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BlueConic logo

Customer growth platform powered by real-time AI decisioning

BlueConic turns first-party data into real-time revenue decisions — coordinating every channel from acquisition through retention.

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PowerReviews logo

Ratings and Review Management Software

PowerReviews is a reviews management software that lets brands and retailers collect, display and syndicate customer ratings or reviews, and answer customer questions. It helps reach customers at the moment of purchase and help to drive traffic, increase sales and create actionable insights.

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LeadSquared logo

Built for Experiences, Tuned for Outcomes.

Customer Journey Mapping Tools help your business drive individualized experiences at scale – with absolutely zero code.

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Marketo Engage logo

AI-powered marketing automation platform

Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

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Custify logo

Customer success solution for SaaS businesses

Custify is a cloud-based customer success platform designed to help SaaS businesses manage customer engagement and churn rate in the recurring revenue model. Key features include KPI tracking, activity creation, task assignment, client communications, and audience segmentation.

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Adobe Customer Journey Analytics B2B Edition logo
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B2B customer journey mapping tool

Adobe Customer Journey Analytics B2B Edition is an analytics tool for visualizing cross-channel data across the B2B customer lifecycle. It integrates person and group-based journey data from online and offline sources, enabling analysis of touchpoints across individuals, buying groups, accounts, and opportunities. Real-time dashboards and customizable reports unify customer data, helping marketing and sales teams collaborate to achieve shared revenue goals.

Read more about Adobe Customer Journey Analytics B2B Edition

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Skeepers Feedback Management logo
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Understand and improve your customer experience

Cloud-based customer satisfaction platform, which helps small to large businesses in healthcare, technology, real estate, and other sectors manage customer experience via surveys, reporting, trend analysis, engagement tracking, and more.

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Insightech logo
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Understand why website users don't convert to grow revenue

Australian Enterprise Web Analytics Software - Monitor User Journey - View Session Replays of Visitor Web Sessions - Heatmapping and Segmentation of User Data.

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Ortto logo

Build journeys that drive revenue.

Your customer data, marketing automation & analytics, together.

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Zoho Marketing Automation logo

Multichannel marketing automation, simplified

Zoho Marketing Automation helps businesses run and automate multichannel campaigns, nurture and score leads, track website behavior, plan marketing activities, and scale ecommerce performance. It unifies data, boosts conversions, and streamlines the entire marketing journey in one platform.

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Zoho CRM logo

Customer relationship management solution

Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

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CUX logo

UX & Analytics Automation Tool

Digital Experience Analytics tool that save up to 5x time on analytics

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Quadient Inspire logo

Customer Communication Platform

Inspire makes even the most complex experiences simple by enabling intelligent workflows for creating and delivering critical customer communications.

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Salesforce Marketing Cloud logo

Customer relationship management solution

Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

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Netmera logo

Marketing platform to engage, convert and retain customers

Netmera is an integrated customer engagement and marketing platform that provides personalized experiences across all channels including in-app, e-mail, and SMS. It offers powerful and intelligent marketing solutions that can help businesses across various industries grow.

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smpl. logo
(0)

Customer journey mapping tools with communication channels

Simpl is an omnichannel customer journey mapping platform that enables businesses to design and build a seamless client journey that rewards behavior and loyalty to your brand. The system provides customer communication tools by acting at the right time for the right customer with on-site scenarios, recommendation widgets, and interactive web pushes.

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iwinBack logo

Customer journey automation and smart behavioural insights.

Not effectively harnessing the power of marketing automation or data analytics? This may be a function of over-complicated or unwieldy tech stacks, or it could be a marketing team that has not kept up with the times. A big part of the value we bring to our customers is simplifying by centralizing.

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

Mouseflow is a user behavior recording platform that helps reveal website visitors' activities through 6 types of heatmaps, non-sampled session replays, funnels, form analytics and feedback campaigns.
More than 165.000 clients trust Mouseflow to help them improve their website experiences.

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