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Marketing Analytics Software

Last updated: April 2026

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5 software options

Klips logo

Custom dashboards for you and your team.

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Klipfolio Klips is a powerful business intelligence tool designed for marketing teams and agencies that need custom dashboards to analyze and track marketing performance. Klips is a proven solution for delivering insightful, client-ready dashboards that showcase marketing ROI.

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Oktopost logo

We make it measurable

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Oktopost improves marketing analytics by automatically adding UTM codes to all social media posts. Marketers are able to realize the value of social media.

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ChannelMix  logo

End-to-end, first party marketing analytics

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ChannelMix is powered by an end-to-end marketing analytics platform that aggregates, transforms, models, and visualizes data across the entire marketing and sales ecosystem.

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Beckon logo

Marketing intelligence, analytics, reporting, and dashboards

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Beckon is an omnichannel marketing analytics and reporting platform offering performance scorecards, custom KPI comparisons, real-time dashboards, and more

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Marketo Measure logo

Business software application that automates B2B attribution

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Marketo Measure, an industry-leading B2B marketing attribution tool, lets marketers measure campaign, channel, and content impact on pipeline, revenue, and ROI — empowering them to continuously optimize tactics and investments.

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