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Oktopost Pricing, Features, Reviews and Alternatives

Oktopost product overview

What is Oktopost?

Oktopost enables B2B marketing teams to amplify their brand on social media and measure the real impact of social on the business. Oktopost's social media management, social listening, and employee advocacy solutions are built for B2B, allowing marketers to engage with customers and prospects on social media, get actionable insights, and prove ROI.

Key benefits of using Oktopost

Easily manage social media at scale across channels, teams, and locations

Get actionable data on leads generated, providing the ability to see ROI of social media

Easily sync social engagement data to your CRM and marketing automation platforms

Enjoy a content curation engine that's fully customizable to your needs

Amplify social reach with a built-in employee advocacy board

Typical customers

Freelancers

Small businesses

Mid size businesses

Large enterprises

Platforms supported

Web

Android

iPhone/iPad

Support options

FAQs/Forum

Phone Support

Knowledge Base

Email/Help Desk

Chat

Training options

Webinars

Documentation

Videos

Live Online

Oktopost pricing information

Value for money

4.4

Starting from

No info

Pricing options

Free plan

Subscription

Free trial

Pricing range

view pricing plans

Value for money contenders

HubSpot Marketing Hub

Oktopost

Value for money

Oktopost features

Functionality

4.0

Total Features101 17 categories

Most valued features by users

Reporting/Analytics

Campaign Management

API

Reporting & Statistics

Activity Dashboard

Third Party Integrations

Data Import/Export

Content Management

Oktopost users reviews

Overall rating

4.4

Positive reviews

88%

Write a review

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend8.1/10

Rating distribution

Pros

Really good packaging of offerings -- scheduling, analytics, advocacy, campaign management -- all great. Good value for the money.

Michaline T.

The ability to segment posts by campaign and the approval workflow process. The UI is nice and user friendly, it is easy to onboard new contributors.

Emily M.

Oktopost is nicely designed and has excellent customer service, it's a solution worth considering for your social media manager's workflow.

Brian B.

Cons

The dashboard and Manage post icons are different and it's confusing which one to operate from as both an employee advocate and a social media manager.

Margaret R.

The only thing we could criticize is that we get too much e-mails. It would suffice to receive a maximum of 1-2 per month.

Kristyna H.

Limited publisher access can make things difficult with multiple business units etc.

Evan S.

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Overall rating contenders

Oktopost

Overall rating

HubSpot Marketing Hub

Lucy J.

Verified reviewer

Internet, 11-50 employees

Review source

Overall Rating

Value for money
Ease of use
Features
Customer support

Share this review:

Reporting, conversion tracking, advocacy - complete social reporting!

Reviewed 6 years ago

Strategic Internet Consulting have been using Oktopost for around six months to support social media activity in our Inbound campaigns. More comprehensive than simple scheduling tools, it was the social advocacy board that first drew us to the tool, plus HubSpot integration, and detailed reporting on social conversion. As an agency user, we're now Silver Oktopost Partners.

Pros

- Advocacy board. Any content that is sent via main business profiles appears on a unique user board for everyone in the company to promote via their own work accounts, increasing reach and engagement. - HubSpot integration and detailed conversion tracking to better assess social effectiveness - Autoposting features and bulk upload options for faster social message creation and scheduling (across all social platforms, not just twitter) - Feedly integration to make sharing industry content easy - Monitoring sections to view engagement and interaction - Campaign segmentation for easy use, scheduling and tracking

Cons

In the future we'd like to see more segmentation on the leaderboard - by social campaign if possible, as not everyone in the business needs to post on all topics. Having the chrome app pull through images when sharing to twitter would be useful too, but not too big an issue! A paid ads integration might be asking a lot but would be interesting to see.

Anonymous Reviewer

Information Technology and Services, 51-200 employees

Used weekly for 2+ years

Review source

Overall Rating

Value for money
Ease of use
Features
Customer support
Likelihood to recommend10/10

Share this review:

Overall good social media management, but can use some polish

Reviewed 10 months ago

Overall good - once the two liked items in my review get addressed it'll be great.

Pros

Integrations - Oktopost can be connected to the most popular social media accounts (Facebook, Twitter, LinkedIn, Instagram), Bitly, and Google Analytics.

Cons

Editing recurring posts - our previous software would let us edit a whole series of recurring posts if we needed to do any updates to that series. With Oktopost, once you schedule recurring posts, you have to then edit them one by one if you need to. Scheduling - when scheduling, I want to see which days already have posts in them so we avoid overlap.

Sreenivasulu M.

Computer Software, self-employed

Used daily for 2+ years

Review source

Overall Rating

Value for money
Ease of use
Features
Customer support
Likelihood to recommend10/10

Share this review:

Very good product, go for this..

Reviewed 2 months ago

The overall experience on this product is very good.I can easily interact with the interface and it is very easy to use.

Pros

The product is very easy to use.And the features are damn good.Best to use this product.

Cons

The product is easy to use.Any user can easily understand the interface and can easily use this software.

Anonymous Reviewer

Information Technology and Services, 5,001-10,000 employees

Used daily for 1-2 years

Review source

Overall Rating

Value for money
Ease of use
Features
Customer support
Likelihood to recommend4/10

Share this review:

User Friendly - but VERY Basic

Reviewed 2 years ago

Generally like it but feel it might be for companies starting their journey out on social and employee advocay.

Pros

It is a tool that is extremely user friendly, making it easy to train teams that are required to use it. Makes post scheduling very easy.

Cons

It doesn't inform a user when their profile is disconnected so someone can still be sharing daily without realizing it isn't going through. Doesn't allow media uploads like large video files for users to share - more link based.

Jorge P.

Marketing and Advertising, self-employed

Used daily for free trial available

Review source

Overall Rating

Value for money
Ease of use
Features
Customer support
Likelihood to recommend7/10

Share this review:

Great B2B

Reviewed a month ago

Timetables and planning Trying to go on social media every day and find stuff to publish for a campaign can be exhausting. Oktopost has helped me set aside an hour or two each week to plan out a week's worth of content and forget about social media for a bit.

Pros

The calendar content scheduler has been a big help. This, paired with Oktopost's recommendation of the ideal times to post, is a fantastic combination. Before Oktopost, I had to get on and post at 10-11 p.m., when the best time to post was between 3-5 a.m., so this is a huge benefit in terms of increasing social impressions and engagement.

Cons

I can't think of anything I don't enjoy. The application is quite user-friendly, and it only took me a few minutes to figure out how to use it.

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Oktopost FAQs and common questions

Q. What type of pricing plans does Oktopost offer?

Oktopost has the following pricing plans:
Pricing model: Subscription

Q. Who are the typical users of Oktopost?

Oktopost has the following typical customers:
Large Enterprises, Mid Size Business, Non Profit, Small Business

Q. What languages does Oktopost support?

Oktopost supports the following languages:
English

Q. Does Oktopost support mobile devices?

Oktopost supports the following devices:
Android, iPhone, iPad

Q. Does Oktopost offer an API?

Yes, Oktopost has an API available for use.

Q. What other apps does Oktopost integrate with?

Oktopost integrates with the following applications:
Sugar Market, HubSpot Marketing Hub, Google Analytics, Salesforce Marketing Cloud, Feedly, Zapier, Dynamics 365, Microsoft Teams, Wordpress, Twitter, Pardot, Salesforce Sales Cloud, Canva, Act-On, LinkedIn, Bitly, Facebook, Marketo Engage, Oracle Eloqua

Q. What level of support does Oktopost offer?

Oktopost offers the following support options:
FAQs/Forum, Phone Support, Knowledge Base, Email/Help Desk, Chat