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Video Marketing Software with Reporting & Statistics (2026)

Last updated: April 2026

Key features of Video Marketing Software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Media Library: Reviewers value the centralized storage, easy search, and robust organization for managing video assets. 96% of reviewers rated this feature as important or highly important.
  • Customizable Branding: Users highlight the ability to match videos with brand guidelines, enhancing professionalism and brand consistency. 95% of reviewers rated this feature as important or highly important.
  • Third-Party Integrations: Reviewers appreciate seamless connections with CRM and other key platforms, enhancing functionality and scalability. 91% of reviewers rated this feature as important or highly important.
  • Customizable CTAs: Users enjoy tailoring CTAs to boost engagement and conversions, with options to track performance. 90% of reviewers rated this feature as important or highly important.
  • Social Sharing: Reviewers find it easy to share videos across social platforms, aiding in outreach and marketing efforts. 80% of reviewers rated this feature as important or highly important.
  • Video Editing: Users value built-in editing tools for quick adjustments, including trimming, adding text, and integrating CTAs. 75% of reviewers rated this feature as important or highly important.
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41 software options

Jira logo

Project management and work tracking software

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Jira is project tracking software that helps every team collaborate to plan, track, and release work by breaking down big ideas into achievable steps. Jira offers features like task organization, work alignment to goals, customizable workflows, and real-time data insights to optimize outcomes.

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Vimeo logo

One video platform. All your video needs.

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Vimeo is the world's leading all-in-one video software platform. We provide a range of cloud-based and desktop software solutions that enable any professional, team, or organization to unlock the power of video.

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Loom logo

Video making solution facilitating workplace communication

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Loom is a video making solution designed to help businesses facilitate workplace communication through video or screen recording capabilities. It allows users to utilize the web interface to capture screens or record front-facing camera videos and share them via a link with stakeholders.

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ThankView logo
Category Leaders

Personalized video creation platform

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ThankView is a cloud-based platform that helps non-profits, universities, and other institutions enable outreach to donors through designing, recording, sending, and tracking personalized videos.

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Gumlet logo

Video and Image Management and Optimization

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Boost engagement and improve your viewer experience with thumbnails, chapters, seek bar previews and CTAs

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Piktochart logo

Content maker and data visualization to create presentations

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Piktochart is a visual content maker used to create presentations, social media graphics, prints, and videos. It is suitable for HR, marketing, finance, education, nonprofit, and other teams. The content tool includes a built-in media library with hundreds design components, templates, and graphics.

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Wistia logo
Category Leaders

The complete video marketing platform for businesses

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Generate leads, collect viewing data, and trigger workflows with video when yo u connect Wistia to your marketing automation platform.

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BombBomb logo
Category Leaders

Authentically intelligent video messaging

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BombBomb is the category creator and enterprise leader in video messaging.

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VideoAsk logo
Category Leaders

Get personal with face-to-face interactions: at scale

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Interact face-to-face with your audience using short and simple video chats. Ideal for converting leads, speeding up recruitment, getting authentic testimonials, and engaging your audience.

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Hippo Video logo
Category Leaders

World's First DIY Video Personalization Platform

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Hippo Video is a cloud-based video management solution which includes tools for webcam, audio, and screen recording, video editing, sharing of videos through social media & help desk systems, video embedding in websites & emails, export of videos to YouTube, real-time engagement analytics, and more

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Viloud logo

Linear and FAST channel creation and distribution platform.

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Viloud is a user-friendly web-based video platform that enables the creation, distribution and monetization of live, linear, FAST and on-demand TV channels

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ScreenPal logo

Capture, create and share with ScreenPal!

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ScreenPal (formerly Screencast-O-Matic) provides intuitive, effective tools and services for collaborative video creation and sharing that are easy for everyone to use, including a screen recorder, screen capture, video editor, and video hosting service.

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tubics logo

Video SEO Software

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tubics is a YouTube SEO tool for businesses that provides analysis and recommendations in order to optimize YouTube video traffic and views. The cloud-based tool offers channel analysis, tag generation, keyword monitoring, SEO recommendations, analytics on video performance, and more.

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Covideo logo
Category Leaders

Video messaging that gets real results

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With Covideo, businesses can record, send, and track your personalized video messages from computer or smartphone. Deliver videos from email, SMS, social media, or CRM. See all the most relevant metrics, updated in real-time, via the easy-to-use reports and analytics.

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Dailymotion logo

Unleash the power of video

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Designed for small to large businesses, Dailymotion is a cloud-based video management solution that helps distribute and handle digital content via cross-device compatibility, playback options, content recommendations, search engine optimization (SEO), and more.

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NPAW Suite logo

Real-time streaming video analytics platform

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NPAW Suite is a real-time streaming video analytics platform. It empowers marketing, operations, and engineering teams with insights and analysis of streaming performance and video usage. By delivering visibility into platform performance, audience behavior, advertising, and content, it supports informed, data-driven decisions.

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TwentyThree logo

Get Real with Video.

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TwentyThree is the world's first all-in-one Video Marketing Platform that enables anyone to make, manage, and share video & webinars

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StoryTap logo

StoryTap is the leader in story-led video automation.

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StoryTap is the leader in story-led video automation. Our patented platform lets enterprise brands easily produce and automatically share authentic video stories from customers or employees. From video product reviews to Q&A, testimonials and more.

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Enterprise Video Platform logo

Video Editing Platform

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Boost your video marketing with movingimage’s software solutions to create, manage, and distribute videos seamlessly across channels.

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AnyClip logo

The Visual Intelligence Company

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Get more from your marketing and customer videos. AnyClip's visual intelligence helps you streamline video management, automatically place videos on the most relevant pages, and create engaging, shoppable experiences and interactive CTAs.

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Goldcast logo

Engaging video content, at scale.

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Effectively use videos and events across your customer journey to connect with buyers, boost brand authority, & drive business results.

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Brightcove logo

The most trusted streaming technology company in the world.

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At Brightcove, we strive to deliver the highest quality, most scalable and secure streaming technology for any company, brand or creator to own their digital future. We combine the most complete solutions with curated content services and a team of experts to lead you through every stage.

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The Brafton Content Marketing Platform logo

Simplify Content Marketing

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The Brafton Platform was designed by content marketers for content marketers. It offers a user-friendly content calendar, comprehensive project management capabilities, and a digital asset management system.

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Storyteq logo

Generate. Scale. Activate.

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Storyteq's Creative Automation platform revolutionises Video Marketing Software.

It facilitates swift campaign activation, dynamic video template creation, rapid campaign delivery and performance optimisation while ensuring brand control.

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VEED logo

Online video editing made simple

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VEED is a cloud-based video editor that allows users to add subtitles, translations, and animations to videos. It lets teams collaborate on shared projects, embed videos on sites, and centralize and share resources via a URL.

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