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Lofty Logo

Lofty

Real Estate CRM & lead generation software

Last updated: June 2024

Lofty - 2024 Pricing, Features, Reviews, & Alternatives

Table of Contents

What is Lofty?

Lofty is a real estate CRM, IDX, and lead generation solution suite for agents, teams, and brokerages of all sizes.

Lofty's lead generation brings leads to your Lofty intelligent IDX website from targeted lead generation or our physical mailers powered by GeographicFarm.

Once on your IDX website, Lofty actively analyzes inbound leads, tracks their preferences, and helps you prioritize which leads to contact in real time. Automate the lead nurturing process with performance analytics to see agent or team progress with real time reporting. Utilize our Power Dialer and Smart Plans to reach out to leads faster for even better communication.

Benefits of using Lofty

  • Lofty's intelligent IDX websites track and analyze lead's website activity with intelligent automation suggestions with suggested properties as well.

  • All Lofty IDX websites are designed to be fast, very fast. With an easy to use content management system you can customize your mobile-responsive IDX website to empower your brand.

  • Lofty's Power Dialer helps you reach out to leads quickly and efficiently with smart call lists, one touch voicemail drop, and assisted dialing.

  • Through Lofty’s performance reports, you can easily track team progress, with real time insights on business revenue, marketing ROI, and web traffic performance.

  • Lofty's action plans help you nurture leads consistently, with customizable plans which act depending on lead's behavior.

    • Starting from

    ic-pricetag

    No pricing info

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    Lofty's key features

    Most critical features, based on insights from Lofty users:

    Lead Management
    3.5
    (26)
    Task Management
    3.5
    (17)
    CRM
    3.2
    (8)
    Data Import/Export
    3.6
    (16)
    Alerts/Notifications
    3.6
    (20)
    Contact Management
    3.5
    (12)

    Features

    3.8

    /5

    87

    Ease of use

    3.9

    /5

    87

    All Lofty features

    Website Management
    1.0
    (1)
    Sales Pipeline Management
    2.6
    (7)
    Reporting/Analytics
    3.0
    (7)
    Reminders
    5.0
    (2)
    Lead Generation
    4.0
    (6)
    Interaction Tracking
    3.7
    (11)
    Email Templates
    3.0
    (5)
    Email Marketing
    3.4
    (9)
    Electronic Signature
    3.4
    (7)
    Document Management
    4.0
    (6)
    Access Controls/Permissions
    4.3
    (3)
    Activity Dashboard
    4.0
    (6)
    API
    3.0
    (1)
    Data Visualization
    4.7
    (3)
    Customizable Branding
    5.0
    (1)
    Commenting/Notes
    5.0
    (3)
    Segmentation
    3.5
    (8)
    Search/Filter
    4.0
    (5)
    Third-Party Integrations
    3.7
    (7)
    Template Management
    1.0
    (1)
    For Real Estate
    2.5
    (6)
    Activity Tracking
    (0)
    Communication Management
    (0)
    Property Management
    5.0
    (1)
    Pipeline Management
    2.5
    (2)
    Performance Metrics
    (0)
    Listing Management
    3.3
    (3)
    Lead Nurturing
    (0)
    Campaign Management
    2.5
    (6)
    Lead Distribution
    (0)
    Client/Property Matching
    3.0
    (8)
    For Real Estate Agencies
    (0)

    Lofty awards

    Lofty alternatives

    Lofty logo

    Lofty

    3.8
    (87)

    Starting from

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    No pricing info

    Free trial
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    Ease of Use
    3.9
    Features
    3.8
    Value for Money
    3.9
    Customer Support
    3.5
    Zoho CRM logo

    Zoho CRM

    4.3
    (6.8K)
    visit website

    Starting from

    14

    Per month

    Free trial
    Free version
    Ease of Use
    4.2
    Features
    4.3
    Value for Money
    4.3
    Customer Support
    4.1
    Quickbase logo

    Quickbase

    4.4
    (308)
    visit website

    Starting from

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    No pricing info

    Free trial
    Free version
    Ease of Use
    4.2
    Features
    4.3
    Value for Money
    4.1
    Customer Support
    4.3
    vcita logo

    vcita

    4.5
    (272)
    visit website

    Starting from

    35

    Per month

    Free trial
    Free version
    Ease of Use
    4.4
    Features
    4.2
    Value for Money
    4.2
    Customer Support
    4.2

    Lofty support options

    Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Chat
    Email/Help Desk
    Phone Support

    Training options

    Documentation
    Live Online
    Webinars
    In Person

    Lofty reviews

    Overall rating

    3.8

    /5

    87

    Positive reviews

    71

    %

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8.13/10
    Rating distribution

    5

    4

    3

    2

    1

    42

    20

    6

    4

    15

    Pros
    I love the convenience and ease of an online bank like chime. My deposit was processed quickly and I hope to be able to use it more soon.
    SS

    Stephanie S.

    Advanced Director

    I love that it gives the option to round up purchases to help save & no overdraft fees are great too.
    SS

    Stephanie S.

    Advanced Director

    I love the ease of use and support is always responsive. Highly recommended all around.
    JW

    Jason W.

    Team Leader

    Cons
    Problem is they have many layers when googling their name, which I would have found this name before ever signing up. Complete waste of sunken cost money plus all the organic leads we lost.
    RR

    Ron R.

    Managing broker

    Did not receive one response from the leads. When I made the decision to cancel they have given me the run around and have charged me 2 extra months despite asking to cancel.
    JC

    John C.

    Owner/Broker

    The most horrible people on Staff and they charge you for nothing. No products and no website.
    AvatarImg

    Vida A.

    Read all reviews
    Read all reviews

    Lofty FAQs

    Q. Who are the typical users of Lofty?

    Lofty has the following typical customers:
    Freelancers, Large Enterprises, Mid Size Business, Small Business

    These products have better value for money

    Q. What languages does Lofty support?

    Lofty supports the following languages:
    English

    Q. Does Lofty support mobile devices?

    Lofty supports the following devices:
    Android, iPhone

    Q. Does Lofty offer an API?

    Yes, Lofty has an API available for use.

    Q. What other apps does Lofty integrate with?

    Lofty integrates with the following applications:
    BombBomb, Zillow Rental Manager, Zapier, BoldTrail Back Office, Gmail, dotloop, SkySlope, Google Contacts, Cloud CMA, Google Calendar, Mailchimp

    Q. What level of support does Lofty offer?

    Lofty offers the following support options:
    Chat, Email/Help Desk, Phone Support

    Related categories

    CRM
    Real Estate CRM
    Sales Tracking
    Real Estate Agency

    Select your country

    US office

    56 Top Gallant Road
    Stamford, CT 06902
    USA

    Registered office

    Calle Álava 121
    08018 Barcelona,
    Spain

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