Leadtosale is an all-in-one conversion tracking platform which enables users to connect leads, phone calls and sales to their digital advertising and acquisition. Users can maximize their online marketing ROI by tracking every lead back to its source, and linking all lead data to their sales by connecting their CRM, accounting, or POS system. Integration via Zapier means Leadtosale can integrate with over 750 software platforms, and users can feed all data back into Google Analytics to analyze and optimize towards the activity that's driving more sales.
Using Leadtosale’s call tracking technology, users can track calls from any source including Google AdWords, Facebook ads, referrals from certain sources and more. Call recording tools help ensure leads are being handled correctly, and can be used to provide sales teams with feedback to improve conversion rates across all tracked traffic sources. Additional features include rotatable numbers, form submission tracking, and lead collaboration tools which allow users to make notes against leads and collaborate with their team. Leadtosale can integrate with accounting tools to send events or offline conversions when invoices are generated and matched to website leads. Users can also trigger an event to Google Analytics or send an offline conversion to Facebook when an opportunity or deal is won in the CRM.
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