Webflow Pricing Plan & Cost Guide

Webflow

The responsive website builder for professionals

4.57/5 (134 reviews)

Webflow Pricing

Starting from: $16.00/month

Pricing model: Free, Subscription

Free Trial: Available

Webflow's paid plans start at $16/mo for everything you need, including an optional custom domain name.

Subscription packages include Personal, Professional and Team levels, all billed annually.

Enterprise plans are available on enquiry.

Competitors Pricing

Nuxeo

Pricing model: Open Source, Subscription
Free Trial: Available

Edicy

Starting from: 13.22/month
Pricing model: Subscription
Free Trial: Available

BigCommerce

Starting from: 29.95/month
Pricing model: Subscription
Free Trial: Available

Stripe

Starting from: 0.30

Webflow Pricing Reviews

Pros

  • If you are a designer and want to make your web design "live", this is the tool you need. Smooth learning curve (with help of an amazing knowledge base and a very active & supportive community).Marcin M.Read the full review
  • Its ability to enable founders to design great front-facing websites is nothing short of spectacular. An excellent tool that enables designers to build fantastic websites.Rebecca W.Read the full review
  • Webflow is super powerful and we recommend all our clients to transition to Webflow from WordPress. It's so much easier to use and maintain and the CMS is class-leading.Matt B.Read the full review

Cons

  • The danger of having so many plugins and composers mixed into a WP site is just that. Danger to a small business who has no staff or staging site to test the latest updates.Daniel W.Read the full review
  • This is a web-based client and not downloadable software, so that gets a bit annoying if I accidentally close a window. Tutorials on the website also need to be update to match the current version.Kayleigh B.Read the full review
  • There customer service is non-existent, I had numerous situations where there was a bug or I was stuck and there was literally no way of solving it.Sophie W.Read the full review
95%
recommended this to a friend or a colleague

25 reviewers had the following to say about Webflow's pricing:

Hugh G.

Terrible customer support.

Used daily for 6-12 months
Reviewed 2020-11-06
Review Source: Capterra

No not recommend for important commercial websites. It's cheap, and their support is cheap. If something goes wrong, their support is absent and you're stuck building new site on a different platform.

Pros
Decent web publishing tool, good range of features.

Cons
3 days and multiple emails, my team has not successfully interacted with a human. The worst support I've experienced from any major software provider. Hard to cancel because your site is built on their platform, I guess that's why their support can be so bad?

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 1/10

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Mike H.

Webflow makes the hard simple!

Used daily for 2+ years
Reviewed 2019-02-23
Review Source: Capterra

Pros
Once in a while there is a software package that changes the game, Webflow is that software. This is not a typical glowing review, this is the review I would want to if I was searching for a website building beast of a program.

Cons
I HATE the way they priced this service. It is SO expensive.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Fabiola S.

Best software to build your website

Used daily for 6-12 months
Reviewed 2021-08-05
Review Source: Capterra

it has been awesome, since i discovered webflow i haven't stopped using it for my websites.

Pros
Webflow is simply the future. Goodbye to old days of Wordpress, this software gives you everything and more with the simplicity of the drag and drop system and the good thing that you can add infinite programming features if you want

Cons
I really like everything, even the price is low and the server supports thousand of visits per second without crashing. Just grat

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Marcin M.

Designer + Webflow = No need for a developer

Used weekly for 2+ years
Reviewed 2021-04-06
Review Source: Capterra

Converting web designs to code has never been easier.

Pros
Create an amazing website without writing a single line of code. If you are a designer and want to make your web design "live", this is the tool you need. Smooth learning curve (with help of an amazing knowledge base and a very active & supportive community).

Cons
Hosting pricing. It could be lower because for very simple websites it's hard to explain the hosting cost to clients.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Luca R.

Best CMS Out There

Used daily for less than 6 months
Reviewed 2019-10-18
Review Source: Capterra

Overall, I believe it's the best CMS out there, faster and cheaper than more popular solutions like WordPress, and with the possibility to work on it without coding knowledge.

Pros
It doesn't require coding knowledge. Websites built on Webflow don't rely on plugins and are insanely fast. Easy to tweak and make mobile responsive.

Cons
It takes times to understand the editor which could be made simpler. The number of pages you can work on with a free plan should be increased.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Syed H.

Superb Website Builder for No Code Developers

Used daily for less than 6 months
Reviewed 2021-06-29
Review Source: Capterra

Super website builder it’s helping me a no code developer to be successful Web developer.

Pros
Easy to start and follow the process. Great university inside Webflow for learning each n every steps of building your website in no time. Small learning curve but great for designers to build.

Cons
Expensive for Indian demography but still it’s great products for people who can afford little extra money.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 10/10

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Jeff D.

Future of design and coding

Used daily for free trial
Reviewed 2019-09-07
Review Source: Capterra

Hoping to break the mold of standard wordpress sites and do advanced design

Pros
I feel like I'm living in the future. After using wordpress for years, webflow was a breath of fresh air. Their training is bomb and I can't wait to keep using it in the future to provide high value for my clients!

Cons
I was a little unclear on pricing structure and it I need a new plan for each site, but I figured it out.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Matthew B.

Making website updates take hours instead of days

Used weekly for 1-2 years
Reviewed 2021-05-21
Review Source: Capterra

Overall, I'm very happy with Webflow as it has all the features we need at an affordable price and allows us to make updates to our website in minutes or hours, not days like it did when our site was self hosted and hard coded.

Pros
The ability to use code where needed to add more custom elements to our website is really useful, especially inside posts. Collections allow us to use Webflow for our blog as well as the main marketing site. We can embed pretty much any third party content we want to including Calendly even scheduling, Intercom live chat, and more which helps us keep visitors on our website instead of sending them elsewhere.

Cons
It was a bit tricky to learn. There are a lot of moving parts and it's a very powerful tool, but this brings with it a lot of complexity. Someone probably needs to have some HTML/CSS experience to be able to effectively use Webflow in my opinion. If they don't have that experience, something like Weebly would probably be a better fit. However, the power and possibilites that Webflow provides us was well worth the learning curve.

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 9/10

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Anonymous

Best no-code website builder in the market

Used weekly for 1-2 years
Reviewed 2019-11-18
Review Source: Capterra

Everything about Webflow is amazing. The interface is clean and easy to learn (they have more than 100 video tutorials, it is basically a "University" ). With Webflow you do not need to know how to code, you can create websites with static and dynamic content. And it is easy to customize any component. Every month they release new components, features, improve the interface, etc. Also, I would like to say the customer support is 10/10, they really care about your problems (if you have any).

Pros
The components (tabs, forms, text, etc) are totally customizable as if you were coding. And the ability to create a dynamic website with ease.

Cons
The hosting price is higher than other website builders.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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kibrom a.

i use webflow for my website, it is simple, anyone with or without tech knowldge can use it.

Used weekly for 1-2 years
Reviewed 2019-10-05
Review Source: Capterra

Pros
it automatically generates HTML, CSS and javascript, while you use the tool.

Cons
for me price seems little bit higher than should be.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Anonymous

A promising alternative to Wordpress

Used daily for less than 6 months
Reviewed 2019-04-03
Review Source: Capterra

After using Webflow for some projects I can say that is the best match for: Small to medium-sized projects brochure-ware like or content-driven where your clients want to edit the content themselves, the editor interface is quite good and you can limit what the editor can edit so you won't end up with a broken page and your clients won't be worried about breaking it either.

Pros
Webflow editor simply rocks, some website builders and over simplistic and as I developer I feel chained of it's developers choices. Others are way too messy, unnecesarily complicated. Somehow Webflow has found the way to integrate an easy to use, clear and powerful editor with a powerful and fast hosting. Overall I love that I don't need to worry about the sites speed or Security (a big thing if you are a Wordpress developer, for example). Developing on Webflow feels way easier and to the point experience, no plugins to update, no broken pages or "Oh, the cart stopped working last night", no xss vulnerabilities to attend and the list goes on. I also love that they included a CMS feature, that it's where most of their competitors lose against Webflow. Symbols are also really cool, saving up a lot of time! Last is great that you can restrict what the editor can or can't change! Why should a blog writer be able to change the site layout?

Cons
The e-commerce feature is a bit raw yet, for example, you can't add an "Add to cart" button out of the single product view, for some use cases that would add an extra click to the interaction. Consider simple elements like different tickets for an event that you already explained, taking a user to a single view makes no sense there. Also the e-commerce plan is expensive, in my opinion. For that price, I could use Shopify for example. The pricing plans sometimes feel a bit complicated to understand, maybe renaming Account plans for Freelancer or Reseller plans could help.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Andrew H. L.

Professional website builder with many features

Used daily for less than 6 months
Reviewed 2018-10-03
Review Source: Capterra

Pros
Webflow allows you to build a full-featured website with a content management system. Templates are professional, giving your site a polished look

Cons
Webflow has a learning curve that takes up to a week. Pricing, although not high, may be prohibitive for some teams

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 9/10

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Yassine B.

Beats wordpress in the long run

Used weekly for less than 6 months
Reviewed 2020-12-28
Review Source: Capterra

Making websites for clients is easier now since you just hand off the billing to them and webflow makes this swift. Ease of turning figma or mokcups into a pixel perfect design with granular editing . So many inspirations from the huge community since it belongs to a bigger community which is the no-code

Pros
Considerd no code tool and althouth the learning curve is bit steep its totally worth it and way better than Wordpress when it comes to the pros Fast hosting and freedom of design Many integrations So many templates and cloneables to speed up the process

Cons
Pricing for e-commerce is too high, plus its not easily editable once you create an e-commerce page you can't delete it Gets very pricey to customize it from a marketing perspective

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Matt B.

The new standard in website creation tools

Used weekly for less than 6 months
Reviewed 2020-12-31
Review Source: Capterra

Pros
Webflow is super powerful and we recommend all our clients to transition to Webflow from WordPress. It's so much easier to use and maintain and the CMS is class-leading. Add to that good pricing and super reliability and security, we don't develop sites on anything else

Cons
Can be complex to get started if you don't have a web design background, but the Webflow University is so good that even a beginner can get started and make their own site, with little training.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Anonymous

Front End Development just made so much easier

Used weekly for 1-2 years
Reviewed 2018-06-05
Review Source: Capterra

Great software to design static webpage and with CMS you can even create dynamic pages in seconds.

Pros
I have tried a few modern web design software and Webflow is absolutely the best. It follows the latest HTML5 and CSS3 guideline so the code is clean. It's so easy to set up Flexbox and it provides some basic common elements such as sliders, nav bars but still customizable. Web animation is also made so much easier. The best thing is the CMS. It's pretty much an alternative of Wordpress but so much more easier and flexible.

Cons
I love all the feature Webflow provided but the only thing I can't justify is the pricing for hosting. When another web hosting company provides the same service for a month and Webflow is dollar. It's hard to sell it to my clients.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Jeff M.

Webflow = Worth the Time

Used daily for less than 6 months
Reviewed 2020-08-18
Review Source: Capterra

Platform that is great for small businesses just starting out. Highly recommended for it's easy of use, affordability and scalability.

Pros
Very slick UI and super easy to use and set up for collaboration. The designer module makes it easy for non-designers to make a site that is not only usable but professional. We really like the extensions that are available for pop-up elements and other helpful engagement modules like PayPal callouts with a Promo offer

Cons
We need to track deep analytics so it's kind of an issue to figure out firing triggers via GTM especially with forms. It takes a bit to get to know the platform but that is like any CMS - Wordpress, Wix, Squarespace.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Douwe v.

The perfect website builder for Graphic- and UX-designers

Used weekly for 6-12 months
Reviewed 2020-02-06
Review Source: Capterra

Would recommend this software to all my friends, I do so actually. The learning curve seemed a bit steep at the beginning, but once you get the hang it's great!

Pros
There is no coding involved, but you're still free to create anything you want. You need a few hours to get used to the system, but once you know the basics it's super easy.

Cons
Some packages are pretty expensive compared to the market. The packages are pretty expensive and even the paid ones are limited in some ways.

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 9/10

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Alan C.

Webflow is a gamechanger for allowing marketing teams to control their website

Used daily for less than 6 months
Reviewed 2020-09-24
Review Source: Capterra

Overall I've had a fantastic experience with Webflow. It's allowed me to build webpages in the tenth of the time it has taken previously and I don't have to use any of my startup's engineering resources.

Pros
Webflow is a must-have for any marketing team. It is insanely easy to make great website experiences, easily update content, and build interactions that add polish to your website experience. I couldn't be a bigger fan. I expect to use Webflow for every marketing site in my career moving forward.

Cons
My number one complaint is on their pricing - it feels like they are nickel and dime-ing you to get the plan that you need. Additionally, the fact that you only get one admin account on the smaller plans is ridiculous, you should at least get 3.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Sean C.

Webflow is Easy-to-Use and Affordable

Used weekly for less than 6 months
Reviewed 2018-12-14
Review Source: Capterra

I have been working with Webflow for about 4 months now and plan to continue using mainly because it performs to my standards, and I feel confident using this software.

Pros
The ease of use is exceptional. Having done limited work on a website in the past, I pulled up and completed the online training (a 1 hr 55 min video), and within a week, I have feel like a skilled website developer. Additionally, there are short youtube videos that are very helpful with common skill enhancers and the price is right.

Cons
The software is somewhat limited in advanced features and plug-ins for eCommerce have to be added on. If you have difficulties with computer programs in general, you might find it challenging to use at first.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Silviu O.

Why Webflow is one of the best tools for fast web prototyping and landing pages

Used weekly for 1-2 years
Reviewed 2019-06-10
Review Source: Capterra

Webflow allows you to move really fast. It has lots of things predefined for you, it has great tutorials to learn from and great customer support. For me, it is definitely the number one choice for web prototyping because I can build a great responsive website in hours and share the link with somebody else.

Pros
Webflow can be used for both prototyping and production ready websites. One of the greatest features of Webflow is its responsiveness: the UI adapts almost seamless to different screen sizes. Modifications on one screen size are spread across all different sizes. It has this great feature that allows you to reuse UI components across the entire project just by setting the same name for the components. UI components can also have multiple names and inherit multiple behaviors from different components. The code is totally transparent to the user: the user works just with visual elements and Webflow generates code in the back. It is a great tool for prototyping web pages: you can have your project published for free on a subdomain of Webflow just by clicking a button. It has a wide variety of predefined themes you can choose from. It is great for landing pages: it has lots of SEO features built right into it if you decided to host your website on their servers.

Cons
It is hard to collaborate as a team on a shared project. Copying and sharing work between different projects is sometimes painful. The price of hosting the website is relatively high comparing to the industry standard, but you can always opt in to export the code and host it somewhere else.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Kayleigh B.

Bit of a learning curve, but once you get going it's great!

Used daily for less than 6 months
Reviewed 2019-07-23
Review Source: Capterra

Pros
I use Webflow when one of my clients needs a website completed quickly and seamlessly and want to integrate with their e-commerce platform. There's definitely a learning curve, but once you get into the groove of things it does become much easier. I love the option of using them for hosting instead of another hosting company, although it may not be the cheapest option for you. They also have a lot of tutorials on their website to help you along the way.

Cons
This is a web-based client and not downloadable software, so that gets a bit annoying if I accidentally close a window. Tutorials on the website also need to be update to match the current version. I've done a few tutorials that totally did not match the version they're currently running.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Anonymous

Webflow is a web designer's holy grail

Used daily for 2+ years
Reviewed 2018-01-18
Review Source: Capterra

My web design company can afford to support smaller businesses and non-profits, because our overhead is MUCH lower, now that we don't need to hire a development team.

Pros
Webflow has been a game changer. It allows you to develop a website in a visual way. Unlike Squarespace and Wix and the like, it's not a web builder. You actually use HTML, CSS, and JavaScript to build the website. For designers, it's crucial, because you can design websites and forego hiring a developer to code it. Truly, Webflow has impressive functionality, and they're always improving.

Cons
I wish Webflow had the functionality for native e-commerce. Multiple languages, native forums, and chat functionality would also be nice. While you can integrate all of these features from external plug-ins, it would make the development process much smoother if these functions were native.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anonymous

Best tool for building customized website

Used daily for 6-12 months
Reviewed 2020-05-19
Review Source: Capterra

Its been very pleasurably and fun despite the time it takes to understand the tool.

Pros
Ease of use. Compared with other sire bulders I have used, Webflow is light years ahead. Very clean UI with all the bell whistles. It's best feature is the blazing speed at which it conjures up clean code while building eye-catching beautiful website at the same time. I also like the recent website resizing dimension because the default monitor dimensions just dont cut it when trying to see how best your website dimension displays on different screen monitors.

Cons
It can be cumbersome for beginner to grasp how different features in the UI all fit together. I feel some features should be hidden so as not to overwhelm beginners. The pricing model is hard to grasp and quite difficult to explain to clients. Steep learning curve awaits anyone trying to understand how to build a website.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 7/10

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Isadora M.

Nice web development tool

Used occasionally for less than 6 months
Reviewed 2021-02-16
Review Source: Capterra

Webflow helped to deliver a website faster than if using custom/traditional development tools

Pros
Webflow is simple to use if you are looking into developing a simple website, landing page, or application. It has several templates that you can get started with.

Cons
Some areas might not look so good on certain resolutions or devices. The hosting of the final website is kind of expensive.

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 7/10

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Anonymous

Not bad but not so great either

Used monthly for 1-2 years
Reviewed 2018-05-15
Review Source: Capterra

Pros
I like the ability to use cool animations, don't have to write code ready made webiste easy to edit.

Cons
If you start buying templates like I did becuase my code wasnt "clean", plus the monthly fee it starts to get expensive.

Rating breakdown

Value for money
Ease of use
Features

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