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Datorama
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
AI-enabled marketing analytics & data visualization software
Table of Contents
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Datorama - 2026 Pricing, Features, Reviews & Alternatives
All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: March 2026
Datorama overview
What is Datorama?
Datorama by Salesforce is an artificial intelligence (AI) enabled software designed to help businesses across retail, finance, publishing, and other industries unify and manage marketing data. It enables managers to monitor key performance indicators (KPIs), track return on investments (ROIs), and store documents in a centralized repository.
Using Datorama’s built-in data integration engine, marketers and media professionals can gain insight into various cross-channel marketing activities and implement data modeling operations. The application allows users to automate various data-related operations like cleansing, model mapping, file analysis, and update scheduling using machine learning technology. Features of Datorama include data analysis, embedded analytics, an interactive dashboard, data visualization, notifications, and more.
Datorama offers APIs, which allows marketing teams to connect the system with various applications for web analytics, customer relationship management (CRM), email management, and more. It also helps marketing agencies allocate campaign budgets, collect client details, and generate custom reports via a unified platform.
Starting price
per month
Alternatives
with better value for money
Pros & Cons
User Interface
Ease of Use
Integrations
Pricing
Datorama’s user interface
Datorama pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
3.6
Features
4.1
Ease of use
3.9
Customer support
4.0
Reviews sentiment
What do users say about Datorama?
The data import, data visualization, and reporting dashboard tools are the most important features for our business.
Select to learn more
Who uses Datorama?
Based on 22 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
Datorama's key features
Most critical features, based on insights from Datorama users:
All Datorama features
Features rating:
Datorama alternatives
Datorama
Starting from
3000
/user
Per month
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Starting from
No pricing info
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Starting from
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Looker
Starting from
No pricing info
Datorama pricing
Value for money rating:
Starting from
3000
/user
Per month
User opinions about Datorama price and value
Value for money rating:
To see what individual users think of Datorama's price and value, check out the review snippets below.
Verified reviewer
Anonymity request
Jordan D.
Marketing Analytics Specialist
Datorama integrations (10)
Integrations rated by users
We looked at 22 user reviews to identify which products are mentioned as Datorama integrations and how users feel about them.
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Other top integrations
Datorama support options
Typical customers
Platforms supported
Support options
Training options
Datorama FAQs
Datorama has the following typical customers:
Large Enterprises, Mid Size Business, Small Business
These products have better value for money
Q. What languages does Datorama support?
Datorama supports the following languages:
English
Q. Does Datorama support mobile devices?
Datorama supports the following devices:
Android, iPad, iPhone
Q. Does Datorama offer an API?
Yes, Datorama has an API available for use.
Q. What level of support does Datorama offer?
Datorama offers the following support options:
Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
