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TRACARDI

Empowering customer engagement, boosting sales.

Table of Contents

TRACARDI - 2025 Pricing, Features, Reviews & Alternatives

What is TRACARDI?

Tracardi is an open-source customer data platform and engagement solution. It collects customer data from multiple channels such as mobile apps, web services, CRMs, e-commerce shops, CSV files, and APIs. Tracardi then unifies the customer data into one format and orchestrates it to other systems for analysis, tracking, and management.

The platform can insert micro front-ends to enable real-time customer interactions and gain valuable insights. Tracardi has an event-based system that triggers actions like marketing automation campaigns, SMS, and emails based on events received. This helps boost customer engagement and retention.

Businesses can install and use Tracardi for free as it is open-source. There are also additional paid premium services offered for further customization and streamlining of customer journeys. The commercial version is tailored to optimize workflows and customer engagement.

Overall, Tracardi provides robust customer journey automation capabilities. By unifying data from multiple sources, it empowers businesses to better understand their customers and deliver personalized experiences across channels. The open-source nature makes it easily adaptable while the commercial version takes it to the next level.

Benefits of using TRACARDI

Open source and free to use, reducing costs
Unifies customer data from multiple channels into one view for analysis and insights
Automates customer engagement through workflows like personalized messaging and marketing campaigns
Easy to integrate via JavaScript snippet into existing systems like web shops
Extendable platform that can be customized to meet your needs

Starting from

No pricing info

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TRACARDI's key features

Most critical features, based on insights from TRACARDI users:

Event Triggered Actions

5.0

(3)

Real-Time Data

4.8

(5)

Customer Database

4.5

(2)

Email Marketing

4.5

(2)

Third-Party Integrations

4.7

(3)

Customer Segmentation

4.7

(3)

All TRACARDI features

Features rating:

4.3

(6)

GDPR Compliance

5.0

(1)

Surveys & Feedback

3.0

(2)

Contact Database

5.0

(1)

Reporting & Statistics

(0)

Real-Time Analytics

(0)

Personalization

(0)

Multi-Channel Communication

(0)

Lead Capture

(0)

Data Integration

(0)

Customer Profiles

(0)

Customer Activity Tracking

(0)

Behavioral Analytics

(0)

Behavior Tracking

(0)

Audience Targeting

5.0

(1)

API

5.0

(1)

Activity Tracking

5.0

(1)

Activity Dashboard

(0)

TRACARDI alternatives

TRACARDI

4.7

(6)

Starting from

No pricing info

Free trial

Free version

Ease of Use

4.3

Features

4.3

Value for Money

4.8

Customer Support

4.7

ZoomInfo Sales

4.1

(297)

visit website

Starting from

No pricing info

Free trial

Free version

Ease of Use

4.3

Features

4.2

Value for Money

3.6

Customer Support

3.8

Xtremepush

4.4

(27)

visit website

Starting from

250

Free trial

Free version

Ease of Use

4.4

Features

4.3

Value for Money

4.1

Customer Support

4.5

InMoment

4.4

(23)

visit website

Starting from

No pricing info

Free trial

Free version

Ease of Use

4.1

Features

4.0

Value for Money

4.2

Customer Support

4.6

TRACARDI pricing

Value for money rating:

4.8

Starting from

No pricing info

Pricing details

Subscription

Free trial

Free plan

Pricing range

view pricing plans

TRACARDI integrations (16)

Top integrations

TRACARDI support options

Typical customers

Freelancers

Small businesses

Mid size businesses

Large enterprises

Platforms supported

Web

Android

iPhone/iPad

Support options

Email/Help Desk

Chat

Training options

Documentation

Videos

Webinars

Live Online

TRACARDI reviews

Overall rating

4.7

Positive reviews

100

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend9.17/10

Rating distribution

Read all reviews

TRACARDI FAQs

Q. What type of pricing plans does TRACARDI offer?

TRACARDI has the following pricing plans:
Pricing model: Free, Subscription, Open Source

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Q. Who are the typical users of TRACARDI?

TRACARDI has the following typical customers:
Mid Size Business, Small Business

Q. What languages does TRACARDI support?

TRACARDI supports the following languages:
English

Q. Does TRACARDI offer an API?

Yes, TRACARDI has an API available for use.

Q. What other apps does TRACARDI integrate with?

TRACARDI integrates with the following applications:
FullContact, ActiveCampaign, Zapier, MongoDB, Airtable, PostgreSQL, Amplitude, Apache Kafka, MySQL, CiviCRM, Mautic, Matomo, Mixpanel, Mailchimp, Twilio, HubSpot CRM

Q. What level of support does TRACARDI offer?

TRACARDI offers the following support options:
Email/Help Desk, Chat

Related categories

Customer Data Platform