Twilio - 2024 Pricing, Features, Reviews, & Alternatives

Reviewers appreciate Twilio's scheduled messaging capabilities. They report that it allows them to set messages to be sent at specific times, which is particularly useful for time-sensitive communications. Users highlight the convenience of automating message sends, freeing them from manual intervention. They find it helpful for planning marketing campaigns and follow-ups. Integrations with platforms like Bubble, Marketo, and Chili Piper are also noted, enhancing the functionality of scheduled messaging in Twilio. Of the 16 Twilio users who gave detailed accounts of their use of Scheduled Messaging, 94% rated this feature as important or highly important.

Users find Twilio's mass texting capabilities convenient and efficient for communicating with large groups. They report that it allows for quick and easy bulk messaging, which is useful for announcements, marketing campaigns, and urgent updates. Reviewers appreciate the customization options and integration with CRMs and telephony systems like 3CX. Some users mention occasional issues with message deliverability and costs, but overall, they find it a valuable tool for reaching a wide audience. Of the 23 Twilio users who gave detailed accounts of their use of Mass Texting, 91% rated this feature as important or highly important.

Reviewers highlight Twilio's message personalization capabilities as a key aspect. They appreciate the ability to customize messages with recipient-specific details, such as names and unique links, which enhances engagement and customer satisfaction. Users find it easy to implement personalized messages through templates and dynamic variables. They report that Message Personalization helps build trust and credibility with recipients, leading to better business relationships. Integrations with marketing platforms and APIs further enhance personalization in Twilio. Of the 17 Twilio users who gave detailed accounts of their use of Message Personalization, 88% rated this feature as important or highly important.