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Adobe Mix Modeler Logo

Cloud-based marketing analytics tool for marketers.

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Adobe Mix Modeler - 2026 Pricing, Features, Reviews & Alternatives

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Adobe Mix Modeler overview

What is Adobe Mix Modeler?

Adobe Mix Modeler is a cloud-based marketing analytics solution that helps marketing teams track and manage campaigns on a unified interface. The solution combines AI-powered data modeling and marketing scenario planning capabilities to enable strategic decision-making across marketing channels. It allows users to consolidate and harmonize marketing performance, spend, and conversion data, along with other key business factors. Adobe Mix Modeler leverages advanced AI and machine learning technology to provide a holistic measurement approach, delivering model outputs and visualizations through a user-friendly interface.

The software's AI-powered models can be easily customized to align with unique business characteristics and objectives, improving the relevancy and forecasting accuracy of marketing mix and budget allocations. Users can quickly generate, compare, and adjust multiple marketing budget plans, running AI-recommended scenarios to forecast results and make more confident, expedited investment decisions. Additionally, Adobe Mix Modeler facilitates integration with various Adobe solutions, such as Customer Journey Analytics and Journey Optimizer, enabling a seamless flow of incremental insights to enhance marketing optimization and customer experience strategies.

Starting price


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Adobe Mix Modeler’s user interface

Ease of use rating:

Adobe Mix Modeler reviews

Overall rating

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Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
Rating distribution

5

4

3

2

1

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Adobe Mix Modeler's features

Activity dashboard
Ad hoc reporting
AI/Machine learning
Alerts/Notifications
API
Attribution modeling
Campaign analytics
Campaign planning
Campaign tracking
Conversion Rate Optimization
Conversion tracking
Cross channel attribution
Customizable fields
Customizable reports
Dashboard
Data import/export
Data source connectors
Data visualization
KPI monitoring
Monitoring
Multi-Campaign
Multi-Channel attribution
Multi-Channel data collection
Multi-Channel management
Multi-Channel marketing
Multi-Touch attribution
Performance metrics
Predictive analytics
Reporting & statistics
Reporting/Analytics
ROI tracking
Third-Party integrations

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Adobe Mix Modeler support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Adobe Mix Modeler FAQs

Q. Who are the typical users of Adobe Mix Modeler?

Adobe Mix Modeler has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business

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Q. What languages does Adobe Mix Modeler support?

Adobe Mix Modeler supports the following languages:
English


Q. Does Adobe Mix Modeler offer an API?

No, Adobe Mix Modeler does not have an API available.


Q. What other apps does Adobe Mix Modeler integrate with?

Adobe Mix Modeler integrates with the following applications:
Adobe Campaign, Azure Data Lake Storage, Amazon S3, Azure Files, Zendesk QA, Oracle Service, SDK.finance, Adobe Analytics, Azure Blob Storage, Adobe Real-Time CDP, Google Ads, Adobe Customer Journey Analytics, ServiceNow, Salesforce Customer360, Google Cloud Storage, Adobe Journey Optimizer, Marketo Engage, Amazon Kinesis, Snowflake

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