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Blueshift Pricing, Features, Reviews and Alternatives
Blueshift FAQs
Q. Who are the typical users of Blueshift?
Q. What other apps does Blueshift integrate with?
Blueshift integrates with the following applications:
Tray.io, Airship, Adobe Commerce, Google Analytics 360, Amazon S3, Lob, AppsFlyer, Delighted, Zapier, Tealium Customer Data Hub, OneSignal, Infobip, Segment, LiveRamp, SparkPost, MetaRouter, Netcore Customer Engagement & Experience Platform, DojoMojo, PushNami, Twitter, Salesforce Sales Cloud, Snapchat, SendGrid, Mobiniti, Slack, Clickatell, Google Ads, Taboola, LinkedIn for Business, Meta for Business, Mixpanel, Mailgun, Twilio, Criteo, Branch Metrics, Digioh, AdRoll, Google Marketing Platform, Adobe Advertising Cloud, Gupshup, Snowflake, Shopify, Zendesk Suite
Blueshift product overview
What is Blueshift?
The Blueshift SmartHub CDP gives marketers all the tools they need to deliver relevant, connected experiences across the entire omnichannel customer journey. The single, flexible, easy-to-use platform unifies customer data from any source, unlocks intelligence with customizable AI, and activates data in real-time with automated decisioning. Marketers can now orchestrate connected omnichannel customer experiences shaped around customer understanding and behaviors real-time.
Typical customers
Platforms supported
Support options
Training options
Not sure about Blueshift? Compare it with a popular alternative
Starting from
No pricing info
Starting from
20
Per month
Usage Based
Blueshift pricing information
Value for money
4.3
/5
7
Starting from
No pricing info
Pricing options
Value for money contenders
Blueshift features
Functionality
4.6
/5
7
Total features
68
7 categories
Most valued features by users
Functionality contenders
Blueshift users reviews
Overall Rating
4.4
/5
7
Positive reviews
100
%
Overall rating contenders
Chris K.
Financial Services, 501-1,000 employees
Used daily for 2+ years
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personalization at scale, omni channel marketing, dynamic customer experiences
The tech is super reliable and fast; the automation capabilities are top notch; integrating data is easy which has allowed us to deepen personalization to millions of daily users. We consider blueshift to be a partner because of the level of support they've given in helping us drive growth.
Nothing. But in an ideal world, I do with the customer level reporting was more more robust.
Jeff F.
Health, Wellness and Fitness, 51-200 employees
Used weekly for 6-12 months
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As a marketing officer for a prominent e-commerce company, we were confronted with a number of difficulties regarding the engagement and retention of our customers. We needed a solution that could help us make our customers' experiences more personalized and relevant while also making our operations run more smoothly.We decided to implement Blueshift after considering a number of alternatives. We have...
We decided to implement Blueshift after researching a number of marketing automation platforms, and it has revolutionized our business.Blueshift's advanced segmentation capabilities are a standout feature. Machine learning algorithms are used by the platform to look at customer data and find patterns and insights that we wouldn't have found on our own. Because of this, we are now able to develop highly...
After broad examination, we chose to execute Blueshift, and keeping in mind that we were amped up for the stage's high level abilities, we were likewise worried about the possible intricacy and reconciliation issues.Fortunately, the Blueshift team helped us quickly get up and running with comprehensive training and support. Even though the platform's advanced features took some getting used to, we...
Darshit P.
Financial Services, 501-1,000 employees
Used daily for 2+ years
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Blueshift has been very useful for supporting our CDP initiatives. The Tech Stack that the software uses are best in class with latest and greatest technologies. It is evident when we integrate customer interaction events into the platform. It offers great segmentation and syndication features for the Marketing Department to execute campaigns specific to email and social channels
Flexibility of Data Integration Ability to create reusable segments Dynamic Templates for personalization Dynamic API Integration Cloud App Integration with tools like Salesforce Data Science and Machine Learning models that the software produces
Analytic Capabilities . Would like to see features that allows query engine and analytics reports on the data sets. This helps users drive campaigns
Verified reviewer
Financial Services, 501-1,000 employees
Used daily for 1-2 years
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We've been implementing quite a few different frequency tests lately - and Blueshift makes it easy to flag customers in certain segments to easily evaluate and track how the tests are performing. We've been able to identify gaps in revenue that we're missing because we aren't emailing at the most optimal cadence for consumers.
Blueshift is very versatile from a functionality standpoint. I feel like we are able to accomplish most things we want to test easily and efficiently. For the most part it is very user friendly as well. I've only been a daily user for the past 5 months, and I feel like I was able to pick it up very quickly with limited frustration.
The dashboard tends to be a bit buggy - it usually doesn't impact what we're trying to accomplish, but it can get frustrating when you run into issues that prevent you from finishing a task. I will say that support is very quick to respond and usually resolves issues in a timely manner. Another point that I've spoken with the Blueshift team about is more robust reporting. Many times we are interested in looking at campaign trends filtered by template - there are ways to look at overall template performance and overall campaign performance - but not a way to layer both. I'd love to see more intricate reporting in the future.
Verified reviewer
Marketing and Advertising, 51-200 employees
Used daily for 6-12 months
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Very complete Marketing Automation tool. It has almost everything you can ask of such software. Its interface is simple and functional. Glad I tried it.
By reviewing something, with other software with which I work, and using the same banners, I get a better opening rate in email campaigns, but I do not know what the reason can be.
Common Blueshift comparisons
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