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LeadSquared

Marketing automation and sales execution platform

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LeadSquared Pricing, Features, Reviews and Alternatives

LeadSquared product overview

Price starts from

$

25

/momonth
Per Feature

What is LeadSquared?

LeadSquared is a complete CRM and marketing automation software to help businesses capture, nurture, manage and track their leads in one place. The cloud-based solution is designed for enterprises and SMEs and provides tools for lead capturing, lead nurturing, sales management, marketing analytics and more.

Key benefits of using LeadSquared

  • Capture leads from all possible sources, including email, phone calls, chat, online ads, blog, lead generation websites, and events. Create effective, customized and responsive landing pages using our Landing Page builder. You can use your own templates or pick from our extensive template library. You can also convert any web-page into a lead-capture engine by creating responsive web forms, as well as website widgets (topbars and sidebars).

  • Engage with your with email, SMS and drip-marketing campaigns. Track your lead's activities with across all touchpoints - website, blogs, emails, online ads, and phone calls. Easily segment your lead list based on lead scores, behavior, geography or any variable that is relevant to you.

  • Prioritize the most sales-ready leads by using Lead Quality and Lead Engagement scoring. Automate lead assignment within your Sales team by pre-defining distribution rules. Set tasks and reminders to manage customer interactions easily. Keep your sales data with you even when you are on the move, with our mobile app.

  • Access deep marketing, sales and revenue insights and get answers to questions such as the performance of your sales team, your best lead source, your best performing campaign, and the amount of revenue generated.

  • Use the LeadSquared API to connect your business apps, lead generation websites, etc. to your LeadSquared account, using our developer-friendly API and webhooks framework. Also, get access to LeadSquared's own developer platform, Lapps. This allows you to design and code your own custom business logic.
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    FAQs/Forum
    Chat
    Email/Help Desk
    Phone Support
    Knowledge Base

    Training options

    In Person
    Videos
    Webinars
    Live Online
    Documentation

    LeadSquared pricing information

    Value for money

    4.3

    /5

    57

    Price starts from

    $

    25

    /momonth
    Per Feature

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Value for money contenders

    LeadSquared features

    Functionality

    3.9

    /5

    57
    Total Features90 5 categories

    Most valued features by users

    Reporting/Analytics
    Campaign Management
    API
    Activity Dashboard
    Third Party Integrations
    Data Import/Export
    Customizable Templates
    Campaign Analytics

    Functionality contenders

    LeadSquared users reviews

    Overall rating

    4.2

    /5

    57

    Positive reviews

    86%

    Write a review
    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend7.86/10
    Rating distribution

    5

    4

    3

    2

    1

    22

    27

    5

    1

    2

    Pros
    LeadSquared has been exceptionally good and has been evolving continuously to give us more features and options. My teams love the ease of use, the design and the continuously evolving new features.

    VH

    Venkat H.

    Kudos to the LeadSquared team for developing an excellent software. I would strongly recommend LeadSquared to anybody that is looking for a great lead management tool with an excellent ROI.

    VH

    Venkat H.

    I recommend LS for any start up, mid size enterprise or a high scale enterprise, trust me on this looks like words of ease in praising the apps, But in fact it is a True Value Addition.

    DP

    Durga P A.

    Cons
    Some features are missing at the time of this review but not going to mention them as I know they are in the pipeline.

    KG

    Kevin G.

    Integration with other MIS softwares is a bit of a pain. Emailer campaign setup could be a little easier.

    RS

    Rohit S.

    As you all know to acquire new clients from the market is very difficult in today's market.

    AK

    Avishek K.

    Overall rating contenders

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

    Share this review:

    Very Useful Software for Sales Field

    Reviewed 5 years ago

    I am using this software for our institution from last 1.5 years and found it very helpful. We have 5 users along with 1 administrator. It is very handy and hassle free software. Being as a administrator of the software in our organization I can say that is it very easy to adopt and our users are very friendly with this software.

    Pros

    Reminder Pop-ups. E-mail campaign, Defined dashboard, Landing page integration, Auto responders, Separate list for particular data, HTML mailer creation, transactional SMS and Various Kind of Analytical Reports, etc. Export import feature of the LSQ to help generate more defined reports in excel format. E-mail campaign report helps to target the audience based on open and click rate of the mailer. Gets immediate responses from helping team (Technical team) at the time of any kind of technical error or at the time of support requirement.

    Cons

    Third party integration with LSQ takes time.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend7/10

    Share this review:

    Marketing Automation tool for SMBs

    Reviewed a year ago

    Overall, the tool is fulfilling all the requirements of any SMB. Especially with a small team this tool is for you to achieve things fast.

    Pros

    Very easy to use. Administration can be done without any coding hardcore skills. Landing page creation is easy and feature like some Landing page some module can be visible or hide on mobile is a great one without any coding. Support is great. The customer care team is very fast in responding to customer queries.

    Cons

    Third-party tool integration sometimes feels limited. When it comes to reporting all required reports are available like lead source, lead history, but advanced-level reporting feels limited. for SMBs leadsquared is sufficient.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend3/10

    Share this review:

    Long Implementation and Setup Process, Poor Support

    Reviewed 2 years ago

    I would only recommend this product if you do not have any data to import from other software tools or if you are looking for very basic functionality. If you are planning to use more advanced functionality, ask them to FULLY demo it for you. Ask lots of questions, don't make any assumptions! I wish I had spent more time doing my due diligence during the evaluation process. I probably would have discovered it was not the best fit.

    Pros

    The price is what was most attractive about this software. For the feature set included the price was right compared to the marketplace.

    Cons

    The setup process took much longer than anticipated. We had data to import from another system and working with the support staff off-shore was a challenge. I wound up having to pull an internal resource (developer) to get the import completed. I consider myself pretty savvy with marketing automation/email marketing/crm software tools and I was challenged with the implementation. When all was said and done, we were unable to gain all of the reporting and functionality we initially thought we were purchasing.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

    Share this review:

    Best Marketing Automation and CRM Software

    Reviewed 2 years ago

    My overall experience with LeadSquared is amazing, I like their dashboard and reporting features the most.

    Pros

    I like everything about LeadSquared but mostly I like their simple CRM interface. I like the way we are able to create different camping for different members and shoot an email at one go. like their dashboard and report feature the most, they are very accurate and informative.

    Cons

    There is one thing that I want to say about it that I dislike about it and that is their price is a little bit expensive compared to others, but I can say that it is worth to spend on it.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support

    Share this review:

    Brilliant tool for Lead Automation - helping Marketing and Campaigns

    Reviewed 6 years ago

    I have been very impressed with LeadSquared - that we had chosen amongst a plethora of tools available for the purpose - but none was as useful and easy to use as LeadSquared. We were doubly impressed with the depth of thinking that had gone in thinking each feature and how to make it the most useful for actual users. My sales and marketing team are quite excited by the effectiveness of the tool - and our witnessed business growth is a strong testimonial. As a decision maker, I get quick and intuitive reports which helps in aligning our strategy to our business goals and keeps team performance high. LeadSquared team has been exceptional in providing support and promptly resolving our queries in minutes. I strongly recommend LeadSquared.

    Pros

    1. Can be used even by Junior staff with minimal training - very intuitive product. 2. Has all the features that help us in our sales/marketing automation. 3. Landing page feature helps us creating mini sites and getting effective metrics. 4. Strong reliable support. 5. Good pricing options - value for money! I would strongly recommend the reader to take LeadSquared tour and try it - you shall definitely find it worth your business value!

    Cons

    Granularity of access for lists for campaigns can be improved.

    LeadSquared FAQs and common questions

    LeadSquared has the following pricing plans:
    Starting from: $25.00/month
    Pricing model: Subscription
    Free Trial: Available


    LeadSquared has the following typical customers:
    Large Enterprises, Mid Size Business, Small Business


    LeadSquared supports the following languages:
    English


    LeadSquared supports the following devices:
    Android, iPhone, iPad


    Yes, LeadSquared has an API available for use.


    LeadSquared integrates with the following applications:
    CallRail, Microsoft Outlook, Magento Commerce, Google Analytics, Zapier, Instapage, Gmail, SuperReceptionist, Unbounce, Acuity Scheduling, Wordpress, Freshdesk, Twitter, Gravity Forms, Ameyo, Salesforce Sales Cloud, LiveChat, GoToWebinar, Facebook, Olark, BigCommerce, Shopify, Zendesk


    LeadSquared offers the following support options:
    FAQs/Forum, Chat, Email/Help Desk, Phone Support, Knowledge Base

    Related categories