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Microsoft Advertising Logo

Campaign management and search engine optimization software

Table of Contents

Microsoft Advertising - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: February 2026

Microsoft Advertising overview

What is Microsoft Advertising?

Microsoft Advertising is a pay-per-click software designed to help businesses select searchable keywords to configure advertisements and manage campaigns. Administrators can define budgets, measure return on investment (ROI), and adjust spending on a unified interface.

The platform enables managers to create bidding strategies and target advertising campaigns across various geographic regions, demographics, and timings. Microsoft Advertising allows teams to import ongoing campaigns from Google Ads and Facebook Ads using mobile applications on Android and iOS devices. Supervisors can also gain insights into campaign summaries and analyze clicks, impressions, conversion rates, click-through rates (CTR), and other key performance metrics.

Microsoft Advertising lets stakeholders utilize audience intelligence capabilities to connect and engage the targeted audience. Operators can also set up rules to automate specific functions and receive notifications about upcoming credit card expiration dates on a centralized dashboard.

Key benefits of using Microsoft Advertising

High ROI
Transparent pricing
Easy-to-use campaign management

Starting price


Alternatives

with better value for money

Microsoft Advertising’s user interface

Ease of use rating:

Microsoft Advertising reviews

Overall rating

3.7

/5

10

Positive reviews

70

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6.8/10
Rating distribution

5

4

3

2

1

2

5

2

0

1

Who uses Microsoft Advertising?

Based on 10 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising
Commercial Real Estate
Computer Software
Health, Wellness and Fitness
Others

Use cases

PPC
Campaign Management
Marketing Analytics
Display Advertising
SEO/SEM

Microsoft Advertising's key features

Most critical features, based on insights from Microsoft Advertising users:

Campaign analytics
Advertising management
Click tracking
Budget management
For ppc campaigns
Campaign planning

All Microsoft Advertising features

Features rating:

Activity dashboard
Audience targeting
Campaign management
Dashboard
Monitoring
Keyword research tools
Lead capture
Data import/export
Social promotion
ROI tracking
Reporting & statistics
Real-Time analytics
Multi-Campaign
Keyword tracking
Keyword rank tracking
Engagement tracking
Conversion Rate Optimization
Channel management
Backlink monitoring
Activity tracking

Microsoft Advertising alternatives

Microsoft Advertising logo

Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Adplorer logo
visit website

Starting from

3000

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
SE Ranking logo
visit website

Starting from

103.20

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Spider AF logo
visit website

Starting from

150

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Microsoft Advertising support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
FAQs/Forum
Phone Support
Chat

Microsoft Advertising FAQs

Q. Who are the typical users of Microsoft Advertising?

Microsoft Advertising has the following typical customers:
Large Enterprises, Mid Size Business, Small Business

These products have better value for money


Q. What languages does Microsoft Advertising support?

Microsoft Advertising supports the following languages:
English


Q. Does Microsoft Advertising offer an API?

No, Microsoft Advertising does not have an API available.


Q. What level of support does Microsoft Advertising offer?

Microsoft Advertising offers the following support options:
Email/Help Desk, FAQs/Forum, Phone Support, Chat

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