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TrueClicks

PPC marketing campaign management software for Google Ads

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Table of Contents

TrueClicks - 2026 Pricing, Features, Reviews & Alternatives

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

Last updated: March 2026

TrueClicks overview

What is TrueClicks?

TrueClicks is PPC management software that helps paid search teams at agencies and brands to audit, monitor, and optimize their Google Ads and Microsoft Advertising campaigns.

Founded in 2017 by marketing agency veterans, we're on a mission to raise the PPC quality standard. We aim to be the most intuitive tool for tracking all your accounts in one place, automating repetitive tasks, and delivering actionable, prioritized, and unbiased recommendations to improve performance.

With real-time alerts, a robust scoring system, and clear next steps, TrueClicks makes sure you never miss an issue or opportunity again. This makes it easier to improve results, retain clients, and save at least 10 hours per month per user.

Starting price

249flat rate /
per month

view pricing plans

try for free

Pros & Cons

User Interface

Ease of Use

Training and Learning Curve

TrueClicks’s user interface

Ease of use rating:

4.5

(49)

TrueClicks pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from

Overall rating

Reviews sentiment

3-4(24)

5(25)

What do users say about TrueClicks?

User interface is well designed and intuitive.

Select to learn more

Who uses TrueClicks?

Based on 49 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising

Retail

Consumer Goods

Events Services

Others

Use cases

PPC

Campaign Management

Marketing

TrueClicks's key features

Most critical features, based on insights from TrueClicks users:

For ppc campaigns

4.6

(18)

Performance management

4.2

(15)

A/B testing

2.7

(6)

Budget management

4.1

(12)

Advertising management

4.2

(10)

Campaign planning

3.5

(6)

All TrueClicks features

Features rating:

4.3

(49)

Performance metrics

5.0

(1)

Conversion tracking

4.4

(7)

Campaign management

4.1

(7)

Campaign analytics

3.5

(8)

Multi-Campaign

4.1

(7)

Reporting & statistics

4.0

(1)

Data import/export

4.3

(3)

Channel management

4.0

(3)

Trend analysis

(0)

Third-Party integrations

(0)

ROI tracking

(0)

Real-Time reporting

(0)

Real-Time monitoring

(0)

Real-Time data

(0)

Multi-Channel marketing

(0)

Monitoring

(0)

Keyword tracking

(0)

Customizable reports

(0)

Campaign Segmentation

(0)

Bid management

(0)

API

(0)

Alerts/Notifications

(0)

Activity tracking

(0)

Activity dashboard

(0)

Account alerts

(0)

TrueClicks awards

PPC

81/100

TrueClicks alternatives

TrueClicks

4.5

(49)

visit website

Starting from

249

Per month

Free trial

Free version

Ease of Use

4.6

Features

4.3

Value for Money

4.4

Customer Support

4.7

Google Ads

4.4

(1K)

learn more

Starting from

No pricing info

Free trial

Free version

Ease of Use

Features

Value for Money

Customer Support

Quartile

4.5

(93)

learn more

Starting from

No pricing info

Free trial

Free version

Ease of Use

Features

Value for Money

Customer Support

Adalysis

4.6

(116)

learn more

Starting from

No pricing info

Free trial

Free version

Ease of Use

Features

Value for Money

Customer Support

TrueClicks pricing

Value for money rating:

4.4

Pricing plans

Pricing details:

Free plan

Free trial

Subscription

Free

0.00

Features included:

One free plan per company
Unlimited Microsoft Advertising accounts
Unlimited users using the same email domain
Self-serve onboarding
Chat and email support (two business days)
Unlimited Google Ads accounts
80+ auditing checks for Google Ads
50+ monitoring checks for Google Ads
15+ monitoring checks for Microsoft Advertising
The world’s most powerful N-gram analysis
Budget pacing for Google Ads and Microsoft Advertising
Fix issues directly from TrueClicks in a couple of clicks
Auto-apply preferred campaign settings and negatives
One-click deep links to Google Ads and Microsoft Advertising

Plus

249

Per month

Features included:

Everything in FREE Plus
Fast-track onboarding
Unlimited users from any domain
Chat, email and phone support (one business day)
Fair pricing when paying by invoice for 12 months

Pro

549

Per month

Features included:

Everything in Plus, plus
Eligible for unlimited spend during the first 8 weeks before deciding on a subscription
Priority support and onboarding by your Customer Success Manager
Deep insights into your team's adoption and usage of TrueClicks
Two success planning calls per year
Two training/feedback calls per year
Fair pricing when paying by invoice for 6 or 12 months
Optional: dedicated chat channel for your team and ours

Enterprise

1,999

Per month

Features included:

Everything in Pro, plus
Eligible for unlimited spend during the first 12 weeks before deciding on a subscription
Four success planning calls per year

User opinions about TrueClicks price and value

Value for money rating:

4.4

(49)

To see what individual users think of TrueClicks's price and value, check out the review snippets below.

“A great time-saver and independent piece of software necessary for the PPC specialist of 2021. Better than OptiScore from Google, more actionable and not solely focused on growth.”