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Market Research Software

Last updated: April 2026

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30 software options

Alchemer logo

Alchemer

Customer experience management and online survey platform

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The Alchemer Platform is the ideal solution for teams, departments, or for an entire organization looking to close the feedback loop with their customers and employees. Transform data into strategic action by effortlessly collecting, analyzing, and delivering actionable guidance—at any scale.

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Lightster logo

Lightster

User testing platform with real people, not testers.

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Lightster helps you find your target audience for interviews, testing, and feedback.

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Quirkos logo

Quirkos

Qualitative analysis software

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Quirkos makes qualitative coding and analysis simple and intuitive, with a visual and colorful interface. Users are able to tag and code their data with bubbles, and use visual outputs and tools to see trends and patterns in their qualitative text data.

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Nfield logo

Nfield

Online, CAPI & CATI survey software for market researchers

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Nfield is an online, CAPI, and CATI data collection platform for market research professionals to conduct secure, high quality, and professional surveys. Organizations are able to present questions using attractive templates which are fully responsive to different device screen sizes.

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CoolTool logo

CoolTool

Automated Neuromarketing Research Platform

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NeuroLab by CoolTool is a research software that includes eye tracking, emotion measurement, brain activity (EEG), mouse tracking fully integrated into survey.

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Elium logo

Elium

Smart knowledge for global operations and customer services

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Elium is an award-winning EU knowledge management solution that enables businesses to enhance knowledge accuracy, accessibility, and governance. Elium Hub centralises information for global operations, while Elium Desk provides frontline teams with the right knowledge to improve service quality.

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iqurate logo

iqurate

Complete control for complex research projects

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Iqurate is a solution designed to help businesses of all sizes conduct complex research projects with complete control. It offers a toolkit for data management, analytics, and payment processing to empower users to become "data geniuses". Key features include data dashboards, fraud checks, incentive management with popular gift cards, and advanced workflows.

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ExpiWell logo

ExpiWell

Cloud-based forms automation tool for researchers.

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ExpiWell is a cloud-based forms automation solution that helps conduct mobile surveys via real-time data collection, collaboration tools, participant engagement, and more. With ExpiWell's mobile application, users can send questions to participants through push notifications and choose from various question types, including multimedia options like video, audio, and image data.

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QuestionPro logo

QuestionPro

Cloud-based survey solution for generating insights

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QuestionPro is a research suite of tools that lets users conduct surveys and research securely, collect feedback and perform data analytics. It offers survey analytics dashboards, enterprise-grade research tools, and a range of features for customer experience management, employee experience management, and real-time data collection and analysis.

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Q One logo

Q One

All-in-one market research & consumer insight platform

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Q One is an all-in-one market research and consumer insight platform for multi-channel, multi-currency, and multilingual market research. The cloud-based platform offers a range of tools for research professionals that help increase panel engagement and identify opportunities in the marketplace.

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Voxco Online logo

Voxco Online

Flexible online survey software

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Voxco Online is a cloud-based online flexible survey creation & distribution tool. It's designed for survey organizations and its inside departments.

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Indeemo logo

Indeemo

AI powered, in-the-moment Video Research Platform.

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AI Powered end-to-end Video Research platform for understanding People, Products, Purchases and Experiences, deeper and at scale.

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Similarweb logo

Similarweb

Website & app traffic data analysis

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Similarweb empowers businesses to grow, outperform competitors, and win their market. From traffic metrics to channel insights and industry trends, it delivers the digital intelligence needed to understand your audience and lead your category.

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Sprinklr logo

Sprinklr

Social media management, analytics & strategy planning.

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Sprinkl offers social media management products to help brands improve their presence on social media, increasing engagement, improving insight and becoming more strategic. It is a social experience management platform with a suite of apps to ensure brand consistency among customers and staff.

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Survey Analytica logo

Survey Analytica

Cloud-based survey platform

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Survey Analytica is a survey platform that comes with a vast collection of stunning templates. It saves users' valuable time and effort in designing surveys.

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Key Survey logo

Key Survey

Cloud based and on premise survey software

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Key Survey is an enterprise survey solution that allows users to design surveys, collect responses and analyze data through advanced tools

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Jotform logo

Jotform

Cloud-based form builder tool for digital forms.

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Create and deploy powerful market research surveys in minutes with Jotform Enterprise.

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SurveySparrow logo

SurveySparrow

Software for creating and managing feedback and surveys

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SurveySparrow lets you turn surveys into conversations. With a conversational interface, SurveySparrow enables users to create and share highly engaging, mobile-first surveys that offer a chat-like experience.

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SurveyJS logo

SurveyJS

JavaScript Form Builder — Simplify forms. Secure your data.

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SurveyJS is a product family of client-side UI components that simplify data collection in your JavaScript application. Create and style dynamic JSON-based forms using a self-hosted form builder that features a CSS theme editor and GUI for conditional rules and form branching.

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Discover logo

Discover

Online choice analytics software.

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Discover is our web-based survey platform that makes choice analytics easier than ever before. Point and click to build a survey easily!

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XM for Strategy & Research logo

XM for Strategy & Research

Customer insights & brand research survey management tool

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Qualtrics CoreXM is the the most trusted enterprise market research platform in the world to capture, analyze and act on data. Our flexible platform features make it easy to build beautiful, complex surveys with state of the art features. Track consumer behavior across diverse segments.

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SurveyLab logo

SurveyLab

Survey software and questionnaire tool

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Survey software that can work with any survey panel incl. Cint, Dynata (ResearchNow/SSI), PeanutLabs and more. Teamwork. Powerful analytics and data filtering options.

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IdSurvey logo

IdSurvey

Survey software specialized in phone surveys, web, offline

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IdSurvey is a cloud-based solution for surveys via telephone, web and face to face (CATI-CAWI-CAPI). Key features include text piping, 50+ questions, multi-channel distribution, audience targeting, SMS and Email sender, data export, and reporting.

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LimeSurvey logo

LimeSurvey

Free international cloud-based survey software

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LimeSurvey is an open-source online survey tool offering a range of features for creating polls, questionnaires, and surveys. It supports complex validation rules, conditional logic, quota management, and is available in over 80 languages, catering to educational, business, and research needs.

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SmartSurvey logo

SmartSurvey

Online survey & questionnaire tool

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SmartSurvey is a cloud-based survey & questionnaire management tool which allows users to create, distribute, manage, and analyze responses for unlimited surveys.

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