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Market Research Software with Customer Segmentation (2026) - Page 4

Last updated: April 2026

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99 software options

Cikisi WMT logo

AI-Powered Market Intelligence SaaS Software

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AI-powered market research software that analyzes market trends, competitive dynamics, and industry signals using real-time web data. Cikisi supports continuous, data-driven market analysis and strategic planning.

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OpinionX logo

Survey platform for strategic product research

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OpinionX is a survey platform for strategic product research, helping teams measure user needs, map customer segments, and model pricing decisions. It offers advanced methods like conjoint analysis, maxdiff analysis, pairwise comparison, and ranked-choice voting to prioritize features and understand preferences. OpinionX includes segmentation tools with automated crosstab analysis and AI-powered clustering to compare results across user types.

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QualSights logo

Insights and Technology Platform

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QualSights enables brands to gain deep, authentic consumer insights worldwide, quickly and cost-effectively. Using proprietary tech, businesses collect real-time feedback by remotely observing and engaging consumers in their natural environments.

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IntouchSurvey logo

Collect Voice of Customer data with flexible survey software

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IntouchSurvey is a survey tool designed to help multi-location businesses across retail, hospitality, grocery, & other sectors conduct electronic surveys for market research. The tool enables you to measure customer satisfaction scores, collect user feedback, retain existing & acquire new customer

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Resonio logo

Market research made easy

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resonio is a next-generation market research tool from clickworker designed to make market research accessible and easy to use for anyone.

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Galigeo logo

Location analytics platform for retail & FMCG businesses

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Galigeo provides high-class softwares and solutions to help retailers optimizing the development, management and activities of their points of sale.

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Poll the People logo

Usability Testing In –Minutes, Not Days.

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Poll the People makes data-backed decision-making faster, easier, and cheaper. The platform provides pre-live usability testing for anything from web design to ad copy. With Poll the People marketers, designers, or any other team can create the best resources for any target audience.

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Kantar Marketplace logo

Market research software trusted by leading brands

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Kantar Marketplace is an automated market research platform designed for insights professionals, marketers, and agencies who want to test, learn and move faster. It is the only market research platform with solutions that have been independently validated to predict sales and brand growth.

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ConfirmKit logo
(0)

User research platform for teams and product people

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ConfirmKit is user research and customer development platform that helps companies of all sizes to learn from their users and improve their product offering

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Latana logo
(0)

Brand tracking tool

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Latana is a brand tracking tool which uses advanced data science to give users actionable insight into brand analytics data like markets, competing brands, and audience demographics. Latana’s data insights help businesses measure and improve their brand performance.

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Market Logic logo
(0)

Knowledge management and insights engine software

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Market Logic is a knowledge management software designed to help businesses in CPG, healthcare, retail, finance, telecommunication, and other industries capture and store marketing and sales insights data in a centralized repository. It allows administrators to create and execute consumer-centric strategies and search information about brands, products, and operational workflows.

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Vurvey logo
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Vurvey is a video survey software.

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Vurvey is a video survey software with one goal in mind – to make feedback more human.

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Insightsfirst logo
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Powered by AI. Monitored by domain experts. Driven by you.

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Insightsfirst is an AI-powered market research & intelligence software for businesses in all market sectors. Key features include benchmarking, engagement & activity tracking, poll management, API, single sign-on, competitive analysis, tagging, trend & sentiment analysis, and search/ filter.

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CONTEXTCLOUD logo
(0)

AI-powered strategy platform for data-driven communication.

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CONTEXTCLOUD is your market analysis platform for intelligent portfolio analyses and comprehensive competitive benchmarking.

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MR Buddies logo
(0)

Web-based survey software for market research companies

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MR Buddies offers bespoke CRM, sales, and marketing automation tools to market research personnel and organizations. Key features include panel & data management, question library and branching, URL customization, survey builder, data import/export, benchmarking, offline response collection, etc.

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Great Question logo
(0)

The best all-in-one customer research platform

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Great Question is the best all-in-one platform that puts customer research on autopilot. Customer-centric technology companies love Great Question because it eliminates tools and provides faster insights.

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DealPotential Investor Platform logo
(0)

Company data aggregator for private market investors

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Instant due diligence on 7M+ private companies with verified data, predictive insights, and real-time updates.

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Decode logo
(0)

Unified Emotion AI & Consumer Insights Platform

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Validate your campaigns with responses that are unbiased and backed by emotional insights.

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e-Survey logo
(0)

Cloud-based market research and survey solution

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e-Survey is an all-in-one solution for creating surveys, accessing a reliable respondent panel, collecting data, and analyzing results. This full-scale platform is easy to use and built on years of expertise in market research.

Our platform has been developed by marketing research professionals 🔎 with a clear objective: to be one of the most powerful survey software packages on the market, while remaining the easiest to use.

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Conveo logo
(0)

AI-enabled qualitative research platform

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Conveo is an AI-native qualitative research platform that automates interviews, analysis, and insight reporting. Run dynamic AI-led studies across markets, languages, and segments—without moderators or delays. Searchable insight library included.

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ConfirmKit logo
(0)

User research platform for teams and product people

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ConfirmKit is user research and customer development platform that helps companies of all sizes to learn from their users and improve their product offering

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Latana logo
(0)

Brand tracking tool

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Latana is a brand tracking tool which uses advanced data science to give users actionable insight into brand analytics data like markets, competing brands, and audience demographics. Latana’s data insights help businesses measure and improve their brand performance.

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Panoplai logo
(0)

Ask any question. Find any audience. Use AI to analyze.

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Glimpse offers quick AI-driven market insights and brand analysis. Access a 300M global network, utilize diverse surveys, and get concise, automated summaries. Smart, simple market research.

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InsightGig AI logo
(0)

AI-enabled solution for streamlining market research process

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InsightGig is a purpose-built tool stack for Insight teams. Deliver faster, impactful results by orchestrating your market research process, connecting with top global talent, and automating time-consuming tasks. Empower your insights team to make data-driven decisions with speed and precision.

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