SurveySparrow Pricing, Features, Reviews & Comparison of Alternatives


Conversational survey tool

4.54/5 (39 reviews)

SurveySparrow overview

What is SurveySparrow?

SurveySparrow is an online survey tool which allows users to create and distribute customer surveys through multiple channels, as well as evaluate responses. A mobile-first, chat-like survey experience aims to make surveys more engaging and enhance survey completion rates.

SurveySparrow allows users to share custom surveys with targeted audiences quickly and easily using sharing buttons. Surveys can be shared across web, mobile, social, and e-mail, to enable smooth feedback collection.

A feature unique to SurveySparrow is the recurring survey feature, which enables users to automate and send surveys at regular intervals, so that time is saved from sending out the same employee/customer pulse survey every two weeks.


Starting from
Pricing options
Value for money
View Pricing Plans


Business size



United States, Asia, Australia, Brazil, Canada and 9 other markets, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English, Czech, Dutch, German, Spanish
SurveySparrow screenshot: Mobile-first surveySurveySparrow screenshot: Chat-like surveySurveySparrow screenshot: Audience managementSurveySparrow screenshot: Survey creationSurveySparrow screenshot: Recurring surveySurveySparrow screenshot: Survey analysis

SurveySparrow reviews

Value for money
Ease of use
Customer support
Frances Fort

A tool that makes it easy and effective for you.

Used monthly for 1-2 years
Reviewed 2019-12-14
Review Source: Capterra

Our relationship with the users and client is increased therefore making it easy for us to conduct a survey and focus on what really matters. Nowadays it is very important that surveys can be visualized on any device, and surveysparrow fully meets this.

Surveys are an excellent tool to measure the performance and knowledge of your company's employees, surveysparrow has a friendly and easy to use design. It saves you a lot of time so you can use it on other things.

So far I have not found anything that I dislike about surveysparrow, since I use it mostly to create employee satisfaction surveys in my company.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 9/10

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Everly Valentino

Excellent software and alternative to Typeform!

Used occasionally for free trial
Reviewed 2019-12-13
Review Source: Capterra

Excellent service and fast support!

I love that the software is flexible and not too expensive. Support are great and helped resolve my clients issues fast! My clients and their clients love this software. The best resolution to typeform issues!

There were a few issues at first with partial submissions and submissions still being submitted without consent but the team resolves those issues fast, no other company was as customer centric as surveysparrow.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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Saurabh Gupta

Missing key features!

Used daily for 6-12 months
Reviewed 2020-01-22
Review Source: Capterra

It has been a roller coaster ride. There are high points of using them and lot of cons. They seem to lack the maturity required for handing huge workloads. My recommendation to others would be to clearly review the product and understand email limits etc before selecting them. If you are looking for email based surveying capability then stay away.

1. Chat based survey capability 2. Open integration 3. SMS Text capability

1. Poor chat (only) customer support. Takes hours to get a small thing done. 2. Lack of email marketing features. There is no way to send reminders easily or even segment audiences. 3. Lot of dependence on developers, which is a huge time suck. 4. Doesn't allow you to handle bulk loads such as deleting or copying an audience list. 5. Webhooks have trouble connecting to AWS public gateway.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 2/10

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Mark Huf

Fly Like A Bird, Survey Like A Sparrow!

Used weekly for 1-2 years
Reviewed 2020-02-25
Review Source: Capterra

The way SurveySparrow can handle input from visitors via chat is a tremendous help. People tend not to fill in surveys when just linked to a more static "normal" survey. But with the survey integrated into their chat application, we see more people responding. Meaning we are able to gather more valuable data than before. We made some adjustments to the website as we learned that some parts of our navigation was not that simple, according to our visitors feedback. That is a clear benefit we have realized and could not have done without the feedback we got via SurveySparrow. Give it a try, this is something you really need to experience first hand. No review will do this justice compared to just “flying in”!

The feature set is incredible and apparently ever growing. I like that SurveySparrow are continuously working on new functionality. Sure there was a learning curve, but it was not steep. We like it so much that we upgraded to a (newer) higher tier, which gives us even more functionality. We are already actively looking at our internal processes to so see how we can further improve our integration with SurveySparrow. Special shout out to their support team; they are good listeners, knowledgeable and solutions focused. I had some small feedback on a SurveySparrow newsletter, got a mail back the same day thanking me for my comment and got asked if I had anything else to share, improving future outreach.

SurveySparrow changed their tiers (for the better), but did not notify us. Improvement could (and always should ) be made regarding their external communication. We had some difficulties to login in the past, but it turned out that at that moment there was some maintenance going on, and we did in fact received an email about this (which we overlooked). Can happen, not a big problem.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 9/10

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SurveySparrow - A simple and easy way to make surveys

Used weekly for free trial
Reviewed 2019-12-10
Review Source: Capterra

I am solving getting customer feedback in a simple and easy way without making it a big task for them to complete or be put off by the complexity. So far I have had good response as customers dont seem to mind the surveys and they work well on a mobile.

The free trial of the Enterprise was an excellent idea to make sure you can see all the options, it was very simple to use and a lot of templates to get you started. There are a lot of addons which would be very useful when connecting to others online services.

It could do with a few more customizations and add ins for the program I use on a daily basis but it still works well and some of the buttons are not logical.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 7/10

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SurveySparrow pricing

Starting from
Pricing options
Free trial
View Pricing Plans

Ranging from Free to Elite, there are 5 plans available to the user.
Users can choose to be billed quarterly/annually and there is also pro-rated refunding available.
The Basic Free Plan at $0, Starter Plan at $19, Premium Plan at $49, Enterprise Plan at $149, and the Elite Plan are the pricing plans offered.

SurveySparrow features

Activity Dashboard
Data Import/Export
Reporting & Statistics
Surveys & Feedback

API (399 other apps)
Activity Tracking (179 other apps)
Automatic Notifications (220 other apps)
CRM Integration (144 other apps)
Calendar Management (194 other apps)
Custom Fields (157 other apps)
Customer Database (174 other apps)
Customizable Branding (226 other apps)
Customizable Reporting (178 other apps)
Customizable Templates (194 other apps)
Electronic Payments (152 other apps)
Email Integration (208 other apps)
Real Time Data (145 other apps)
Social Media Integration (188 other apps)
Third Party Integration (247 other apps)

Security and privacy


Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Additional information for SurveySparrow

Key features of SurveySparrow

  • Embeddable survey
  • Multiple question types
  • Data analysis tools
  • Skip logic
  • Mobile survey
  • Audio support
  • Image support
  • Custom logo
  • Scoring
  • Conversational interface
  • Employee engagement
  • Customer satisfaction measuring index
  • Mobile optimized
  • Net Promoter score checking
  • Survey editor
  • Social sharing
  • Popup management
  • Recurring surveys
  • Survey invitation personalization
  • Audience management
  • Dynamic lists
  • Automatic reminders
  • Question branching
  • Contact import
  • Data visualization
  • Template management
  • Video support
  • Dashboard
  • Automated scheduling
  • Audience segmentation
  • Online survey management
  • Feedback management
  • Feedback collection
  • Data export
  • Surveys & feedback
  • Reporting & analytics
  • Multi-channel sharing
  • Preview functionality
  • Contact management
  • Pulse surveys
View All Features


Conversational surveys to create a chat-like survey experience.
Mobile-first surveys to engage the audience on the go.
Create and share highly engaging surveys to raise the survey completion rates.
Recurring survey feature to automate surveys at regular intervals.
Pricing plans ranging from Free to Premium, to fit every budget.