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Top Rated Market Research Software with Google sheets

Last updated: August 2026

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16 software options

Zoho Survey logo

Cloud-based tool for creating and manging surveys

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Zoho Survey offers a customizable online survey maker for businesses to gather insights. With over 30 question types, advanced logic, and multilingual support, users can create targeted questionnaires. Surveys can be distributed via email, social media, and QR codes, collecting responses online or offline. The platform provides analytics like sentiment analysis, word clouds, and cross tabulation to help organizations understand customer satisfaction, employee experience, and market research.

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CustomerHero logo

Online survey creator and feedback collection

Startquestion is a web-based tool for creating surveys, quizzes, and forms to collect orders or registrations, study customers, evaluate employees, and more

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QuestionPro logo

Cloud-based survey solution for generating insights

QuestionPro is a research suite of tools that lets users conduct surveys and research securely, collect feedback and perform data analytics. It offers survey analytics dashboards, enterprise-grade research tools, and a range of features for customer experience management, employee experience management, and real-time data collection and analysis.

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Jotform logo

Cloud-based form builder tool for digital forms.

Create and deploy powerful market research surveys in minutes with Jotform Enterprise.

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Qwary logo

Survey software for hospitality, retail, and other sectors

Qwary is a customer experience management software designed to help businesses in the hospitality, retail, healthcare, education, and other sectors gain insights into customer and employee feedback. Administrators can gain insights into net promoter score (NPS), customer effort score (CES), and customer satisfaction score (CSAT) on a unified interface.

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Quizell logo

Turn personalized product recommendations into sales!

Quizell fast-tracks e-commerce sales with personalized product recommendations. Create a quiz to discover your customers’ needs and lead them to solutions that work for them. Increase sales, reduce returns, and discover new opportunities for business growth.

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Typeform logo

Interactive form builder for data collection

Capture richer insights with adaptive surveys, AI-powered follow-ups, and faster analysis of patterns and trends.

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Survey Analytica logo

Cloud-based survey platform

Survey Analytica is a survey platform that comes with a vast collection of stunning templates. It saves users' valuable time and effort in designing surveys.

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Survicate logo

Collect, analyze, and act on customer feedback

Survicate is a complete customer feedback platform to collect, analyze, and act on customer feedback. Run surveys across every digital touchpoint, from email and website to mobile apps. Use AI to easily analyze feedback across sources. Act on customer feedback with 40+ native integrations.

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easyfeedback logo

Web-based survey and feedback management tool

easyfeedback is a web-based survey tool used to create and analyze customer surveys, market research surveys, employee surveys, quizzes, event/seminar surveys and 360-degree feedback.

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Marketing Miner logo

SEO tool for data-driven marketers

Marketing Miner is an SEO tool for all data-driven marketers. Gain valuable insights with over 40 features to skyrocket your website rankings. User-friendly interface and bulk data analysis features to save your time and effort.

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OpinionX logo

Survey platform for strategic product research

OpinionX is a survey platform for strategic product research, helping teams measure user needs, map customer segments, and model pricing decisions. It offers advanced methods like conjoint analysis, maxdiff analysis, pairwise comparison, and ranked-choice voting to prioritize features and understand preferences. OpinionX includes segmentation tools with automated crosstab analysis and AI-powered clustering to compare results across user types.

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SurveyLegend logo

Mobile-friendly survey management platform

SurveyLegend empowers you to conduct impactful market research by creating beautiful, mobile-friendly surveys, forms, and polls with ease. Gain valuable insights from your audience through an intuitive, visually engaging platform designed to boost response rates and data quality.

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InMoment logo

Customer and employee experience management software

Market Experience (MX) focuses on intelligence from the broader market—competitors, non-purchasers, and other market dynamics not contained within traditional CX programs. The MX Cloud helps you understand how to differentiate from competitors, attract new customers, and identify emerging trends.

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Alchemer logo

AI-powered feedback and reputation management.

Alchemer helps market research teams design complex studies with advanced logic and branching, run ongoing brand tracking, and analyze open-text feedback with AI—delivering research-grade insight without the cost of a dedicated research platform.

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Seenka logo

Seenka Media Intelligence

Seenka is Latin America’s most advanced cross-media advertising intelligence platform

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