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Marketing Automation Software

Last updated: April 2026

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15 software options

Customer.io logo

Transforms data into tailored customer journeys.

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Customer.io is a data-driven customer engagement platform enabling businesses to create personalized journeys across channels. It features a visual workflow builder for automating messages, omnichannel support for email, SMS, push, and in-app communications, and robust data integration. Customer.io uses first-party data and AI insights to deliver targeted messaging while ensuring compliance with GDPR, HIPAA, and SOC 2 Type II standards.

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MailerLite logo

Advanced email marketing made easy.

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From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

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Survey Analytica logo

Cloud-based survey platform

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Survey Analytica is a survey platform that comes with a vast collection of stunning templates. It saves users' valuable time and effort in designing surveys.

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servis.ai logo

Powerful, easy-to-use BOMP your whole team will love.

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FreeAgent CRM is a fully-featured CRM. Automate email and text message campaigns to progress leads down the funnel.

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Involve.me logo

Create high-converting funnels that turn visitors into leads

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involve.me is a no-code lead generation funnel builder. It packs powerful tools for lead capture, lead routing, and lead scoring—helping you convert online visitors into qualified leads. Easily embed on your website or share with a simple URL.

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LeadMaster logo

CRM & Lead Management Solution

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Automated Business Rules, Sales Rep Reminders, Date Based Workflow, Milestone Triggers, Automatic Emails & Text. Automate routine tasks to save time and money. Be more productive with automation.

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Starnus logo

AI platform for automated sales and marketing

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Starnus is an AI-powered business automation platform that handles sales, marketing, and daily operations through specialized agents. The software features lead generation and enrichment, campaign setup and monitoring, email management, CRM updates, and social media management. Starnus operates autonomously by executing ongoing goals, crafting personalized messages, and managing end-to-end outbound workflows including LinkedIn automation.

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User.com logo

The engine of growth. An all in one solution for user data.

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Simply drag and drop widgets to create automation paths of unlimited complexity and scale.

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Easymailing logo

Advanced Email Marketing & Campaign Analytics Platform

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Simplify complex marketing processes with Easymailing’s advanced automation, enabling efficient campaign execution, personalized customer experiences, and measurable outcomes.

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Mailchimp logo

Email and SMS marketing automation platform

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MailChimp gives you all the power of enterprise-level automation without any of the headaches. Provide timely, relevant information with MailChimp Workflows.

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Wrike logo

AI powered workflow management platform

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Wrike is a marketing automation software used by 20,000+ companies worldwide. Features customized reports and request forms, visual proofing, resource management, interactive Gantt charts, Kanban boards, time tracking, and workload overviews. Wrike also includes automation with 400+ integrations.

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Mailjet logo

Marketing Email, Transactional Email, Transactional SMS

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With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software & Email API for Teams. Marketers design, deliver, and automate email newsletter while developers power transactional email via robust API platform.

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Mobile Text Alerts logo

#1 SMS Marketing Service for Businesses

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Mobile Text Alerts helps businesses grow their sales through SMS marketing. Our online dashboard and mobile app allows users to send and receive mass text messages, manage subscribers, segment lists, engage in 2-way conversations, connect integrations and interact with messaging analytics.

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ActiveCampaign logo

AI-first marketing platform

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ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

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AWeber logo

Powerfully-simple online marketing solution

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Turn passive prospects into loyal customers with our easy-to-use email marketing and automation tools with live customer support

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