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Marketing Planning Software

Last updated: April 2026

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41 software options

Marmind logo

Marmind

Marketing Resource Management for the enterprise

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Marmind is the top Marketing Planning software for enterprises, enabling global teams to achieve transparency in their plans, budgets, and performance. Brands like Mercedes-Benz, Lufthansa Group, and Springer Nature trust Marmind to streamline planning, optimize resources, and drive campaign success

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Workday Adaptive Planning logo

Workday Adaptive Planning

Enterprise planning software for agile budgeting & reporting

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Workday Adaptive Planning is the only solution that empowers finance to configure sophisticated, driver-based models, analyze unlimited scenarios, and use AI and machine learning to create predictive forecasts and gain enhanced insights. Partner with us today to drive fast, confident decisions.

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Keen logo

Keen

Marketing spending optimization and measurement platform

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Keen is a unified marketing measurement and optimization platform that helps marketers track, measure, and optimize campaign results across channels.

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Measured logo

Measured

#1 Media Mix Modeling, Powered by Incrementality

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Voted #1 Measurement/Analytics tech by AdExchanged, Measured provides accurate & timely marketing attribution & cross-channel reporting. Measured runs incrementality testing for online (Google, Facebook, YouTube, OTT) & offline channels like TV, radio, direct mail, catalog, and more!

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Productboard logo

Productboard

Customer-driven product management system

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Productboard is a customer-driven product management system that empowers teams to get the right products to market, faster.

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MSIGHTS Platform logo

MSIGHTS Platform

Data management software

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MSIGHTS Platform is a marketing data transformation and reporting tool that helps businesses centralize multi-channel marketing performance data. The platform enables managers to collect and centralize data from various sources, ensuring that all valuable marketing data is captured in one place.

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Hive9 logo

Hive9

Marketing resource management and optimization solution

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Hive9 is a marketing resource management solution, which helps businesses plan marketing campaigns and optimize their budget to improve return on investment (ROI). The platform comes with a centralized database, which enables managers to store sales and marketing data for future reference.

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Percolate logo

Percolate

Leading Marketing Orchestration Platform for the Enterprise

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Percolate is purpose-built to help marketers deliver coordinated, efficient, and intelligent campaigns and content at scale.

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Screendragon logo

Screendragon

AI-powered Work Management System for Enterprise & Agencies

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Screendragon is an all-in-one AI-powered marketing work management platform built for enterprise marketing and marketing agencies. The platform is the orchestration engine that busy marketing and agency teams need to work at speed while unifying AI, automation, and humans in one ecosystem.

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Camphouse logo

Camphouse

Media Operations Platform

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Camphouse is a media operations platform that helps brands plan, analyze and manage marketing activities & budgets across multiple campaigns. The platform includes a unified portal for marketers to receive feedback from clients and approve/reject media plans with comments.

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Factors.ai logo

Factors.ai

B2B Account Intelligence & Analytics Platform

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Factors.ai is built for sales & marketing teams at high-growth B2Bs and helps them with building pipeline by surfacing hidden intent signals across website, CRM, LinkedIn, & G2.

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Asana logo

Asana

Project tracking and workflow management platform

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Asana is a marketing planning platform that connects all your work in one place and bring teams together, anywhere. Use AI-powered features to manage tasks, track progress, and adapt quickly to changing priorities. Join millions of users across 200+ countries using Asana to get more done.

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Tempus Resource logo

Tempus Resource

Resource forecasting & capacity planning solution

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Tempus Resource is a resource forecasting and capacity planning solution which provides businesses in industries such as IT, retail, manufacturing, and healthcare with resource management tools. Key features include data capture, project time tracking, visualization, analytics & reporting.

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Wrike logo

Wrike

AI powered workflow management platform

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Execute your most seamless campaign yet with Wrike's trusted marketing planning. Streamline your intake with custom request forms, collaborate in real-time, plan projects, share results, and shorten feedback loops with built-in proofing tools.

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Airtable logo

Airtable

AI-Powered, No-Code App Building Platform

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Airtable is the AI-powered app platform that unifies data, maximizes collaboration, and powers smarter workflows — no code required.

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toolpilots MATE logo

toolpilots MATE

Marketing resource management for teams of any size

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toolpilots MATE enables marketers to optimize resources and maximize results. toolpilots MATE will be individually integrated into existing company and team processes, enabling a seamless workflow between existing systems and marketing operations.

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FORTVISION logo

FORTVISION

(0)

Manage Personalized Journeys for Every User.

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FORTVISION is a one-stop-shop marketing automation and website personalization software designed to improve all your sales and marketing conversions using internal & external data sources, including external CRM software.

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Odyssey Attribution logo

Odyssey Attribution

Marketing attribution & spend recommendation for advertisers

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Odyssey Attribution is a cloud-based marketing attribution solution that integrates with Google Analytics, which assists advertisers with ad spend recommendations and channel management. Key features include traffic analytics, campaign management, ad spend recommendations, and custom dashboards.

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Fanpage Karma logo

Fanpage Karma

All-in-one Social Media Management Tool

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Fanpage Karma is a powerful all-in-one social media management tool designed for social media teams and agencies. It offers analytics/benchmarking, community management, publishing/scheduling, research, and monitoring features.

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Strategic Roadmaps logo

Strategic Roadmaps

Visual roadmap software for product management

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Strategize, execute, and measure campaigns with precision. Gain real-time visibility and optimize ROI with Strategic Roadmaps' planning tools.

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Dreamdata logo

Dreamdata

AI-Driven Activation & Attribution for B2B Marketing

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Dreamdata is a B2B Activation & Attribution Platform built for empowering marketers.

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Lebesgue logo

Lebesgue

AI Intelligence & First-Party Data for E-commerce Growth.

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Lebesgue is an AI marketing analytics platform for e-commerce (Shopify/Woo). Unifies store, ads, competitor & 1st party data. Features AI insights, ad audits, LTV analysis, competitor tracking, creative AI & Le-Pixel (accurate first-party data tracking). Get clear reports & growth recommendations.

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Markey logo

Markey

Digital Marketing Software for Small & Medium Businesses

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Markey.ai is a digital marketing automation tool that simplifies online marketing efforts for small and medium businesses.

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Saleoid logo

Saleoid

Best CRM Software for leads, sales, marketing & billing

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Saleoid is the Best CRM Software for startups, agencies & SMBs an all-in-one platform to generate leads, manage sales, run marketing, and handle billing in one connected system. Starts at $5/month (2-year plan).

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Plezi logo

Plezi

B2B marketing automation solution

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Plezi is a marketing automation solution aimed at B2B companies who want to generate more leads through their marketing content

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